Know the Best Institutes for MBA in Digital Marketing in Perth : The Career Guide

Updated on: Apr 24, 2024
MBA in Digital Marketing in Perth

Everyone is familiar with digital marketing, which is advertising conducted online and through other digital technologies. These are the advertisements that appear while we browse social media on our mobile devices. Digital media and marketing have only been around for a very brief period of time, but they have already had an impact on marketing practices, allowing businesses to grow at an exponential rate. Let’s see how you can get an MBA in Digital Marketing in Perth.

According to the latest statistics, digital ad spending in Australia is expected to reach a staggering $24.8 billion by 2026, with social media advertising leading the charge. This exponential growth signifies a burgeoning job market for qualified digital marketing professionals. Anyone with a cell phone, which is also simple to obtain, can easily access the rapidly expanding world of digital media.

Digital marketing, as opposed to more conventional forms of advertising, enables us to communicate with a far larger worldwide audience. Digital marketing has been on the rise especially due to the coronavirus pandemic. Many companies were forced to shift to online mediums and work from home, hence digital media. However, even in the aftermath, this effect has not disappeared.

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Top 11 MBA in Digital Marketing Colleges in Perth in 2024

Digital Marketing Institute in Perth Course Duration Course Fee Google Reviews
IIDE – The Digital School 6-11 months USD 7727.22 4.8
Curtin University N/A N/A 4
University of Melbourne 18 months N/A 4.5
University of Technology Sydney 18 months $29,917 4.3
Swinburne University of Technology 24 months $26,263 3.9
Amity University Online 2 years $2,398.18 3
Coursera N/A N/A 3.1
NIMS Institute 1 Year $2,158.35 N/A
JAIN Online 18 Months $2,398.05 3.3
IIM Skills 120 hours $358.52 4.8
SkillCircle 4 months $4,796.26 4.7

 

1. IIDE- Indian Institute of Digital Education

IIDE-Site-Logo

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally. 

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits

2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.

 

MBA in Digital Marketing Syllabus

SUBJECTS MODULES
Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing РPost Graduation Programme.

Course Duration & Fees 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.  

IIDE‚Äôs focus is always student-first, making a student‚Äôs entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-¬†


Placement Assistance
:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

mba alumni

Contact Details

Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/ 

2. Curtin University

MBA in digital marketing - Curtin University logo

Students who want to advance their knowledge in numerous marketing fields or develop the core abilities of digital marketing might consider specialization in digital marketing. Student’s grasp of the significance and value of digital marketing is deepened through the Specialisation.

In this Master of Business Administration specialization, students examine digital tactics, strategies, and processes, from defining and identifying key client segments to assessing the principles of efficient SEO and SEM strategies. 

Course Name: Social Media and Digital Marketing Specialisation 

Course Type: Full-time 

Scholarships: Available

MBA in Digital Marketing Course Syllabus

  • Social Media Marketing
  • Storytelling and Digital Media
  • User Experience Design
  • Digital and Interactive Marketing
  • Consumer Science and Innovation
  • Big Data Analytics in Marketing

Course Duration & Fees

To know about the course duration and fees use the details given below to connect the institute.

Contact Details

Phone No: 1300 222 888
Website: https://www.curtin.edu.au/

3. University Of Melbourne

MBA in digital marketing in Australia - University of Melbourne logo

Graduates benefit from their unique Melbourne experience as they develop into well-rounded, considerate, and knowledgeable professionals that have a positive global influence. The University of Melbourne has a prestigious record of excellence. Its approach promotes the top researchers, offers a fantastic student experience, and helps its worldwide partners.

Their goal is to create a thriving, equitable, and diverse university community that collaborates respectfully to improve both the lives of its members and the world at large. They are Australia’s top university and largest research university thanks to its workforce, research efforts, and international relationships.

Course Name: Master in Digital Marketing 

Course Type: Full-time/ Part-time

Scholarships: Available

MBA in Digital Marketing Course Syllabus

You can visit their website and contact them to learn the detailed course syllabus.

Course Duration & Fees

The duration of the course is either 18 months full-time or 3 years part-time. You can contact them to find out about the fee structure.

Contact Details

Phone no: 13 MELB (13 6352)
International: +(61 3) 9035 5511
Website: https://www.unimelb.edu.au/

4. University of Technology Sydney

MBA in Digital Marketing in Perth

The University of Technology Sydney’s Master of Marketing program equips students with the theoretical and practical knowledge needed to analyze markets and develop strategies that are aligned with industry standards and best practices.

