Are you looking for comprehensive Google Ads Courses in Jodhpur? Are you interested in taking a Google Ads course to expand your knowledge of Google Ads and PPC marketing in general while earning a Google Ads certification? If so, you are definitely on the right blog.
Google is what people go for when they need to search for what to do, where to go, and what to buy. That’s why it’s so important these days to reach customers who search for your business or products on Google Search or Google Maps. Here is a list of the top 6 Google Ads courses in Jodhpur to help you appear in front of your customers when they search for what you offer.
But, before we get started with our list of top 6 Google Ads Courses in Jodhpur, let us first understand what Google Ads exactly is, how it works, and what are Google Ads job opportunities available for you in India.
Google Ads is a paid advertising platform, categorized under a marketing channel called Pay Per Click (PPC). In Google Ads, the advertiser pays per click or impression (CPM) of the ad. Google Ads is one of the highly effective ways to drive potential traffic and customers to your business who are looking for products and services similar to those you offer. It can help you increase website traffic, get more calls, as well as drive more store visits.
Google Ads shows ads to prospects and customers who are interested in your products and services. In Google Ads, you choose the targeted keyword or search term and bid on them. The winner of that bid is placed at the top of the search results page above the organic search results when a user performs a search that includes the keyword. This greatly increases your chances of attracting potential customers based on the keywords they enter into Google Search.
Each time a user clicks on your ad, you’ll be charged the amount you bid on that keyword. This makes Google Ads one of the most cost-effective digital marketing tools out there as it only charges you when your ad is actually clicked. It also makes it easier for you to manage your advertising costs, as you only pay when your ad is actually clicked.
In today’s Google-dominated world, there is a lot of scope for Google Ads specialists. It is one of the leading career options for both freshers as well as experienced candidates. Many MNCs are constantly on the lookout for Google Ads specialists who can easily develop and execute effective digital marketing strategies in Google Ads that can help them in reaching their organizational goals. Let’s look at Google Ads job opportunities available for you in India:
Source – Indeed.com
Astonishing, isn’t it? As you can see, there are plenty of Google Ads job openings available in India and there sure will be more job openings in the next few years. So if you are serious about pursuing a career in Google Ads, you should start learning it as soon as possible.
Bonus tip: Using Google Analytics along with Google Ads can help you analyze your customer behavior on both your website as well as your app. It can help you understand how much of your website traffic and business come from Google Ads. It will also show you how to improve your ads and website. This is why you should definitely check out IIDE’s Online Google Analytics Course which will help you understand user behavior and teach you how to measure marketing efforts as well as make informed decisions about your website and marketing campaign’s performance.
Now let us straight away look into the top 6 Google Ads Courses in Jodhpur that can be a game-changer for you and your business.
Quick Overview of Google Ads courses:
| Institutes | Duration | Fees |
|---|---|---|
| IIDE- The Digital School | 16 Hours | INR 15,000 |
| PROIDEATORS | 5 weeks | INR 17,995 |
| LinkedIn Learning | 2 hours and 33 minutes | Upon Subscription |
| SEO Engineers Academy | 30 days | INR 8,500 |
| Subhe | 2 months | INR 3,400 |
| Skillshare | N/A | N/A |
6 Best Google Ads Courses in Jodhpur:
1. IIDE – The Digital School
IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.
IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.
Of the numerous specialized courses available, IIDE offers an Online Google Ads Course that follows an advanced teaching methodology. The course begins with watching high-quality video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.
Want to learn more about this Google Ads course? Here’s everything you need to know about IIDE’s online Google Ads course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.
Google Ads Course Syllabus
- Learning Google Ads basics
- Setting up a campaign
- Introduction to Ad Groups & Keywords
- Bidding strategies & Budget Strategies
- Text Ads, Auctions & Ad Ranks
- Tracking & Optimization for Search Ads
- Google Display Network
- YouTube & App Ads
- Shopping Ads & Performance Analysis
Google Ads Course Faculty
IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online Google Ads course:
Google Ads Course Duration & Fees
The duration of the online Google Ads course is approximately 16 hours. The Google Ads course fee is INR 15,000.
