Are you looking for Google Ads Courses in Sharjah? Are you eager to learn how Google Ads works for various products and services in the global market? Then starting with this blog is the proper move.
Firstly, Google Ads is an online advertising program offered by Google through which you can able to create online ads to reach consumers at the right time they’re looking for the goods and services you offer. In a much simpler manner, it can use to advertise your company, assist in the sale of goods or services, spread awareness, and boost website traffic.
Secondly, there are almost 63,000 searches made on Google every second, and most search results pages have Google advertising. Google advertising, which is purchased by businesses, can be a highly successful means of bringing relevant, qualified visitors to your website precisely at the time when people are looking for the kinds of goods or services your company provides.
Now that you have understood what is Google Ads and why it is a crucial part of any company’s digital marketing strategy. Let’s take a look at the number of Google Adwords jobs available in the United Arab Emirates with some of the remote jobs.
Source: Linkedin.com
The numbers are shown as self-evident. Professionals and experts in the field of SEM or Google Adwords are in high demand. Now is a great moment to start thinking about a career as a Google Ads Specialist.
Bonus Tip: Are you keen to know more about the potential salary of a Google Ads Specialist? Then you can check out this blog on Complete Guide on Google Ads Specialist Salary of Every Job Roles.
Now that you have a better understanding of Google Ads, let’s look at a selection of the best Google Ads Courses in Sharjah that will help you learn Google Ads Tools quickly with detailed information on curriculum, fees, faculty, & many more.
Quick Overview of Google Ads courses:
| Institutes | Duration | Fees |
|---|---|---|
| IIDE- The Digital School | 16 Hours | $110 |
| SEO International | N/A | $231 |
| Udemy | 24.5 hours | $129.99 |
| The Knowledge Academy | N/A | $995 |
| Coursera | 2 hours | Free |
| Skillshare | N/A | N/A |
Top 6 Google Ads Courses in Sharjah:
1. IIDE – The Digital School
IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.
IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.
Of the numerous specialized courses available, IIDE offers an Online Google Ads Course that follows an advanced teaching methodology. The course begins with watching high-quality self-paced video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.
Want to learn more about this Google Ads course? Here’s everything you need to know about IIDE’s online Google Ads course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.
Google Ads Course Syllabus
- Learning Google Ads basics
- Setting up a campaign
- Introduction to Ad Groups & Keywords
- Bidding strategies & Budget Strategies
- Text Ads, Auctions & Ad Ranks
- Tracking & Optimization for Search Ads
- Google Display Network
- YouTube & App Ads
- Shopping Ads & Performance Analysis
Google Ads Course Faculty
IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online Google Ads course:
Google Ads Course Duration & Fees
The duration of the online Google Ads course is approximately 16 hours. The Google Ads course fees are AED 405.
This fee may appear to be a little on the high side, but have a look at the course highlights:
Google Ads Course Highlights
- Industry-recognized IIDE Certification
- 6+ Hours of Live Class
- 1+ Hour of Video Lectures
- Attend lectures via any Device
- Access to Video lectures for 30 days
- Practice Tests & Assignments
- Learn From Experts
- Dedicated Q&A Support and Help
Certification Offered
On completion of this online Google Ads course, you will be able to manage Google ads and become a paid media specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.
IIDE Students Work At
Student Reviews
It is always said that learning from the best will give you a better understanding and a great experience.
So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.
Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/google-ads-course/
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2. SEO International
Since November 1999, SEO International, a division of Al Wafaa Group and a Google Partner firm based in Dubai, has provided Digital Marketing Courses and Consulting in the UAE, GCC, Pakistan, and India.
Learn how to build and develop effective Google Search Ad Campaigns by utilizing automated resources such as Smart Bidding, Responsive Search Ads, Comprehensive Data Analysis, and Audience Solutions to boost campaign performance and find your targeted customers worldwide.
Course Syllabus
- Introduction to Google Search Ads Campaigns
- Introduction to Keywords
- Introduction to Ad Groups – Keywords, Ad Copies, and Landing Pages
- Using Ad Extensions
- Remarketing with Search Ads
- Bidding Strategies
- Search Campaigns’ Optimization using Google Analytics
Course Duration and Fees
The duration of this Google Ads course is unavailable but the fees for this course is USD 231.
