12 Best Colleges for MBA in Digital Marketing in Kolkata – 2025 Updated

Quick Read

A typical MBA in digital marketing in Kolkata combines traditional marketing techniques with the latest technologies, providing individuals with the knowledge and practical skills needed to excel in the digital realm. These courses typically last two years. When selecting a programme, reviewing all the details, including fees, course syllabus, and admission criteria, is essential.

Kolkata, a city extremely close to Mumbai in terms of vibrancy, is undergoing an educational revolution like never before.

With the growing number of MNCs setting up shop in this city, the demand for marketing professionals and, by extension, degrees like an MBA in digital marketing in Kolkata is increasing daily.

While traditional marketing MBAs remain common, this focus on digital specialisations reflects the increasing importance of online advertising strategies in today’s market. Choosing a programme with this focus provides you with a significant advantage in the competitive digital arena.

If you agree with the above-mentioned statement and are looking for an MBA programme to launch or advance your career in this dynamic field, you’re in the right place.

This article features the top MBA colleges in Kolkata that offer concentrations or specialisations in digital marketing.

In addition to listing out the colleges themselves, we’ll also discuss the programme details of each institute, which include their curriculum highlight, fee structure, programme duration, and more.

Let’s dive in!

Top 12 MBA in Digital Marketing Colleges in Kolkata:

Based on comprehensive research and student experiences, the following institutes offer the best MBA in digital marketing in Kolkata.

1. IIDE – Indian Institute Of Digital Education

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing institutes.

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program has much more to offer than a regular one.

IIDE is now opening its new campus in South Extension, Delhi. Get in touch with the counsellors to know about their offline digital marketing courses.

Course Benefits:

MBA in Digital Marketing Syllabus

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings.

You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are INR 6,45,000. You can avail of the 0% EMI Option as well starting at INR 24,028 per month.

This may seem expensive but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high.

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing.

Scholarship Available:

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-

Placement Assistance:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

IIDE Delhi Campus & Culture

With a state-of-the-art technology campus in Delhi, IIDE helps students understand the practical aspects of digital marketing. The institute also offers a student leadership program to stimulate students’ strategy and decision-making abilities.

The program includes almost 20-25 supersessions, where students get an opportunity to network with industry mentors, CEOs, brand heads, and entrepreneurs, and observe a founder’s mindset first-hand.

IIDE also organizes cultural events to further enhance student’s learning experience.

Contact Details

Phone No- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/
Address- E-30, 2nd & 3rd Floor, South Extension – II, Above Regal Shoes, New Delhi – 110049 (Next to McDonald’s)

2. Indian Institute of Social Welfare & Business Management (IISWBM)

This institute is located in College Square, a famous academic area that also houses the University of Calcutta and Presidency University, among others.

Its MBA course in Kolkata offers a robust curriculum that blends traditional management principles with the latest industry trends, including digital marketing.

With expert faculty, industry connections, and a focus on real-world applications, this course provides students with the skills needed to excel in today’s dynamic business environment.

It is an ideal choice for those interested in pursuing an MBA in digital marketing in Kolkata, as it offers courses that align with the evolving digital landscape.

Course Name: MBA

Course Type: Offline

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Business Statistics
•  Fundamentals of Digital Marketing Course
• Financial and Management Accounting
• Human Resource Management
• Management Information System
• Management Process and Principles
• Managerial Economics
• Marketing Management
• Organizational Behaviour
• Production and Operations Management
• Corporate Environment and Business Legislation
• Financial Management
• Digital Marketing and E-tailing (Specialisation)

Course Duration & Fees:

The course is for 2 years, and the fees are INR 8,30,000

Contact Details:

Phone Number: +91-33-2241-8694
Email ID: [email protected]

3. Indian Institute of Management, Calcutta

IIMC was established by collaborating with the Indian businesses and the Ford Foundation. Its early faculty included well-known professors such as J. K. Sengupta and Jagdish Sheth.

