MBA in digital marketing salary in France (2024)

Updated on: Dec 23, 2023

If you want to perk up your knowledge regarding MBA in Digital Marketing Salary in France then you have come to the right place. To aid you in planning your next chapter in life, I have put together the ultimate guide. Here you will find all the current salary data based on experience, skills, and a plethora of positions within the digital marketing field.

MBA in Digital Marketing Salary in France is something I feel like most students nowadays want to know about as Digital Marketing is one of, if not, the most sought-after fields currently and in the near future. As a student, I know what it is like to be at a fork path, not able to decide what career is best suited for me. I am writing this blog as I know it would help a lot of you in equipping yourself with the best knowledge and deciding your future career.

MBA in Digital Marketing Salary in France is on average 49,000 Euros, which is relatively high because France ranks as one of Europe’s largest ad markets globally. Both, French and International students can make Careers after an MBA in Digital Marketing in France as Digital Marketing Executive, Social Media Manager, Digital Advertising Manager, Brand Manager, Market Research Analyst, Affiliate Marketing Manager, E-Commerce Marketer, Web Analyst, and Web Developer.

If you still aren’t convinced then here is some factual data to consider:

  • France is known for its long history of advertising innovation
  • France ranked among Europe’s largest digital ad markets in 2022
  • Close to a 10th of the digital ads spent in the EU is from France
  • Tourism and food have the highest share of spent
  • Ninth among the fastest-growing digital ad markets globally in 2022.
  • Internships as part of the course
  • Up to two years post-study work permit 
Get Assured Placements - PG in Digital Marketing

Best Cities In France For Digital Marketing

There are a considerable number of cities that cater to professionals looking for a successful career in Digital Marketing in France. Paris, being the Capital city, has the highest demand for such professionals with many firms that require young, dynamic digital marketing professionals.

Clemont is another city with a vast scope for budding digital marketing strategists to exhibit their talents and grow in their careers. Other cities for pursuing and working as a digital marketer in France are Lyon, La Rochelle, Lille, Carquefua, and Montpellier.

Entry-Level Salaries

Important skills required within the Digital Marketing Field include effective communication skills, customer relationship management, creativity, and staying updated with the latest trends for achieving competent marketing goals in the business.

Also, in-depth knowledge of the latest marketing tools, such as SEO, SEM, and ads, is required. Meet these criteria and you will be looking at a starting salary of around 33,000 Euros. But, don’t be disheartened as this will only go up as you level up your skills, meaning you can reach up to 95,000 Euros per annum.

Top Institutes

2 Top Institutes specifically offer MBAs in Digital Marketing in France. Here is a brief description of both. 


Elected “the most attractive city in the world”, Bordeaux attracts investors, venture capitalists, and start-uppers from all over France. In Bordeaux, you will join a digital and creative campus in the heart of the city. Digital marketing and communication professionals work daily on the strategic issues of brands and current communication and marketing.

MBA in Digital Marketing allows you to seize the opportunities of the professions offered by the web, social media, and more generally to understand the digital world’s evolutions that influence brand strategies, their identity, and their communication with the public. This degree will allow you to have a career as a social media manager, web manager, and traffic manager. Read more on their website.

2. ESLSCA Business School

The 2-year MBA in Digital Marketing aims to train ethical managers in digital marketing capable of reconciling skills in digital marketing, business development, and data in a resolutely entrepreneurial and start-up approach. This degree will equip you with the skills to become SEM Manager, Social Media Manager, and Digital Marketing Manager. Read more on their website.

MBA in digital marketing salary in France- Still On The Fence

MBA in Digital Marketing In France is a degree that I feel will suit most people, no matter which field they previously belonged to, granted they have basic knowledge of ads and google software. France welcomes Digital Marketing professionals and creates an environment that nurtures talent and allows them to grow, being one of the forerunners in advancement in cyberspace. So, why delay any longer? Below are links to get you on your way to a better tomorrow:

Get Assured Placements - PG in Digital Marketing

Frequently Asked Questions (FAQs)

Q: Is Digital Marketing difficult to study?

A: It is mostly related to learning about the web and how it operates so will pique almost anyone’s interest. Anyone with an interest in advertising, and marketing and who has knowledge of the digital sector will find this course entertaining.

Q: Is an MBA in Digital Marketing the right degree for me?

A: If you have prior knowledge on the subject or even have an interest in it, then I would highly recommend doing this as its scope is quite wide.

Q: What can I do after an MBA in Digital Marketing?

A: There is a wide range of career opportunities after an MBA in Digital Marketing. Some popular career options include social media manager, marketing analyst, web developer, SEM specialist, content creator, advertising manager, and more.

Q: Is an MBA in Digital Marketing a long degree?

A: It typically takes 2 years to complete so no, it is not a lengthy Degree.

Q: Is Digital Marketing a good career?

A: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.

Q: Is France a good place to do an MBA in Digital Marketing?

A: The French education system is renowned worldwide. French universities have a long history of producing world-leading experts in various fields, including digital marketing. This means that students who study digital marketing in France have a good chance of finding jobs that match their skills and interests.

Q: Which Marketing field pays the most?

A: Digital Marketing has the highest salary relative to other marketing jobs such as Content Marketing and Social Media Marketing.


Given the pay scale of an MBA in digital marketing salary in France and other factors, digital marketing is an excellent opportunity for personal development while also contributing to the rapid digitalization of global businesses.

So why wait? Use the blog as a reference and begin planning and preparing for a career in digital marketing by gathering all the necessary certifications required and pursuing your dream job.

Also, if you are interested in pursuing MBA, refer to 11 monthly MBA programme by IIDE and you can learn a particular concept of digital marketing, here are the IIDE’s short-term certification courses to choose from and upskill yourself

For any queries and clarifications, comment below or reach out to the IIDE website and email at [email protected]

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Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]


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