Marketing Strategy of Macrotech Developers: Detailed Insights

In the previous blog we talked about the SWOT analysis of Macrotech Developers and now let us have a look at the marketing strategy of Macrotech Developers.

Macrotech Developers is an Indian construction company that employs over 2700 people and is the largest by gross turnover in the Indian region.

Marketing is another criterion that has helped Macrotech Developers become a household identifier. Marketing unfolds as the world goes online, and if you want to stay ahead of the curve, check out our Free MasterClass on Digital Marketing 101 taught by IIDE’s CEO and Founder, Karan Shah.

Want to learn more about Macrotech Developers’ success in the construction industry? This blog will teach you about the Marketing Strategy of Macrotech Developers. Before we begin, learn more about the Macrotech Developers company, including how it was founded, its products, financial position, and competitors.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Sep 17, 2024

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Author's Note:

I’m Aditya Shastri, and this case study has been created with the support of my students from IIDE's digital marketing courses.

The practical assignments, case studies, and simulations completed by the students in these courses have been crucial in shaping the insights presented here.

If you found this case study helpful, feel free to leave a comment below.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

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Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.