This fee may appear to be a little on the high side, but have a look at the course highlights:
Google Ads Course Highlights
- Industry-recognized IIDE Certification
- 6+ Hours of Live Class
- 1+ Hours of Video Lectures
- Attend lectures via any Device
- Access to Video lectures for 30 days
- Practice Tests & Assignments
- Learn From Experts
- Dedicated Q&A Support and Help
Certification Offered
On completion of this online Google Ads course, you will be able to manage Google ads and become a paid media specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.
IIDE Students Work At
Student Reviews
It is always said that learning from the best will give you a better understanding and a great experience.
So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.
Now, this masterclass is not directly related to Google Ads but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/google-ads-course/
2. PROIDEATORS
PROIDEATORS is one of the leading accredited training providers in India. They work with businesses and individuals to meet their unique needs and provide training and coaching to help professionals reach their career goals. Their vision is to become a globally recognized innovator of the educational needs of working professionals. Their mission is to achieve superior customer satisfaction by consistently providing them with quality computer-based education to professionals.
PROIDEATORS offers a Google Adwords Course that will teach you everything from strategic planning to the execution of Google Ad campaigns as well as walk your career through every step of marketing. The course focuses on covering all components related to managing Google Adwords campaigns. It will teach you about search, display, video, mobile, and shopping ads. This is an advanced program that starts with the basics and gradually progresses to the best techniques and tricks Adwords professionals use to manage their advertising campaigns. This course is for anyone who wants to get started with digital advertising.
Course Syllabus
- Adwords Fundamentals
- Campaign Setup
- Search Campaign Creation
- Bidding Management
- Search Campaign Optimisation
- Ad Copy Optimization
- Dynamic Ads
- Conversion Tracking
- Ad Extension & Match Types
- Remarketing Campaign Setup
- Mobile Ads
- Shopping Ads
- Video Ads
- Performance Metrics
- Ads Testing
- Google Analytics
Course Highlights
- Learn From Experts
- Beginner Friendly
- Free Demo
Course Duration & Fees
The duration of this course is 5 weeks and its price is INR 17,995.
Contact Details
Phone: +91-80700-80999
Email: Join@ProiDeators.com
3. LinkedIn Learning
LinkedIn Learning offers Google Ads Essential Training, a Google Ads course for beginners. Designed to help you learn the basics of Pay Per Click (PPC) advertising using Google Ads, the industry-leading PPC platform (formerly known as Google AdWords). This course will show you how Google Ads works and how it fits with your business and the needs of your customers.
This Google Ads course will teach you how to set up a new Google Ads account as well as start researching keywords. It will also teach you how to set up a new campaign as well as create your first ad. In this course, you will learn how to monitor campaign performance using Google Ads reports and Google Analytics. You will also learn how to optimize your ads to get more clicks and conversions, ultimately increasing your return on investment (ROI). After completing this course, you’ll be able to go beyond the basics by learning about extensions, a feature that can help improve your CTR by several percentage points.
Course Syllabus
- Introduction
- 1. Pay-Per-Click Advertising
- 2. Before Getting Started
- 3. Getting Started with Ads
- 4. Researching Your Keywords
- 5. Targeting with Keywords
- 6. Creating Your First Google Ads Campaign
- 7. Creating Your First Advertisement
- 8. Advanced Advertising Tracking
- 9. Monitoring Your Advertisements
- 10. Key Optimization Strategies
- Conclusion
Course Highlights
- Access On Tablet And Phone
- Practice While You Learn
- Test Your Knowledge With Quizzes
- Instructor-Led
- 4.8 Star Rating
- 125,297 learners
- Learn On The Go
- Stay Up To Date
- Downloadable Course
- Shareable Certificate
Course Duration & Fees
The duration of this Google Ads course is 2 hours and 33 minutes and in order to learn from it you will have to buy a monthly subscription of LinkedIn Learning.
