6 Best Google Ads Courses In Liverpool To Dive Into Digital Verse

Updated on: Jan 1, 2023

Looking for Google Ads Courses in Liverpool? Want to know and understand how Google Ads works? And how you can use that in your business? Then this is the best place, to begin with.

This blog includes all the details about Google Ads Courses in Liverpool that you must know about right from the course to its fee and syllabus. But before diving in let’s first understand what Google Ads is.

What is Google Ads? 

Google Ads is a platform used to advertise or promote a business, create brand awareness, help sell its products or increase website traffic online. It is a platform that enables you to create an online ad to target potential customers when they are looking for your products or services. 

Approximately 9 billion searches are made on Google every day! Thus, using Google Ads can be a turning point in your business and help you stand in this cut-throat competition. This can be a great way to bring relevant visitors to your website for the goods or service your brand or business offers.   

Google ads courses can be a breakthrough for businesses with a reach for virtual presence. With consumer confidence in Google growing day by day, there’s no better starting point than signing up to use Google Ads to quickly get the attention you need to increase your bottom line.

Whether you’re a business, looking for a platform for promoting products and services to customers or looking forward to having a career in Google Ads consultancy,  you may opt for this field as it is currently one of the best options in the area of digital marketing.

Being a Google Ads Expert is a promising profession with great career growth chances. Don’t believe us? Well, then let’s have a look at the Google Ads job opportunities available in Liverpool:

Google Ads Courses in Liverpool - Job Statistics

 (Source: LinkedIn)

As it’s said that numbers speak a lot, true, isn’t it? Professionals in the field of Google Ads or SEM are great in demand. With that, Google Ads is one of the highest-paid digital marketing skills you must master.

Bonus Tip: But what if you want to master digital marketing as a whole with Google Ads? Then, you may opt for IIDE’s Digital Marketing Course to learn the nuances of digital marketing and dive deeper into the digital verse.

Now that you have a better understanding of Google Ads and how it works, let’s have a look at the best Google Ads Courses in Liverpool with the course curriculum, fee, duration of the course, and much more.


Quick Overview of Google Ads courses:

Institutes Duration Fees
IIDE- The Digital School 16 Hours $190
Training Dragon 1 day $407
M Training 1 day $224
Proideators N/A N/A
Knowledge Academy N/A $187.75
Skillshare N/A N/A
Get Assured Placements - PG in Digital Marketing

6 Best Google Ads Courses in Liverpool:


1. IIDE – The Digital School


IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online Google Ads Course that follows an advanced teaching methodology. The course begins with watching high-quality video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this Google Ads course? Here’s everything you need to know about IIDE’s online Google Ads course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

Google Ads Course Syllabus 

  • Learning Google Ads basics
  • Setting up a campaign
  • Introduction to Ad Groups & Keywords
  • Bidding strategies & Budget Strategies
  • Text Ads, Auctions & Ad Ranks
  • Tracking & Optimization for Search Ads
  • Google Display Network
  • YouTube & App Ads
  • Shopping Ads & Performance Analysis

Google Ads Course Faculty 

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online Google Ads course:

Google Ads Course in Abu Dhabi - IIDE Faculty

Google Ads Course Duration & Fees

The duration of the online Google Ads course is approximately 16 hours. The Google Ads course fees are USD 190.

This fee may appear to be a little on the high side, but have a look at the course highlights:

Google Ads Course Highlights 

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hour of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online Google Ads course, you will be able to manage Google ads and become a paid media specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Google Ads Course in Abu Dhabi - IIDE Certification

IIDE Students Work At

SEO courses in Vijayawada- IIDE alumni

Student Reviews

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.

Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/google-ads-course/

2. Training Dragon

Google Ads Courses in Liverpool - Training Dragon logo

Training Dragon is an institute that offers effective learning courses. It offers professional training from professionals through classroom-based instructor-led training. Its training is led by industry experts who have years of experience in their respective fields.

Training Dragon offers courses in the category of Marketing, Programming, Database, Web and Graphic Design, Games, 3D, Animation, and various others. Its Google Ads course will help you create an effective campaign right from the beginning till the end.

