Top 5 Digital Marketing Courses in Puducherry To Opt For in 2024

Eagerly looking for the best digital marketing courses in Puducherry? So, you are at the right place.

We have listed down the 5 best digital marketing courses in Puducherry to help you choose your desired course along with its syllabus, placement opportunities, duration, and more.

Digital Marketing has helped companies to attract a large number of audiences after Covid-19 pandemic, as mostly everyone is engaged in their mobile phones rather than moving in outside world. Digital Marketers have been promoting their products on various search engines and social media platforms. 

Over the last year, 63% of businesses have boosted their digital marketing budgets, underscoring the substantial potential within this domain. Remarkably, digital marketing currently constitutes a noteworthy 60% of overall marketing endeavors.

It is important to know the scope of digital marketing in order to plan your strategies accordingly. With such wider scope, one can think of planning their digital marketing career to grow.

Now let’s see various job opportunities in the digital marketing industry in Puducherry

(Source: Naukri.com)

As you got a count of the number of professional digital marketers in Puducherry, you are on the right track.

Tip: If you’re a graduate and want to pursue digital marketing professionally, consider opting for this 11-month MBA in Digital Marketing.

Let’s get going with various digital marketing courses in Puducherry.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration,  placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Puducherry are:

• IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
• FITA Academy  – Access to free tools
• ISB Executive Education – Placement assistance

Types of Digital Marketing Courses in Puducherry

Offline Courses:

If you’re looking to master digital marketing in-depth and gain expertise, offline programs are the ideal choice. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum that focuses on advanced strategies, managerial skills, and hands-on training.

For those who are young, energetic, and willing to invest in their careers, an intensive PG Program in digital marketing. is a great option. Post-graduate programs open up the potential for higher-paying roles and leadership positions within the industry, laying a solid foundation for your career.

Recommended for: Recent graduates and newcomers to the field.

Online Courses:

online digital marketing courses offer an advanced exploration of digital marketing from the comfort of your own home. They cover a broad spectrum of topics, providing learners with a better understanding of the field.

If you have time constraints due to your job, business, or college commitments, online courses are highly recommended. These courses often span several months, offering flexibility and an immersive learning experience.

Additionally, some online courses offer hybrid options that include both online and offline components to further enhance the learning experience.

Recommended for: Working professionals, undergraduate students, and business owners.

Key Factors to Consider When Choosing a Digital Marketing Course in Puducherry

To choose the right digital marketing courses in Puducherry for you, it’s essential to have answers to the following questions:

• Does the course have module-specific professors with experience? And if so, which brands have they worked for?
• Are there any networking opportunities with them? 
• What modules are covered in the course? Is the syllabus AI integrated?
• Are case studies included in the curriculum to equip you with analytical skills?
• Does the institute provide 1-on-1 mentoring?
• Do they offer offline classes?
• Are there any mandatory internships for practical learning?
• Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Puducherry with placements in detail.

 

List of Top 5 Digital Marketing Courses in Puducherry with Duration and Reviews

Here’s an overview of the top 5 digital marketing courses in Puducherry, their duration, and reviews.

Institute	Course Duration	Google Reviews
IIDE – The Digital School	6-11 months	4.8 (1058 reviews)
FITA Academy	N/A	4.7 (2163 reviews)
ISB Executive Education	12 Weeks	4.6 (967 reviews)
Imarticus	N/A	4.3 (549 reviews)
Great Learning	6 Months	4.7 (123 reviews)

 

1. IIDE – The Digital School

Ever since its inception in 2016, IIDE has been one of the pioneers of driving digital education in India and neighbouring countries such as Nepal & Dubai.

They have trained more than 2,35,000 learners globally in various aspects of digital marketing. Taking a future-oriented approach to learning, IIDE ensures that all students, working professionals, or business owners can benefit from their award-winning digital marketing courses.

Courses Offered

IIDE offers the following certifications in digital marketing:

• Post Graduation in Digital Marketing

Mode of Learning: Offline
Recommended for: Fresh Graduates

• Advanced Certification in Digital Marketing & Strategy

Mode of Learning: Online
(Campus Immersion Optional)
Recommended for: Students, Working Professionals and Business Owners

Post Graduation in Digital Marketing

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

IIDE Mumbai Campus & Culture

With a state-of-the-art technology campus in Mumbai, IIDE helps its students understand the practical aspects of digital marketing. The institute also offers a student leadership program to stimulate students’ strategy and decision-making abilities.

The program includes almost 20-25 supersessions, where students can network with industry mentors, CEOs, brand heads, and entrepreneurs, and observe a founder’s mindset first-hand. They also regularly organize cultural events to enhance the learning experience.

Course Syllabus

The syllabus of the PG course focuses on in-depth learning of the following subjects – Search Marketing, Website Creation, Social Media Marketing & Management, and Influencer Marketing along with specialized training for soft skills and agency skills. As part of the curriculum, you have to complete a mandatory 2-month internship followed by the Capstone project.

Course Trainers 

IIDE follows the policy of one trainer per module, providing students with the great opportunity of getting to learn specific modules from subject matter experts with over 15+ years of experience in what they teach.

Placements

The PG course provides 100% Assured Placements, along with a mandatory 2-month internship, to prepare the students for successful career opportunities.

Here are some companies, where IIDE students are placed:

Online Digital Marketing Course

The Online Digital Marketing Course consists of two certifications – Advanced Certification in Digital Marketing and Professional Certification in Digital Marketing and Strategy.