Over the past 40 years, IIM Calcutta has earned its place among the top MBA colleges in Kolkata and is recognised as one of Asia’s leading business schools. IIM Calcutta’s close ties to the industry make it a key player in promoting professional management techniques across Indian organisations.

The institute attracts top talent, including students interested in pursuing an MBA in digital marketing in Kolkata or other MBA courses in Kolkata. The programme at this digital marketing institute offers a curriculum that combines academic excellence with practical industry insights.

This combination prepares students to excel in the dynamic business world. Its world-class faculty, strong industry connections, and dual focus on leadership and management make it a leading choice for future business leaders.

Course Name: MBA

Course Type: Offline

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Business Ethics And Communication
• Economics
• Finance & Control
• Human Resources Management
• Management Information Systems
• Marketing ( Digital Marketing Elective)
• Management Centre for Human Values
• Operations Management
• Organizational Behavior
• Public Policy and Management
• Strategic Management

Course Duration & Fees:

The duration of the course is 2 years. You can contact the institute to learn about the fee structure.

Contact Details:

Phone Number: +91-33-2467-8300
Email ID: @iimcal.ac.in

4. NSHM

With a strong alumni base of more than 25,000 students, NSHM Knowledge Campus is a 25-year-old institution.

In the past decade and a half, more than 3,600 students have completed their MBA programmes and are now employed by reputable companies in India and abroad.

Their goal is to ensure cultivating ethically driven future entrepreneurs, managers, and leaders is a key objective of MBA programmes in digital marketing in Kolkata.

This institute assures you gain the knowledge, experience, and skills to confidently advance your career, whether you pursue an MBA in Digital Marketing in Kolkata.

This same commitment to career advancement extends to all other MBA courses they offer in Kolkata. By blending creative thinking and leadership development, this digital marketing online certification course equips students with the skills to lead confidently in both, national and international businesses.

Course Name: MBA

Course Type: Offline

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Managerial Economics
• Communication Skills Bootcamp I
• Organizational Behaviour
• Advanced Excel Bootcamp
• Business Communication
• Advanced PowerPoint Bootcamp
• Legal & Business Environment
• Public Speaking Bootcamp
• Indian Ethos and Business Ethics
• Resume Building Workshop
• Digital and Social Media Marketing
• International Marketing

Course Duration & Fees:

The duration of the course is for 2 years. You can contact the institute to learn about the fee structure.

Contact Details:

Phone Number: 033 2403 2301
Email ID: [email protected]

5. JIS University

JIS Group Educational Initiatives is the largest educational conglomerate in Eastern India and has existed for 24 years.

Both, their digital marketing crash courses and long-term programmes are accredited by the University Grants Commission (UGC) in New Delhi and the National Council for Teacher Education (NCTE).

It comprises 37 institutions offering 170 programmes to 39,000 students. They aim to rank among India’s best MBA institutions in Kolkata and be a top choice for teachers, researchers, and students. 

As one of the top institutes, it offers a range of postgraduate courses, including an MBA in digital marketing in Kolkata. They aim to ensure that the students receive industry-relevant skills. It equips students with cutting-edge industry skills, blending theoretical knowledge with practical applications.

This course’s expert faculty, industry connections, and focus on real-world strategies equip students for leadership roles in digital marketing.

Course Name: MBA

Course Type: Offline

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Human Resource Management
• Marketing Management
• Financial Management
• Information Technology
• Business Analytics
• Media
• Tourism
• Retail
• Pharmacy
• Supply Chain Management
• and Operations Research

Course Duration & Fees:

The duration of the course is 2 years. You can contact the institute to learn about the fee structure.

Contact Details:

Phone Number: +91 8697743361
Email ID: [email protected]

6. IGNOU

Indira Gandhi National Open University (IGNOU) is well-known in India. It offers online digital marketing certification courses and has over 4 million students enrolled globally.

