In-Depth Marketing Strategy of KPR Mill – With Extended Study

In our previous article, we learned about the marketing strategy of Greaves Cotton. In this blog, we will dig into the marketing strategy of KPR Mill – which is India’s largest vertically integrated garment production company.

The objective of this blog is to guide you through insights into how KPR Mill became India’s best-integrated garment production company. In today’s era companies acquire customers – through digital marketing. As users across the world go digital, marketing has followed them into the digital realm as well. 

As we all are aware of today’s digital world, where all the brands, companies, and industries are marketing their products by influencing or taking up any celebrity as their brand ambassador. So, to excel in all these marketing skills you must know about them. Don’t worry we got you covered with IIDE’s Free MasterClass on Digital Marketing 101 by none other than our Founder and CEO, Karan Shah.

In this study, we will look at the marketing strategy of KPR Mill, their influencing strategies, and whatnot. So, let’s get started!