5 Best Social Media Marketing Courses in Toronto To Boost Your Digital Skills

Updated on: Oct 20, 2022
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Are you looking for comprehensive Social Media Marketing Courses in Toronto? Do you want to learn how to use Social Media Marketing to promote products or services? If your answer is yes then this blog can be a perfect headstart for you. 

In this blog, we have listed the top 5 Social Media Marketing Courses in Toronto and all the necessary details about these courses to help you become a Social Media Marketing expert. These courses will answer all your questions related to Social Media Marketing and provide you with an in-depth exploration of the world of Social Media. Through these courses, you will find out what Social Media Marketing entails, including its history and the different social media channels that exist.

But, before we get started with our list of top 5 Social Media Marketing Courses in Toronto, let us first understand what Social Media Marketing exactly is, why it is so important, and how it is highly beneficial.

Social Media Marketing (SMM) is a type of internet marketing that uses various social media apps as marketing tools. These social media platforms enable you to connect with your audience, build a brand, increase sales, drive traffic to your website, and build a community of followers to share your content and engage. Some of the most popular social media platforms used in social media marketing include Facebook, Instagram, Snapchat, Twitter, and Pinterest.

Nowadays Social Media Marketing is highly important for any business as consumers today check out social media when they want to learn more about a company or its products or services. If you don’t have a social media presence, you’re missing out on a great opportunity to make an impression on your potential customers. Social media is the ideal place for brands looking to understand their audience’s interests and preferences. 

The benefits of Social Media Marketing to promote a business are too good to overlook. With the help of Social media marketing, the potential growth of your businesses is no longer limited by a short advertising budget. With the right Social media marketing tools, your business can easily thrive in today’s competitive world. You can maximize your reach and segment your audience with the help of Social Media Marketing. It is a low-cost way for businesses to increase their visibility as well as brand awareness. It also reduces your advertising costs and helps you boost your sales.

As you have gained all the knowledge about Social Media Marketing, its importance, and its benefits let’s look at the Social Media Marketing job opportunities available in Toronto:

Social Media Marketing Courses in Toronto - Job Statistics

Source – Indeed.com

Astonishing, isn’t it? As you can see, there are plenty of social media marketing jobs in Toronto, and more to come in the next few years. This is why building a career in Social Media Marketing can be a great option for you if you are interested in this field. Digital marketing and social media presence are such critical requirements for businesses that social media professionals have excellent job security.

Bonus tip: Social Media Marketing has gained immense popularity in the last couple of years. So, if you want to learn how it actually works then check out our blog on How Social Media Marketing Works. This blog will explain everything you need to know about Social Media Marketing from why you need social media marketing to the pros and cons of Social Media Marketing. It will also provide you with some strategies and tips to get started in this amazing field.

Now let us take a look now at the 5 best Social Media Marketing courses in Toronto to help you become an expert in the field.

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Top 5 Social Media Marketing Courses in Toronto:

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online Social Media Marketing Course that follows an advanced teaching methodology. The course begins with watching high-quality self-paced video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this Social Media Marketing course? Here’s everything you need to know about IIDE’s online content marketing course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

Social Media Marketing Course Syllabus 

  • Introduction to Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Snapchat
  • Introduction to Facebook Ads and Instagram Marketing
  • Building a Quality Customer Base Online from Scratch
  • Audience Targeting Options – Demographics, Interests, and Behaviour
  • Facebook and Instagram Ad Placement and Budgeting Options
  • Various types of Ad Formats on Facebook and Instagram
  • Importance of Landing Pages and Remarketing
  • Deeper Understanding of Facebook and Instagram Ads
  • Setting up Ads on Twitter and LinkedIn

Social Media Marketing Course Faculty 

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned is the trainer responsible for teaching IIDE’s Online Social Media Marketing course:

Social Media Marketing Courses in Dubai - IIDE Faculty

Social Media Marketing Course Duration & Fees

The duration of the online social media marketing course is approximately 22 hours. The social media marketing course fee is USD 170.

This fee may appear to be a little on the high side, but have a look at the course highlights:

Social Media Marketing Course Highlights 

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hours of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online Social Media Marketing course, you will be able to manage social media platforms efficiently and become a social media professional. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Social Media Marketing Courses in Dubai - IIDE Certification

IIDE Students Work At

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Student Reviews

Social Media Marketing Courses in Dubai - IIDE Student Reviews

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, on the basics of digital marketing.

Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/social-media-marketing-course-online/

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2. University of Toronto School of Continuing Studies

Social Media Marketing Courses in Toronto - SCS logo 

The University of Toronto School of Continuing Studies (SCS) offers over 800 courses, 50 program areas, and 110 certificates in a variety of fields, giving you the opportunity to customize your own study path. Whether you’re looking to improve your skills, learn a new language, spark your curiosity, or take your career to the next level, they can help you move your journey forward.