They offer a variety of online MBA specialisations to help students gain a deeper understanding of management principles. One of these specialisations is the MBA in Digital Marketing and E-Commerce Management, available to candidates with a bachelor’s degree from accredited universities.

This two-year postgraduate programme is designed explicitly for distance MBA students, offering valuable experience and placement opportunities. If you want an MBA in digital marketing in Kolkata, this programme gives you a solid foundation in digital advertising, marketing management, and e-commerce.

They’ve got a distance MBA in Kolkata that covers all the key concepts– digital advertising, marketing management, and e-commerce strategies. This distance learning setup is great because it allows you to learn independently.

You also learn from pros and build your network, perfect for professionals wanting to advance in digital marketing and e-commerce.

Course Name: MBA Digital Marketing & E-commerce Management

Course Type: Online and Distance

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Entrepreneurship
• Marketing Management & Research
• Digital Marketing and E-Commerce Fundamentals
• Inbound Marketing: Content and Search Marketing
• Outbound Marketing: Digital Ads and Social Media Marketing
• Web & Social Media Analytics
• Digital Product Management
• Marketing Analytics
• Integrated Marketing Strategy
• Cross-functional elective

Course Duration & Fees

This MBA programme is of 2 to 5 years; its total fee is INR 2,00,000.

Contact Details

Phone: 29572513 / 29572514

7. JAIN Online

JAIN Online is an e-learning platform and well-established education provider with over 30 years of experience. Staying true to its vision, the university places equal emphasis on education, entrepreneurship, research, and sports.

It attracts thousands of students from India and around the globe each year to pursue higher education. This institute offers an MBA with an elective in Digital Marketing & E-commerce, featuring a comprehensive general management curriculum.

This distance MBA in digital marketing in Kolkata focuses on and teaches you how to use it effectively to maximise business value. You will master key digital marketing tools and platforms like Google and Facebook Ads, WordPress, HubSpot, and MailChimp.

Additionally, this course will help you earn certifications from Google and Facebook, positioning you for success at a top college for an MBA in digital marketing in Kolkata.

Course Name: MBA in Digital Marketing & E-commerce

Course Type: Online

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Entrepreneurship
• Marketing Management and Research
• Digital Marketing and E-Commerce Fundamentals
• Inbound Marketing: Content and Search Marketing
• Services Marketing and CRM
• Business Environment and Strategy
• Operations Management
• Growth Marketing
• Outbound Marketing: Digital Ads and Social Media Marketing
• Brand Management for E-Commerce
• Open Elective Course

Course Duration & Fees

This online MBA course lasts 2 years and its total fee is INR 2,00,000.

Contact Details

Phone: +91 9294969497
Email: [email protected]

8. NIMS Institute

The National Institute of Management Solutions (NIMS) provides professional training for individuals who have missed college qualifications but wish to pursue a career.

They’re committed to making its extensive academic resources available locally, nationally, and internationally. This institute offers an MBA in Digital Marketing in Kolkata.

Similar to their other  digital marketing courses in Kolkata,this programme is designed for professionals, entrepreneurs, and job seekers who want to develop the skills needed to excel in today’s dynamic digital landscape.

This distance MBA provides a comprehensive overview of global management education. It combines advanced digital marketing strategies with a solid foundation in core business principles.

The intensive educational experience effectively helps participants tackle various real-world challenges, enhancing their current roles and significantly improving their career prospects.

Which makes it an excellent choice for those seeking a specialised qualification from one of the top MBA colleges in Kolkata. The globally recognised curriculum ensures that graduates are well-prepared for success in the digital marketing sector.

Course Name: MBA in Digital Marketing

Course Type: Distance Learning

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Website planning and creation
• Market analysis
• Google AdWords
• Merchant centre
• E-commerce marketing courses
• Ad sense
• Affiliate marketing
• Introduction to Blockchain
• Email marketing
• Lead generation
• Free lance marketing
• Online reputation management

Course Duration & Fees

This Online MBA course lasts 1 year; its total fee is INR 1,80,000.