Contact Details
Phone: 1-844-587-5735
4. SEO Engineers Academy
SEO Engineers Academy is one of the best digital marketing institutes in Jaipur, India. They offer a variety of competency-based digital marketing courses for students, entrepreneurs, and professionals to help them reach their career goals. Whether you choose classroom training or online courses, all of their courses are available at cost-effective prices. They have trained over 1000 learners to date. They are also known for supporting their students with internships and job placements.
SEO Engineers Academy offers a Google Ads Course in India that is designed to teach you how to increase leads, sales, and revenue of any business with the help of Google Ads. It is 100% practical and advanced Google Ads training that will teach you how to run campaigns on Google as per various different objectives. This course will show you how to create Search ads, Display ads, and Video ads. It covers concepts such as campaign management, landing page optimization, lead generation, Mobile App Marketing, CPC, quality score, and much more.
Course Syllabus
- What is Search Engine Marketing?
- Introduction to Google Ads
- SEO v/s Google Ads
- Benefits of Google Ads
- Google Ads Campaign Types & Difference
- Ad Account Creation
- Keyword Research
- Google Keyword Planner
- How to select a Campaign Goal
- Search Campaign
- Display Campaign
- Video Campaign
- Search Vs Display
- The campaign, Ad Group, Ad Creation
- Ad Extension
- Ad Rank
- How to increase Quality Score?
- Advanced Campaign Settings
- Keyword Match Types Important
- Broad, Phrase, and Exact Match Type
- Use of Negative Keywords
- Spend Your Budget on the Right Consumers
- Competitors & Bids
- Ad Headlines & Description (Strategy)
- Bidding Strategies
- Budget Optimization
- How to beat the competitor with a low bid price?
- Concepts of CPA, CPC, CTR, etc
- Quality Score & Its Importance
- Manual Bidding Vs Auto Bidding
- Exclusion of Location, People
- Conversion tracking
- Performance Monitoring & Reporting
- Optimizing Performance
- Live Project Training
- Custom ad scheduling
- Remarketing
- Google Partners
- Live Project Training
- Google Certification
- MCC Account
- and many more…
Course Highlights
- 30 Days Course Duration
- Live Online Class on Zoom
- Backup Class Available
- Lifetime support and guidance
- Case-Studies, mock test
- Group discussion, Q & A session
- Appreciation Certificate
- More over 10 Years of Experience Faculty
- Live Practical Classes
- 100% Placement Assistance
Course Duration & Fees
The duration of this course is 30 days and its price is INR 8,500.
Contact Details
Phone: 087644 74451
Email: info@seoengineers.in
5. Subhe
Subhe.com is an online learning platform well-known for offering curriculum-based online courses and freelance skills in Hindi. The curriculum of their courses is created and designed by industry experts and it includes video lectures, tests, assignments, and various notes. Their goal is to help Indian students and young professionals earn a better income by learning various freelancing skills.
Subhe.com offers a Google Ads/Adwords Online Certification Course that will help you gain a basic understanding of Google Adwords. In this course, you will learn Google Adwords account handling and terminologies in order to structure your campaigns toward the effective output. It will help you understand practical business expectations as well as the relevant organization of keywords so that you can achieve a better ranking in search results. The goal of this course is to provide you with basic knowledge and training in Google Ads. After completing this course, you will be able to take on projects and complete them independently. You will also be able to get a good job or work as a freelancer.
Course Syllabus
- Starting with Google Adwords
- Business Belief and Keyword Customisation
- Campaign Objectives and Adjustments
- Google Search Campaign and Tracking
- Display Campaign and Targeting
- YouTube Ad Campaigns
- Understanding Shopping Ad Campaigns
- Google Adwords Reporting
Course Highlights
- Get Subhe Merit Certificate
- 8-Week Course
- 63 Recorded Video Lectures
- One-Year Full Access
- 10 Quizzes & Assignments
- Regular performance check
- Q&A with Mentors
Course Duration & Fees
The duration of this course is 2 months and its price is INR 3,400.
Contact Details
Phone: +91 7009373357
Email: support@subhe.com
There are thousands of online courses available on Skillshare on a variety of topics. The institute is dedicated to educating people around the world. The company has trained more than 3 million people. You will learn the basics of Google Ads and all the tools you need. To learn more about their course, check out the details below.
