Precise Marketing Strategy of BASF – With Company overview & Campaigns

In our previous article, we learned the marketing strategy of Sumitomo Chemicals. In this article are going to discuss the marketing strategy of BASF. 

As we know digital marketing is growing tremendously around the world making people used to it. This makes it important for brands to be digitally sound to attract their audience. But for that, you need to have useful digital marketing skills.

To get an idea about these skills you can watch a Free Masterclass on Digital Marketing by the CEO, Founder of IIDE Karan Shah himself.

Without further ado, let’s begin with the marketing strategy of BASF.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Nov 6, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.