Contact Details

Phone: +91-9999-747453
Email: [email protected]

9. IMTS Institute

IMTS Institute is an educational institution with highly qualified and experienced teachers and over 350 employees. For the past 17 years, this institute has been dedicated to providing top-quality education that helps career-oriented students succeed.

They’re committed to reaching students regardless of location, supporting nearly 50,000 satisfied individuals. This course covers essential topics like email marketing leadership, internet marketing strategy management and social media marketing.

Upon completing this programme, you will be eligible for numerous roles, including digital marketer, digital marketing executive, and advertising manager.

With its focus on digital marketing, this college ranks among the best MBA colleges in Kolkata. It is an ideal option for those seeking an MBA in digital marketing in Kolkata.

The IMTS Institute’s MBA in Digital Marketing in Kolkata offers a comprehensive curriculum that covers email marketing and strategy management.

It equips students with the practical skills and knowledge to excel in digital marketing, making it ideal for those looking to advance their careers.

Course Name: MBA in Digital Marketing

Course Type: Distance Learning

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Introduction of Digital Marketing
• Web Analytics
• E-Commerce
• Digital Marketing
• Search Engine Optimization
• Social Media Marketing
• Content Writing Course
• Organizational Behaviour
• Decision Science
• Financial Management
• Email Marketing

Course Duration & Fees

This distance MBA programme lasts two years and costs between INR 25,845 and INR 31,999 annually.

Contact Details

Phone: +91 9210989898 / 9773793274
Email: [email protected]

10. upGrad

Founded in 2015, upGrad is South Asia’s most prominent high-tech company and one of the most notable names in online learning platforms.

It offers highly qualitative courses online through world-class universities. It offers an MBA programme from Deakin Business School (DBS), Australia’s top business school.

This course is designed to help you become the business leader of tomorrow while advancing your career. It’s an excellent option for those seeking an MBA in digital marketing in Kolkata or a distance MBA in Kolkata.

This institute provides top-notch content through videos, case studies, and projects from leading faculty and industry leaders. It will help you develop a deeper business understanding, improve decision-making, and enhance your communication skills.

Their MBA programme from Deakin Business School offers a unique blend of world-class content from leading faculty and industry experts.

This course focuses on practical digital marketing case studies such as a SWOT analysis of Gold Flake and real-world projects. It equips you with the skills to become a strategic business leader in digital marketing.

Course Name: MBA Global

Course Type: Online learning.

Scholarship: No

MBA in Digital Marketing Course Syllabus

• Marketing Management – I
• Business Communication
• Accounting & Finance
• Decision Sciences
• Project/ Assignment
• Business Economics
• Behavioral Science, HR, Business Law
• Marketing Management
• Innovation by Design

Course Duration & Fees

This MBA programme’s duration is 24 months and its fee is INR 5,50,000 (incl. taxes) without immersion.

Contact Details

Phone: 1800 210 2020
Email: [email protected]

11. Great Lakes Institute of Management

The Great Lakes Institute of Management, Chennai, was founded in 2004 by Dr. Bala V. Balachandran, a Padmashree recipient and Professor Emeritus at the Kellogg School of Management.

Within a short period, Great Lakes has become one of the best business schools in the world. It is guided by an extraordinary faculty, supported by an outstanding advisory council, and backed by global collaborations.

It aims to produce business leaders and entrepreneurs ready for present and future markets by providing modern, high-quality instruction, research, and social engagement.

They also offer a range of MBA courses, including an MBA in digital marketing in Kolkata. It is a top choice for students pursuing an MBA in digital marketing or related specialisations.

Their MBA in digital marketing offers a cutting-edge curriculum that equips students with the latest digital marketing strategies and tools.

With a focus on practical learning, industry collaborations, and expert faculty, this course prepares students to become leaders in the digital marketing landscape.