The University of Toronto School of Continuing Studies (SCS) know that flexibility is the key to learning success which is why they offer over 540 online learning options and one of them is the Social Media Strategy course. This course will introduce you to the social media landscape as well as various new platforms. This course will teach you how to create a social media plan, and best practices for engaging your audience, managing your community, and measuring campaign success.

Course Syllabus

  • Research and develop a social media marketing strategy.
  • Know which social networking platforms to include in your mix.
  • Build and moderate online communities.
  • Develop content calendars for original and user-generated content.
  • Monitor social media conversations, mentions, and buzz.

Course Highlights

  • Learn From Experts
  • Delivery Mode – Online
  • Recognized By Association Of Administrative Professionals (AAP)

Course Duration & Fees

The duration of this course is 36 hours and its price is CAD 769.

Contact Details

Phone: +1 416-978-2400 
Email: elp.learn.utoronto.ca

3. CDI College

Social Media Marketing Courses in Toronto - Cumberland College logo

CDI College offers a Social Media Marketing diploma program that will provide you with job-ready training on Facebook, Twitter, Youtube, and LinkedIn. In this diploma program, you will understand how to create winning marketing campaigns as well as adapt those campaigns to different social media channels. In this diploma program, you’ll get the skills to excel in key areas of online marketing such as effective business writing, content creation, digital strategy and planning, analytics and future trends, and more.

In this Social Media Marketing diploma program, you will learn about Facebook, Twitter, Instagram, YouTube, and various other emerging social media platforms. Instructors of this program can also connect you with other people in the industry. This program includes a 120-hour practicum placement that will give you the opportunity to work alongside experienced marketers and understand the skills and abilities they use on a daily basis. Upon completion of this program, you will be prepared to work in a variety of entry-level digital marketing, digital media sales, and social media marketing positions.

Course Syllabus

  • Student Success Strategies
  • Business Computer Applications 
  • Effective Business Writing 
  • Statistics 
  • Introduction to Social Media 
  • Content Creation 
  • Content Outreach 
  • Social Media Aggregators and Monitors 
  • Facebook 
  • Twitter 
  • Instagram 
  • Other Platforms – Snapchat, Reddit, LinkedIn, etc.
  • YouTube 
  • Future Trends
  • Analytics 
  • Digital Strategy and Planning 
  • Social Media Final Group Project 
  • Career and Employment Strategies
  • Social Media Marketing Work Experience 

Course Highlights

  • Nationwide Recognized Program
  • 120-hour practicum placement
  • Accelerated Training 
  • Hands-on Training
  • Experienced Instructors

Course Duration & Fees

The duration of this course is 40 weeks and the details regarding the fee structure of this course are not mentioned on the website of CDI College. In order to know more about this, you will have to contact CDI College using the contact information given below.

Contact Details

Phone: 800-889-1712

4. Udemy

Social Media Marketing Courses in Toronto - Udemy logo

There are many Social Media Marketing Courses available on Udemy and one of them is Social Media Marketing – Step By Step Blueprint which will teach you various Social Media Marketing strategies that can help you in generating free traffic and money. It will also teach you how to build a massive following as well as go viral.

In this SMM course, you will learn how to get 1000s of free likes on Facebook and build a gigantic following on Twitter and Pinterest. You will also learn how to make money using Reddit and generate a lot of traffic using Tumblr. This course presents strategies for increasing the number of shares you get on these social media platforms. It doesn’t matter if you are a blogger, marketer, or business owner, if your goal is to build a sustainable social media presence, you’ll love this course.

Course Syllabus 

  • Introduction
  • Marketing On Social Media
  • Getting Thousands Of Social Media Followers
  • Before It Ends

Course Highlights 

  • 1 hour of on-demand video
  • 3 sections
  • 8 lectures
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of Completion
  • 4.5 out of 5 stars rating
  • 21,582+ students enrolled

Course Duration & Fees

The duration of this SMM course is 55 minutes and its price is INR 449.

Contact Details

Phone: (415) 813- 1710
Email: [email protected]

5. Skillshare

   Social Media Marketing courses in Toronto - Skillshare logo 

Skillshare is a website where you can learn any number of skills by watching a series of video lectures. These lectures are designed to help you achieve your goals. Skillshare focuses on providing a world of educational content to students and working professionals in order to help them advance in their careers, indulge their hobbies, or achieve something new. Many of its courses have additional materials, such as worksheets and reading materials. It also provides students with interactive community spaces where they can share their work as well as give each other feedback.

