Extensive Marketing Strategy of Capital One – Detailed Explanation

In the previous article, we learned about the detailed SWOT analysis of Capital One. Today in this blog we are going to learn about the marketing strategy of Capital One, an American banking holding company.

The purpose of this article is to learn about Capital one and gain insight into it and how it became one of the largest leading banks in the United States.

As you can see, the world is now completely online, and marketing is at the core of every business. If you want to cope with these business marketing strategies and want to know more about digital marketing then check out our  Free masterclass by the CEO and founder of IIDE, Karan shah Free LIVE MasterClass | IIDE

We will fully cover the marketing strategy of Capital One in this blog. By the end of this blog, we will have learned about Coolberg’s full marketing plan. Let’s continue with the company’s story, target audience, and digital presence before we dig too deep into it.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.