Course Name: MBA in Digital Marketing 

Course Type: Full-time

Scholarships: Available

MBA in Digital Marketing Course Syllabus

  • Buyer Behaviour
  • Business Project: Marketing (Capstone)
  • Brand Management¬†¬†
  • Digital Marketing for Managers
  • Entrepreneurial Marketing Management

Course Duration and Fees

Duration: 18 months
Fees: $29,917 per year

Contact Details

Phone No: (1300 275 887) or +61 2 9514 1222
Website: https://www.uts.edu.au/

5. Swinburne University of Technology

MBA in Digital Marketing in Perth

With the Swinburne University of Technology’s Master of Marketing, you’ll graduate with the comprehensive skills of a top-notch, socially conscious marketer with the ability to analyze, assess, create, and manage market possibilities in Australia and abroad.

Course Name: Diploma in Digital Marketing 

Course Type: Full-time/ Online

Scholarships: Available

MBA in Digital Marketing Course Syllabus

You can check out their website or contact them using details below to know in-depth about the syllabus.

Course Duration and Fees

Duration: 24 months
Fees: $26,263 per year 

Contact Details

Website: http://www.swinburne.edu.au/

6. Amity University Online

MBA in Digital Marketing in Ghana- Amity Logo

They can help you become a marketer who understands their customer’s end-to-end journeys and experiences and develop a strategic digital map that meets customers’ and the organization’s business objectives. They ensure you the flexibility of taking exams from anywhere it’s your choice, and you can even take semester breaks. It is affordable, has great value as per tuition fee, and you can continue to work.

Course Name: Masters In Digital Marketing Management

Course Type: Part-time / Online

Scholarships: Not Available

MBA in Digital Marketing Course Syllabus

  • Managerial Economics
  • Statistics for Management
  • Professional communication
  • Accounting for Managers
  • Marketing Management
  • Legal Aspects of Business
  • Business Research Methods
  • Financial Management
  • Human Resource Management
  • Conflict Resolution and Management

Course Duration and Fees

The course duration is of 2 years. Its fee is $2,398.18

Contact Details

Phone: 18001023434, +91-88263-34455

7. Coursera

MBA in digital marketing in Hisar - Coursera logo

Coursera is a platform that offers a wide variety of courses. It provides online courses, certifications, and degrees in various areas in collaboration with universities and other organisations. About 150 colleges were thought to be offering more than 4,000 courses through Coursera in 2021.

Andrew Ng and Daphne Koller, professors of computer science at Stanford University, established Coursera in 2012. Both the People’s Voice Winner (Websites and Mobile Sites Education) and the Webby Winner (Websites and Mobile Sites Education) awards were given to Coursera in 2014.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Marketing in the digital world
  • Digital Marketing Analytics
  • Digital Media

Course Duration & Fee

You can check their website for detailed information about the course duration and fee.

Contact Details

E-mail: support@coursera.org

8. NIMS Institute

Mba In Digital Marketing In Chandigarh - NIMS Institute logo

The National Institute of Management Solutions (NIMS) is an NGO that promotes professional training for those who have missed college qualifications to pursue a career. NIMS is dedicated to making its rich academic resources available to the public at local, national, as well as international levels.

NIMS offers an MBA in Digital Marketing which is specially designed for professionals, entrepreneurs, and job seekers. In this MBA program, NIMS offers a comprehensive overview of global management education. They also provide an intensive educational experience designed to help participants effectively cope with multiple challenges.

Course Name: MBA in Digital Marketing

Course Type: Distance Learning

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Website planning and creation
  • Market analysis
  • Google AdWords
  • Merchant center
  • E-commerce marketing
  • Ad sense
  • Affiliate marketing
  • Introduction to Blockchain
  • Email marketing
  • Lead generation

Course Duration & Fees

The duration of this Online MBA course is 1 year and its total fee is $2,158.35.

Contact Details

Phone: +91-9999-747453
Email: info@nimsedu.org

9. JAIN Online

MBA in digital marketing in Koramangala - JAIN Online logo

Jain is one of the top colleges located in Bengaluru India which mainly focuses on management studies. This institution is mainly popular for its MBA and MCA courses. It also provides online degrees in several disciplines. And also rated by NAAC as an A++ institute with a CGPA of 3.71. Similarly, Jain provides its students with practical as well as theoretical knowledge so the individual can fit into the real business world.