Course Highlights
- 24/7 support
- Classroom-based sessions, sessions over zoom, and sessions at your premises.
- Training by Industry Experts
Contact Details
Phone: +971 4 263 6936, +971 55 9971 452
Email: najam@seointl.net
3. Udemy
The open online course provider Udemy provides to both students and working people. On Udemy, which offers millions of courses on a variety of subjects, you can enrol in any course you’re interested in.
Thanks to Udemy’s carefully curated collection of business and technical courses, organisations can achieve more by putting learning at the heart of their strategies. If you want to learn something new or share what you already know, you’ve come to the right place.
Through knowledge, Udemy joins people across the world through online learning. Udemy helps companies of all sizes and types get ready for the future, wherever it may go.
Course Syllabus
- Introduction to Google Ads
- Creating and Setting Up Our First Google Ads Account
- Structuring Your Ad Groups Like A Professional
- How To Write Killer Ads in Google Ads!
- Setting Up Your AdWords Billing
- Keywords in Depth – The Heartbeat of Your Account
- Account Structure – How To Structure Ad Groups Like A Pro
- The Incredible Dynamics Of The AdWords Auction
- Expanding And Refining Your Campaigns
- Negative Keywords – Your Greatest Ally
- Making Your Ads Unstoppable With Multiple Ad Extensions
- Remarketing – Your Secret Weapon To Converting Like A Boss
- Keeping Track Of Profits With Conversion Tracking
- Profitable Bidding Strategies
- Using AdWords Scripts To Enhance Performance and Increase Optimization Speed
- Conclusion … Goodbye For Now!
- Bonus Material
Course Duration and Fees
The duration of this online course is 24.5 hours of on-demand videos. The fees for this course are USD 129.99
Course Highlights
- 4 articles
- Full lifetime access
- Access on mobile and TV
- Certificate of completion
- 30-Day Money-Back Guarantee
- Top companies offer this course to their employees
Contact Details
Email: press@udemy.org
4. The Knowledge Academy
The Knowledge Academy in the UAE is the world’s largest provider of classroom and online training courses.
With the ability to deliver over 30,000 courses in 1000+ locations across 190 countries, they are the world’s largest and most established training course supplier. They have successfully taught over 1 million delegates as industry leaders, exhibiting worldwide known trust and incomparable premium quality to all of the ambitious learners.
Course Syllabus
- Module 1: PPC
- Module 2: Google AdWords
- Module 3: Bidding and Quality Score
- Module 4: Quality Score Factors
- Module 5: Keyword Match Types
- Module 6: Competitor Research
- Module 7: Writing Adverts
- Module 8: Google Keyword Planner
- Module 9: Initiating an Ad Campaign
- Module 10: Google AdWords Account
- Module 11: Ad Extensions
- Module 12: Tracking Options
- Module 13: Assessment of Changes
- Module 14: Google Ad Preview Tool
Course Duration and Fees
The fees for Google Ads Masterclass certification in the UAE starts from USD 995. Kindly use the contact information below to know more about their fee and course duration.
Course Highlights
- Certification pack consisting of course notes and exercises
- Experienced Instructor
- Refreshments
- You can take up this course online self-paced, online instructor-led, classroom or onsite
- 24/7 Online Support
Contact Details
Phone: 0 800 0444 3286
Email: info@theknowledgeacademy.com
5. Coursera
One of the top universities in the world, Coursera has provided training, certification, and upskilling to over a million professionals and businesses in over 150 countries. Over 2,000 eminent business and academic leaders develop and update the institute’s award-winning online boot camps each year. They provide one of the most straightforward Google Ads courses in Sharjah.
In addition to a detailed introduction and in-depth knowledge of the eight most significant Google Ads domains, this online course will give you real-world projects and virtual simulations to help you gain domain experience. You will be introduced to 40+ Google Ads tools, extensive project experience, and Mimic Pro simulations to help you become ready for the role.
