In our previous article, we learnt about the detailed Marketing Strategy of Flipkart, one of the leading Indian e-commerce companies. In this blog, we are going to explain the Marketing Strategy of Meituan – one of the world’s largest online and on-demand delivery platforms.
The main objective is to discover and gain more insights into Meituan and how it became one of the world’s largest online and on-demand delivery platforms that provides quality services to its clients.
As you might know that marketing plays a key role in determining the success rate of a business. And now that the whole world has gone digital, marketing has proved to be an important asset in the digital world as well. If you are keen to learn more about digital marketing, then make sure you check out our Free Masterclass on Digital Marketing by the CEO and Founder of IIDE, Karan Shah.
We will fully learn about the marketing strategy of Meituan in this blog. But before we begin, Let’s start by knowing more about the Company’s story, digital knowledge and target audience.