Course Name: MBA in Digital Marketing & E-commerce

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Principles of Economics & Markets
  • Managerial Effectiveness and Ethics
  • Accounting and Finance
  • Organizational Behavior and Human Resources Management
  • Quantitative Techniques & Analytics
  • Entrepreneurship
  • Marketing Management and Research
  • Digital Marketing and E-Commerce Fundamentals
  • Inbound Marketing: Content and Search Marketing
  • Services Marketing and CRM

Course Duration & fee

Duration: 2 years
Fee: $2,398.05 (can be paid semester-wise or yearly).

Contact details

Phone number: +91-9294969497
Email: enrol@onlinejain.com

10. IIM Skills

MBA in digital marketing in Hisar - IIM skills logo

IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges in India, with a presence in 23 Asian locations. They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.

They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.

Course Name: Masters In Digital Marketing

Course Type: Part-time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Digital Marketing
  • Introduction to WordPress
  • SEO (Organic Marketing)
  • SEM (Google Ads)
  • Email Marketing
  • Content Writing
  • Media buying and planning
  • Affiliate marketing
  • Video Marketing
  • Marketing Automation

Course Duration & Fees

The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is $358.52.

Contact Details

Phone Number: + (91) 99 11 839503
Email: info@iimskills.com

11. SkillCircle

MBA in Digital Marketing in Dwarka-skills

SkillCircle, an employer specializing in education, has established itself as a leading pioneer in digital skill development, emphasizing economic independence and self-employment for all. They offer hybrid learning to their students.

Their MBA program in digital marketing and information technology has successfully trained over 25,000 students across India, encouraging them to explore non-conventional career paths.

Course Name: Master in Digital Marketing.

Course Type: Hybrid learning.

Scholarship: No.

MBA in Digital Marketing Course Syllabus

  • Fundamentals & Foundation
  • Search Engine Optimisation
  • Performance marketing
  • Social media marketing
  • Personal Branding
  • Freelancing & Domain Flipping
  • Marketing Automation & Analytics
  • Mock Interviews

Course Duration & Fees

The program extends over 2 years, with 4 semesters each year. Each semester covers different modules, providing diverse practical experiences and real-life exposure. The fee of the program is around $4,796.26.

Contact Details

Phone: 98991 40180

Career Opportunities after MBA in Digital Marketing in Perth

The scope for MBA graduates in digital marketing is immense as most businesses, startups, and entrepreneurs are constantly looking for professionals with expertise in digital marketing to maximize their digital reach. The resources for marketing on the Internet are also increasing, providing MBA graduates with diverse career options. Here is a list of some career opportunities available to graduates with an MBA in Digital Marketing in Perth.

Digital Marketing Role Average Annual Salary in Perth (USD)
Digital Marketing Manager
$108,234 – $123,412
Social Media Manager
$72,146 – $84,173
SEO Manager
$80,277 – $93,349
Brand Manager
$90,308 – $105,380
Data Analysts
$75,190 – $87,262
Paid Media Analysts
$84,241 – $97,313
Growth Manager
$96,352 – $111,424
Content Strategist
$88,284 – $102,356
Performance Marketer
$82,331 – $95,403
Influencer Marketer
$68,209 – $79,281

 

For more information about career opportunities after completing an MBA, take a look at our dedicated blog post.

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Eligibility Requirements for MBA in Digital Marketing in Perth

In order to get admission into any of the top colleges in Australia, here are some requirements.

  1. Bachelor‚Äôs Degree: Candidates must have earned a bachelor’s degree from an accredited university in any field.
  2. IELTS: In order to obtain an Australian visa, students must obtain a decent IELTS score. For non-native English speakers to be admitted to a university, they must demonstrate their English language ability.
  3. Work Experience: Although it is not required, candidates will benefit from having at least two to three years of work experience. Most institutions favor applicants with two to three years of relevant work experience.
  4. GMAT Score: For admission to the MBA programme, the majority of Australian universities and colleges accept GMAT scores. If you want to pursue an MBA at a prestigious university, you must have a strong GMAT (The Graduate Management Admission Test) score. However, obtaining admission to an Australian university requires a GMAT score of at least 700.

Please note that for MBA admission, some Australian universities do not require GMAT scores. Before submitting an application for an MBA in Australia, candidates must review the admission requirements.

Because they place a greater emphasis on a candidate’s practical (job) experience, few colleges in Australia require the GMAT. Candidates must have maintained academic consistency and have received high grades in both high school and the bachelor’s programme, according to Australian universities’ requirements.¬†

Each university has its own set of requirements for admission. Depending on their prerequisites for admission, universities can be divided into three primary categories:

  1. These universities make it obligatory for applicants to have a strong GMAT score, extensive work experience, and an IELTS score.
  2. Applicants to these universities must either have a strong GMAT score or have both job experience and a strong IELTS score.
  3. These universities solely admit students based on their academic performance and IELTS results.