Course Name: Online MBA Program

Course Type: Online

Scholarships: Yes

MBA in Digital Marketing Course Syllabus

• Macro Economics
• Financial Accounting for Decision Making
• Marketing Management
• Individuals in Organizations
• Business Statistics
• Verbal & Written Communication
• FADM Tutorials
• Marketing Research
• Optimization Business Model for Decision Making
• Strategic Management
• Business Analytics
• Digital Marketing

Course Duration & Fees:

This is a two-year programme. Kindly contact the institute to know about the fee structure.

Contact Details:

Phone no: +91-44-27489000
Email id: [email protected]

12. Bengal Institute of Business Studies (BIBS)

Bengal Institute of Business Studies is the only institute in West Bengal that offers an MBA in Digital Marketing. Their course is provided in collaboration with the Digital Marketing Institute and is under Vidyasagar University, an accredited university.

It is designed for ambitious individuals aiming to stay ahead of the crowd in the digital marketing landscape. If you’re looking to land a global job, an MBA in digital marketing from BIBS in Kolkata is a fantastic choice!

This is the only accredited digital marketing institute in West Bengal with the prestigious DMI Pro certification. They’ve partnered with Harvard Business School Online so that you can get certified in Business Analytics and Data Science from the best.

As a BIBS student, you also get exclusive access to the HBS Online Alumni network.

Course Name: MBA in Digital Marketing

Course Type: Offline

Scholarships: No

MBA in Digital Marketing Course Syllabus

• Marketing Management
• Basics of Digital Marketing
• Content Strategy
• Digital Entrepreneurship
• Search Engine Optimisation
• Social Media Management
• Display Advertising Strategy
• Consumer Psychology and Business Buyer Behaviour
• Video Advertising and Branding
• Science of Viral Marketing
• Personal Selling and Sales Management

Course Duration & Fees:

This is a two-year programme. Kindly contact the institute to know about the fee structure.

Contact Details:

Phone no: +91 9836300046
Email id: [email protected]

Career Opportunities after MBA in Digital Marketing in Kolkata:

Completing an MBA in Digital Marketing in Kolkata can open many career opportunities.

The scope for MBA graduates in digital marketing is immense. Most businesses, startups, and entrepreneurs are constantly looking for professionals with expertise in digital marketing to maximise their digital reach.

Digital marketing jobs in India have increased tremendously, particularly after the COVID period. The potential internet marketing resources are also vast, providing MBA graduates with diverse career options.

Here are some popular career opportunities available to graduates with an MBA in Digital Marketing in Kolkata.

How To Apply for an MBA in Digital Marketing in Kolkata?

Let us look at the application procedure for an MBA in digital marketing in Kolkata.

To apply for an MBA in Digital Marketing in Kolkata, you need to go through the below-described application process –

• Choose the institute you wish to pursue an MBA in Digital Marketing with and fill out the application form.
• Once you have submitted your application with the correct details, you can expect a call from their team in 1-2 weeks.
• Once your application is reviewed, you will be asked to take the entrance exam if needed. Not all colleges have an entrance exam, so this varies from institute to institute.
• After passing the entrance exam, you will be called for a personal interview with the admission committee.
• You will receive an offer letter from the institute if you are chosen. Then, you will be asked to submit the necessary documents.

Note: The eligibility criteria and the application procedure differ from institute to institute.

Conclusion

Oh no! We have reached the end of the blog. However, we hope this blog has given you the information to start your new journey today. The above-discussed colleges are among the best colleges offering MBAs in digital marketing in Kolkata.

Also, if you are interested in learning a particular concept of digital marketing, IIDE’s short-term certification courses are perfect for you. You can also check out an MBA in digital marketing in India.

Hope you enjoy reading this blog. Please share any questions or recommendations you may have in the space below. We have the best answer to all your queries regarding the best MBA in digital marketing in Kolkata. Cheers to reading!

Still trying to understand? Talk to our academic counsellor at [email protected] or +91 9619958615 for a FREE counselling session where you can clear all your doubts regarding digital marketing.