Course Syllabus
- Introduction + Log In to Google Ads
- Set Up the First Campaign
- Create Campaign Structure
- Ad Group Set-Up and Keyword Research
- Create Ads
- Google Ads Dashboard
- Tools and Settings
- Campaign Optimization
Course Duration and Fees
Its a 2 hours long project-based course for the beginners and also this course is absolutely FREE for you.
Course Highlights
- Beginner-friendly
- No download needed
- Split-screen video
- Desktop only
- Create a Google Ads account and set up first campaign structure
- Create ad groups, do keyword research, set up audience targeting, and write ads
- Learn how to use the tools and settings available to optimize campaigns and make them profitable
- Showcase this hands-on experience in an interview
Contact Details
Email: support@coursera.org
Course Syllabus
- Lessons in This Class
- The Ultimate Google Ads Class For Beginners
- What We’re Going To Cover In This Section
- What is Google Ads?
- Where Do Google Ads Appear?
- Google Account Hierarchy
- Setting Up Your First Google Ads Account
- Location Targeting
- Budgets and Selecting Your Bidding Strategy
- Setting Up Billing
- What Is A Keyword & Understanding The Intent Behind One
- How To Find Keywords To Target – Related Website URL
- How To Find Keywords To Target – Keyword Planner
- How To Find Keywords To Target – SEMRush
- How To Organise Your Keywords By Themes
- Everything You Need To Know About Keyword Match Types
- How To Add Match Types To Your Keywords Like A Pro
- The Importance Of Negative Keywords How To Add Them To Your Account
- What We’re Going To Cover In This Section
- The Evolution Of How Ads Appear In Google
- Best Practices for Writing Killer Ad Text
- How To Create Your First Google Ad
- Ad Rotation – Everything You Need To Know
- Ad Schedule – How To Select The Days & Times You Want Your Ads To Show
- What We’re Going To Cover In This Section
- Target CPA
- Target ROAS
- Maximize Clicks
- Maximize Conversions
To know more about the syllabus, you can check their website
Course Duration and Fees
The course duration and fee for this course provided by skillshare are currently unavailable. However, you can get in touch with them to know more about these details.
Course Highlights
- Taught by an industry expert
- Beginner friendly
- Industry relevant curriculum
- 100% online
Contact Details
Phone: N/A
Email: N/A
Address: N/A
FAQs – Frequently Asked Questions
Q. What is the best Google Ads Courses in Sharjah?
Ans. You should check out IIDE’s Google Ads Course after reading our listicle, we say. You will learn how to create Google Ads using a user’s perception in this Google Ads course in Sharjah. You’ll also discover how to make your adverts more effective.
Q. What is SEM?
Ans. SEM or Search Engine Marketing is one of the best strategies for expanding your company in a market that is becoming more and more competitive.
It can be conducted via a variety of platforms, but Google Ads is the most popular one. SEM on Google is a great tool for businesses to drive targeted traffic to their websites and boost conversion rates.
Q. What is PPC?
Ans. PPC or Pay-Per-Click advertising, allows you to place advertisements on Google and reach a sizable audience of individuals who are looking for the goods, services, or knowledge you can offer.
Q. Is this course on Google Ads hard to learn?
Ans. No, once you get the fundamental ideas, Google Ads is comparatively simple to master. Many of the online courses are simple to understand.
Q. What are the different sorts of Google Ads?
Ans. There are mainly 3 types of Google Ads i.e Search Network Campaigns, Display Network Campaigns and Video Campaigns.
Conclusion
We’ve come to the end of our blog, but we still want to wish you luck as you start a career in this field. Our site is designed to help you choose the best education or knowledge possible.
We have a section of our knowledge portal devoted to the issue where you can read a selection of articles on numerous themes if you want to learn more about Google Ads or any other topics.
Moreover, Google Ads is only one aspect of a profession in digital marketing. There are other additional abilities needed, therefore you should look into the IIDE short-term certification courses if you want to learn more about them.
Please post your queries or concerns in the comments section below if you have any. We look forward to hearing from you. Kudos!
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