Skillshare offers an SMM course named Social Media Marketing Basics by Megs Hollis that will teach you how to leverage social media for your business. It will also show you how to conduct a social media audit on your own social media platforms or on your competitors. In this course, you will learn about various social media platforms as well as some of the paid media opportunities they enable for you. It will also provide you with various resources that will help you stay ready as well as up-to-date with all the latest social media trends.

Course Syllabus

  • Welcome to this Class!
  • Your Project
  • Focus on Facebook
  • Uplevel on Instagram
  • Plan your Instagram feed with me!
  • Mean Business on Linkedin
  • Take Flight on Twitter
  • Lights, Camera, Youtube!
  • Bonus: How I started my Youtube Channel
  • Bonus: Youtube Shorts
  • Trend on Tiktok
  • Whatsapp for Business
  • Learning Resources
  • Thank you for Joining
  • Bonus: Save time with Social Media (on your phone)
  • Bonus: Save time with Social Media (on your Computer)
  • Bonus: Save your Sanity with these Easy, Online Tips
  • Bonus: Where Social Media meets Productivity
  • Bonus: Answering your FAQs
  • Bonus: Youtube Posting & Frequency
  • Bonus: Youtube Features & Considerations
  • Bonus: Traits to Work On for Youtube
  • Bonus: Youtube Features & Considerations
  • Bonus: Youtube SEO Best Practise
  • Bonus: Youtube Monetization
  • Bonus: Youtube Analytics

Course Highlights

  • Affordable
  • 7 Days Free Trial
  • Engaged Community
  • Learn From Anywhere
  • 26 Lessons
  • Beginner-Level Course
  • 2673+ Students Enrolled
  • Get unlimited access to every class

Course Duration & Fees

The duration of this course is 3 hours and 11 minutes and to enroll in this course you’ll have to buy a premium monthly membership of Skillshare.

Contact Details

Email: [email protected]

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FAQ – Frequently Asked Questions

Q. Can I do Social Media Marketing on my own?

Of course. You can do Social Media Marketing yourself. With practice, anyone can learn how to do Social Media Marketing for their business. Our advice; take a Social Media Marketing course and apply what you learn to your business. A great place to start learning Social Media Marketing is IIDE’s Online Social Media Marketing Course

Q. How effective is Social Media Marketing?

According to HubSpot, social media leads to 100% higher close rates than outbound marketing strategies. That’s because every post and every interaction you make on your social media channels is an opportunity to convert an interested lead into a satisfied customer. 

Q. What are social media management tools?

Social media management tools are software that you can use to publish, monitor, as well as manage your social media networks from a single dashboard. This simplifies content management and also streamlines the process when multiple teams are working on one or more accounts. Some of the best Social media management tools in digital marketing are Buffer, Hootsuite, Sprout Social, Semrush, HubSpot, Sendible, and Crowd Fire.

Q. How to know which social media channel is best to market on?

Determine your target audience and find the platform where they demographically spend the most time. This will help you in choosing the right social media platform to market your products or services.

Q. What are the best ways to upskill in the field of Digital Marketing?

There are many ways to upskill yourself in the field of Digital Marketing. You can seek out thought-leaders and follow them, attend webinars or virtual events, or consider a certification or relevant coursework to upskill yourself in the field of Digital Marketing. You can also visit our knowledge portal for upskilling yourself in the field of Digital Marketing where you can gain insight into the digital marketing industry as well as learn about tips, tricks, tools, techniques, and the latest in the digital marketing space.

Conclusion 

That’s it, folks! We hope this blog answered all your questions regarding Social Media Marketing courses in Toronto and you enjoyed reading it. Each course listed in this blog has something unique to offer.

Social Media Marketing is Just a part of digital marketing and if you want to learn all the skills related to Digital Marketing and launch a career in this field, check out IIDE’s Online Digital Marketing Course. It is a comprehensive course designed for anyone looking to break into the ever-growing field of digital marketing. In this course, you will learn everything about the key tools and skills that are needed to succeed in digital marketing across search, social media, and analytics. This course is ideal for individuals pursuing a career as digital marketers, entrepreneurs wishing to grow their businesses or marketing professionals who are looking to expand and improve their digital marketing skills.

If you don’t have enough time to pursue a full-fledged digital marketing course and want to take a shorter course or focus on a specific digital marketing field then you should check out IIDE’s short-term certificate courses. With the help of these courses, you can upskill yourself in various fields of Digital Marketing such as Search Engine Optimisation (SEO), Social Media Marketing, Email Marketing, Copywriting, Google Analytics, Google Ads, and Media Planning among others. These courses will provide you with in-depth knowledge of your desired digital marketing field as well as help you develop all industry-relevant skills.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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