Digital marketing is the building block of marketing that uses the Internet and online predicated digital technologies such as desktop computers, mobile phones, and unique digital media and stages to promote products and services. Its evolution during the 1990s and 2000s revised the way brands and businesses use marketing. As digital phases came slowly absorbed into marketing plans and ordinary life, and as people slowly started using digital platforms rather than visiting physical shops.
Digital marketing has offered positions like Search Engine Optimization( SEO) specialist, Search Engine Marketing ( SEM), content marketing, influencer marketing, content writing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, email marketing, exhibit advertising, and e-books. Digital marketing extends to non-Internet channels that give digital media, similar to TV, mobile phones( SMS and MMS), message, and-hold mobile ringtones.
The extension to non-Internet channels distinguishes digital marketing from online advertising.