If you are not eligible for an MBA in Digital Marketing, consider applying for an online course. IIDE Digital School offers an online course in Digital Marketing.

How to apply for an MBA in Digital Marketing in Perth?

Although applying for an MBA is a lengthy process, it is well worth the wait. Here is how to go about it

Research MBA programs

It will be crucial to explore several MBA programs before putting together your application materials in order to identify the universities best suited to assist you in achieving your objectives.

When looking for MBA programs, some aspects to keep in mind are as follows:

Program organization: Consider your logistical preferences, including the program’s normal completion time, the timing of the sessions, whether you wish to attend full- or part-time, and the program’s overall cost.

Course offerings: It may be useful to look for programs that have a good reputation in certain fields of study if you wish to specialize in a specific business sector, like nonprofit or health care.

Cultural fit: Consider the social and environmental factors that support your success and search for programs that are likely to foster and enhance it.

Verify MBA program prerequisites

Most MBA programs require applicants to hold an undergraduate degree because it is a graduate degree. There are some programs that demand additional prerequisite courses, such as expedited MBAs. Your undergraduate GPA will likely be taken into account by many MBA admissions committees when making their admissions decisions.

Submit your MBA application

You might be prepared to start the application process once you have chosen the programs that best fit your objectives and confirmed that you satisfy the requirements. Keep track of any deadlines in addition to the necessary paperwork. common application elements consist of Resumes, Official academic records, GMAT or GRE scores, Essays or a statement of purpose, Letters of recommendation, and Application fees.

After submitting your application, an admissions officer, faculty member, or another person connected to the program may invite you for an interview. While some institutions invite all applicants for interviews, others only speak with those that they plan to admit based on their application materials.

The interview

It is typically the final step in the application process, so the next time you hear from the admissions committee, it will be to inform you of the outcome of your application. 

FAQ ‚Äď Frequently Asked Questions

Q. What is Digital Marketing?

Ans: Digital marketing, also known as online marketing, is the advertising of brands to reach out and connect with potential customers via the Internet and other forms of digital communication. This is not limited to only email, social media, and web-based advertising, but also text and multimedia messages and more as a marketing channel.

Q. What is an MBA?

Ans: The Master of Business Administration (MBA), a graduate-level degree with widespread recognition, helps students develop the abilities necessary for management and business careers. This degree is sought after for further study in the field and is typically required to pursue manager-level positions.

Q. What are the requirements for an MBA?

Ans: If you plan to pursue an MBA, then there are certain conditions that you need to fulfill. Here are the most common MBA prerequisites –

  • Bachelor’s Degree
  • Work Experience
  • Entrance Exam Scores
  • Resume
  • Recommendation Letters
  • Essays
  • Proof of English
  • Interview¬†

Q. Which jobs are present in the field of Digital Marketing?

Ans: Search engine optimization experts, content marketers, social media managers, and other professionals are frequently hired by organizations that specialize in offering digital marketing services to other businesses.

Teams dedicated to in-house digital marketing: Many companies employ teams dedicated to in-house digital marketing, which may include personnel with the titles of email marketers, web designers, and paid advertising specialists. Digital marketers who operate alone: Some digital marketers opt to work independently, providing their skills to a variety of clients as needed.

Q. What is the fee for an MBA in Digital Marketing?

Ans: Typical MBA courses specializing in Digital Marketing last for about 24 months and depending on the university can cost anywhere between $19,596.12 Р$32,660.20. 

Q. What’s the future of digital marketing?

Ans: Rapid growth in digital marketing benefits both people’s daily lives and those of businesses. There are already a lot of career opportunities available, and more will emerge soon.

Conclusion

Let’s summarise everything we’ve learned. Digital Marketing is fast growing and becoming the main source of advertisement for companies all around, whether it’s because of its reach the audiences, or because of its cost efficiency.

An MBA in Digital Marketing will allow you to learn everything there is about Digital Marketing and how you can utilize it fully to take your business to new heights. While the scope for Digital Marketing in Perth is increasing, it is all the more reason to try Digital Marketing there.

Still confused? Talk to our academic counselor at admissions@iide.co or +91 9619958615 for a FREE counseling session where you can clear all your doubts regarding digital marketing.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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