Course Syllabus
- Lessons in This Class
- The Ultimate Google Ads Class For Beginners
- What We’re Going To Cover In This Section
- What is Google Ads?
- Where Do Google Ads Appear?
- Google Account Hierarchy
- Setting Up Your First Google Ads Account
- Location Targeting
- Budgets and Selecting Your Bidding Strategy
- Setting Up Billing
- What Is A Keyword & Understanding The Intent Behind One
- How To Find Keywords To Target – Related Website URL
- How To Find Keywords To Target – Keyword Planner
- How To Find Keywords To Target – SEMRush
- How To Organise Your Keywords By Themes
- Everything You Need To Know About Keyword Match Types
- How To Add Match Types To Your Keywords Like A Pro
- The Importance Of Negative Keywords How To Add Them To Your Account
- What We’re Going To Cover In This Section
- The Evolution Of How Ads Appear In Google
- Best Practices for Writing Killer Ad Text
- How To Create Your First Google Ad
- Ad Rotation – Everything You Need To Know
- Ad Schedule – How To Select The Days & Times You Want Your Ads To Show
- What We’re Going To Cover In This Section
- Target CPA
- Target ROAS
- Maximize Clicks
- Maximize Conversions
To know more about the syllabus, you can check their website
Course Duration and Fees
The course duration and fee for this course provided by skillshare are currently unavailable. However, you can get in touch with them to know more about these details.
Course Highlights
- Taught by an industry expert
- Beginner friendly
- Industry relevant curriculum
- 100% online
Contact Details
Phone: N/A
Email: N/A
Address: N/A
FAQ – Frequently Asked Questions
Q. How does IIDE’s Online Google Ads Course work?
IIDE’s Online Google Ads Course combines quality video lectures with live instructor-led sessions. Video lectures are self-paced so you can watch them at your leisure. Live sessions are reserved for tool demonstrations and answering questions.
Q. What is the difference between ad impressions and ad clicks?
There is a big difference between ad clicks and ad impressions. Ad clicks are basically the number of times a user clicks on an ad. Ad impressions, on the other hand, are basically the number of times a user saw an ad or glances at it without clicking.
Q. What is PPC?
PPC is an acronym for pay-per-click advertising, where users are charged each time an ad is clicked on a search engine.
Q. What types of ads we can place with Google Ads?
There are about five types of ads that can be placed with Google Ads: Google Search Ads, Display Ads, Video Ads, Shopping Ads, and App Campaign Ads.
Q. What is Remarketing?
Remarketing is a method that you can use to interact with people who have visited or interacted with your website or mobile app. There are many types of Remarketing such as Standard Remarketing, Dynamic Remarketing, Video remarketing, and Customer list remarketing.
Conclusion
We hope this blog answered all your questions regarding Google Ads courses in Jodhpur and you enjoyed reading it. Google Ads is one of the most prominent career options out there. So if you are someone who wants to make a career in Google Ads and become a Google Ads Specialist, you should start learning it as soon as possible.
You can also go for IIDE’s Online Digital Marketing Course which is the only offline and online digital marketing course in India led by top industry experts in a comprehensive as well as question-oriented format. This is a hybrid online digital marketing course designed to provide students with a good foundation of advanced digital marketing concepts. It will provide you with various practice assignments along with offline in-class projects. By the end of this extensive course, you will earn a Google Ad Fundamental certification along with a Certificate of Completion from IIDE that can help you get recognized by leading digital marketing agencies and brands.
You can also take IIDE’s short-term certificate courses to gain a holistic view of the world of digital marketing. These courses are designed to help you jumpstart your career in your desired field of digital marketing. These courses are led by top industry experts who will provide you with practical learning so that you can upgrade your skillset. Each course consists of high-quality videos which are followed by live sessions with a trainer. Each course ends with exams and assignments and after completing these courses you will receive a certificate of completion from IIDE.
That’s it, folks! If you have any queries regarding Google Ads courses in Jodhpur then let us know in the comment section down below. Happy Reading!
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