Course Syllabus

  • Introduction Google Adwords
  • Set up an AdWords Account
  • Running a Campaign
  • Create an Ad Group
  • Monitor and Refine your Ads
  • Tracking and Improving Results
  • Optimize your Keywords
  • Optimize your Ads and Landing Pages
  • Keyword Options
  • Technical Terms
  • Control your Costs
  • Key Concepts
  • Campaign Types Available
  • Targeting Ads

Course Duration & Fees

This Google Ads Course in Liverpool is for a duration of 1 day and costs USD 407.

Course Highlights

  • Live Online Virtual Classroom
  • On-site for Teams at the Office
  • Discount Available
  • Support & Career Advice
  • Course Completion Certificate

Contact Details

Phone Number: 02035445785
Email ID: NA
Address: 3-4 Kirby St, London, Greater  London ECIN 8TS, GB

3. M Training

Google Ads Courses in Liverpool - mtraining Logo

M Training is a training institute that specializes in providing high-quality training programs for a variety of business skills. Its courses are led by industry experts to ensure the best learning experience for the people.

M Training offers courses like Digital Marketing, SEO, Google Analytics, Email Marketing, Photoshop, Copywriting, Powerpoint, Communication Skills, and many others. Its Google Ads Course will help you with setting up a successful Google Ads campaign and measuring its effectiveness.

Course Syllabus

  • How Google Ads (AdWords) works
  • Navigating Dashboards and Menus
  • Google Ads Strategy & Options
  • Keyword Research & Targeting options
  • Creating an effective Google Ads campaign
  • Optimization of your Ad campaigns
  • Conversion tracking
  • Reporting
  • Overview of Google Shopping Ads, Video Ads, Remarketing & Display Ads

Course Duration & Fees

This Google Ads Course costs USD 224 and is for a duration of 1 day.

Course Highlights

  • Convenient location 
  • Course notes & support material provided
  • 3 months of online support
  • Certificate of achievement

Contact Details

Phone Number: 0161 226 6032
Email ID: [email protected]
Address: M Training, Greenheys Building, Pencroft Way, Manchester Science Park Manchester

4. Proideators

Google Ads Courses in Liverpool - Proideators Logo

Proideators is a digital marketing institute that is an initiative taken by a team of educated professionals from IIT and IIM. The institute helps professionals prepare for certification examinations in different sectors. It offers the best possible training to help individuals and professionals from respective industries. 

Proideators offers courses like Email Marketing, Social Media Marketing, Google Analytics, Search Engine Optimization, and various others. Upon completion of its Google Ads course, you may work as an element of the web marketing outsourcing industry. 

Course Syllabus

  • Google Adwords Course Components
  • Adwords Fundamentals
  • Campaign Setup
  • Search Campaign Creation
  • Bidding Management
  • Search Campaign Optimisation
  • Ad Copy Optimization
  • Dynamic Ads
  • Conversion Tracking
  • Ad Extension & Match Types
  • Remarketing Campaign Setup
  • Mobile Ads
  • Shopping Ads
  • Video Ads
  • Performance Metrics
  • Ads Testing
  • Google Analytics

Course Duration & Fees

To know about the course duration and fee, you’ve to fill out the form available on its website.

Course Highlights

  • Learn from Experts
  • Course Completion Certificate
  • Job Assistance
  • The facility of Payment in Installment

Contact Details

Phone Number: +9180700-80999
Email ID: [email protected]
Address: NA

5. Knowledge Academy

Google Ads Courses in Liverpool - The Knowledge Academy logo

Knowledge Academy is the largest provider of online training courses in the world. It provides high-quality learning courses to ensure the best learning experience for individuals and professionals. It offers over 30,000+ courses across 190 countries of the world.

Knowledge Academy provides courses like Data Analytics, Microsoft Technical, Health and Safety, Project Management, Business Analysis, Office Applications, Business Improvement, and various others. Its Google Ads Course will help you learn the basics of PPC to benefit you or your business.

Course Syllabus

  • PPC
  • Google AdWords
  • Bidding and Quality Score
  • Quality Score Factors
  • Keyword Match Types
  • Competitor Research
  • Writing Adverts
  • Google Keyword Planner
  • Initiating an Ad Campaign
  • Google AdWords Account
  • Ad Extensions
  • Tracking Options
  • Assessment of Changes
  • Google Ad Preview Tool

Course Duration & Fees

This Google Ads Course in Liverpool costs USD 187.75. For more details like the duration of the course, please connect with the academy.

