Tesco is the leading brand in the grocery market with a market share of 27% as of May 2021. it is a famous supermarket chain that is one of the world’s largest retailers that currently operates in 11 different countries, It has a large dominance in the market with its successful business model and strategies. Thus this makes us keen to know the business model of Tesco.
With the high degree of competition in the retail chain industry, marketing your brand to the right customers is a necessity. Digital marketing is the newest venue of promotion and is highly in demand as a skill! If this interests you, then you definitely check out the Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
In this blog, we will be looking at the in-depth business model of Tesco and also other related factors. Before we start with its business model let us know about Tesco as a company.