Extensive Marketing Strategy of Aegis Logistics – Detailed Overview

In a recent article, we learned in detail about the SWOT analysis of Aegis Logistics. In this blog, we will walk through the 360-degree marketing strategy of Aegis Logistics – India’s leading oil, gas and chemical logistics company. 

Marketing is a perpetual motion and a major component of any company’s DNA which either makes or breaks the company’s goal. As the world is getting digital, marketing has also trailed towards the digital domain. 

If you are further interested to explore more about digital marketing then do check out our Free Masterclass on Digital Marketing by Karan Shah, CEO and founder of IIDE. And if you’re looking to master a particular skill in digital marketing, look at our short term certification courses in Digital marketing which have some meaningful insights.

The entire marketing strategy of Aegis Logistics will be fully traversed in this blog. Before starting with the marketing strategy of Aegis Logistics, let us begin with the story, target audience and digital presence of Aegis Logistics.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

Courses Recommended for you

Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.