Course Highlights

  • Certification of Completion 
  • Course Notes and Exercises
  • Learn from Experienced Instructor
  • 24/7 Online Support

Contact Details

Phone Number: 08071279841
Email ID: [email protected]
Address: NA

6. Skillshare – Google Ads For Beginners by Joshua George

Google ads courses in Houston - Skillshare's logo

There are thousands of online courses available on Skillshare on a variety of topics. The institute is dedicated to educating people around the world. The company has trained more than 3 million people. You will learn the basics of Google Ads and all the tools you need. To learn more about their course, check out the details below.

Course Syllabus

  • Lessons in This Class
  • The Ultimate Google Ads Class For Beginners
  • What We’re Going To Cover In This Section
  • What is Google Ads?
  • Where Do Google Ads Appear?
  • Google Account Hierarchy
  • Setting Up Your First Google Ads Account
  • Location Targeting
  • Budgets and Selecting Your Bidding Strategy
  • Setting Up Billing
  • What Is A Keyword & Understanding The Intent Behind One
  • How To Find Keywords To Target – Related Website URL
  • How To Find Keywords To Target – Keyword Planner
  • How To Find Keywords To Target – SEMRush
  • How To Organise Your Keywords By Themes
  • Everything You Need To Know About Keyword Match Types
  • How To Add Match Types To Your Keywords Like A Pro
  • The Importance Of Negative Keywords How To Add Them To Your Account
  • What We’re Going To Cover In This Section
  • The Evolution Of How Ads Appear In Google
  • Best Practices for Writing Killer Ad Text
  • How To Create Your First Google Ad
  • Ad Rotation – Everything You Need To Know
  • Ad Schedule – How To Select The Days & Times You Want Your Ads To Show
  • What We’re Going To Cover In This Section
  • Target CPA
  • Target ROAS
  • Maximize Clicks
  • Maximize Conversions

To know more about the syllabus, you can check their website

Course Duration and Fees

The course duration and fee for this course provided by skillshare are currently unavailable. However, you can get in touch with them to know more about these details.

Course Highlights

  • Taught by an industry expert
  • Beginner friendly
  • Industry relevant curriculum 
  • 100% online

Contact Details

Phone: N/A
Email: N/A
Address: N/A

Get Assured Placements - PG in Digital Marketing

FAQs – Frequently Asked Questions

Q. Which is the best Google Ads course in Liverpool?

Ans. As mentioned above, IIDE’s Google Ads course is the best Google Ads course in Liverpool that you can opt for. With video lectures and live online sessions, you will learn the fundamentals and the best way to create effective ads for your business. 

Q. Are Google Ads courses free?

Ans. It depends on the course you’ve opted for or the institution you’re learning. Some offer Google Ads courses for free whereas, for others, you must have to pay to get access to the course.

Q. How can I learn Google Ads?

Ans.  Above are the best Google Ads courses in Liverpool that you can opt for to learn and master Google Ads. Curiosity to explore with a dedication to learning will always drive you to better learning.  

Q. Can I learn Google Ads in a week?

Ans. You can learn Google Ads in a week depending on the mode of your learning and your pace. To learn it in a week, you must dedicate 4 hours or more every day but mastering this skill, will need more time and effort to put in.

Q. How long is the Google ad course?

Ans. It depends on the institution to institution and the course you’re opting for. While some may be for the duration of 10-15 hours or maybe for a week, others may last for months.


Above were the best Google Ads courses in Liverpool that will help you master this skill and generate more traffic and sales than ever. Remember that you must learn the fundamentals of the niche and understand it better to create effective ads for better results and improved performance.

But Google Ads is just an aspect of digital marketing. Digital marketing is a world in itself that is too big and exciting to explore. If you’re one of those curious minds who love learning and exploring new skills,  you may check out IIDE’s short-term certification courses and have better exposure to the world. 

If you’re looking to build a career in digital marketing and choose this field as your future, you may opt for MBA Level Post Graduation Program offered by IIDE.

We hope that you had a great time reading this blog and it has helped you with the best Google Ads courses in Liverpool that suits you the most. If you’ve any queries or doubts, please post them in the comments below.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]


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