IIDE’s online courses are highly preferred not just by college students & working professionals but also by small business owners who are either looking to upskill, switch their careers to digital marketing or grow their business.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Course Syllabus

The course includes a broad range of digital marketing topics, starting from the basics of SEO, SEM, and Social Media Marketing, and going all the way to real-world case studies from Harvard Business Review.

Along with that the syllabus also includes a Resume and LinkedIn building with added AI mock interviews to make you industry-ready.

Course Trainers 

IIDE follows a minimum of 1 teacher, 1 module policy. That means you learn Google ads from someone who has 10+ years of experience in working on Google ads making them the subject matter expert. Some of the teachers at IIDE are:

Placements

IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI-based mock interviews, soft skills & agency skills training, etc. to make you corporate-ready.

Some of the brands where IIDE alumni have worked are:

Course Highlights

Course Benefits Matrix	Post Graduation in Digital Marketing	Online Digital Marketing Courses
Ai Integrated Syllabus	✅	✅
Case Studies & Projects	✅ (Harvard Business Review Case Studies)	✅
Placement Assurance	✅	✅
1-on-1 Mentoring	✅	✅
Module Specific Professors	✅	✅
Offline course	✅	Hybrid
Mandatory Internships	✅	❌

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.

Contact Details

Phone No – 096199 58615
Email ID – [email protected]
Website – iide.co
Instagram – https://www.instagram.com/iideonline/
Address –  Girls Education Society, IIDE Campus, AGES, SV Road, near Andheri Station, Andheri West, Andheri, Mumbai, Maharashtra 400058

 

2. FITA Academy

Fita Academy is a well-known training institute and has centers in more than 20 cities in India. The academy offers a wide range of courses in the digital field. Their courses are curated and taught by industry professionals with over 12 years of experience. 

They offer various certifications after the completion of the training along with 100% placement support. 

Given below are the details of the digital marketing course structure. 

Course Syllabus 

• Digital Marketing Overview
• Comprehending SEO
• Analysis and Research of Keywords
• On-Page optimization
• Technical SEO
• Off-Page Optimization
• Advanced Link Building
• Updates of Google Algorithm
• Blog Marketing
• Content Marketing
• Making a Competitor Analysis
• Website Audit
• SEO Tools
• Google – My Business
• Google Search Console
• Google Analytics
• Get Acquainted with SEM
• Google Search Ads
• Google Display Ads
• Remarketing of Ads
• Video Marketing
• Mobile Marketing
• Whatsapp Marketing
• SMS Marketing
• YouTube Optimization
• Social Media Optimization
• Social Media Marketing
• Designing Tools – Canva
• Facebook Marketing
• Instagram Marketing
• LinkedIn Marketing
• Twitter Marketing
• Email Marketing
• Social Media Marketing Tools
• Digital Marketing Certifications
• Crack a Digital Marketing job
• Lead Generation from Quora
• Quora Marketing
• TikTok Marketing
• Influencer Marketing
• Building Powerful Websites using WordPress
• Setting up of Website using WordPress
• Lead Generation
• Mastering CRM
• Know-how to make money online
• Google Adsense
• Affiliate Marketing
• Online Reputation Management
• Optimization of App Store
• Conversion Optimization
• HeatMap Analysis
• Achieving your Digital Marketing Goal
  

Course Duration & Fees

The duration and the fee structure of the digital marketing course are not available. Please contact the institute for more details using the contact information given below

Course Highlights

• Trainers with 12+ years of experience
• Access to free tools
• Certifications
• Placement support

Course Placements

FITA Academy’s students are placed at –

Course Reviews

FITA Academy has a 4.7 rating on Google. Many students have highlighted that they found their trainers to be supportive and digital marketing courses to be well structured. However, some students have expressed dissatisfaction with their placements.

Culture

Here’s a glimpse of FITA Academy’s culture –

Contact Details

Address: No.2A, Sivanandha salai, Arapalayam Cross Road, Ponnagaram Colony, Madurai – 625016, Tamil Nadu
Phone: 97900-94102Email: [email protected]

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and how to determine the course that best fits your needs.

Wishing you all the best for your future and happy learning!

FAQ’s – Frequently Asked Questions

Q. Which institute is best for a digital marketing course?

Ans. As mentioned in the listicle above, IIDE is the best institute offering an Online Digital Marketing Course in Puducherry due to its highly informative curriculum. We recommend it because of its advanced teaching methodology that has made learning better for students.

Q. What is eligibility for digital marketing?

Ans. The eligibility for digital marketing differs from institute to institute. Commonly, the eligibility criteria for the digital marketing certification course is to have a class 12 passing certificate. Whereas for a postgraduate level digital marketing program, you will need a graduation degree from a university-recognized college.

Q. Is Digital Marketing a good career?

Ans. Yes, digital marketing is a good career to choose. Being one of the fastest-growing industries, the careers in digital marketing are highly dynamic with interesting challenges and opportunities. By having expertise in relevant digital skills, you can bag a well-paying job in a good position.

Q. Is there any course for digital marketing?

Ans. Yes, there are many digital marketing courses in Puducherry providing different digital marketing skills. IIDE’s Online Digital Marketing Course is very preferred by learners as it covers all digital marketing skills with hands-on practice. The course is led by industry professionals and offers you 100%  placement assurance.

Q. What is the duration of a digital marketing course?

Ans: Depending on your choice of institute, you may be able to complete any online digital marketing course within 3 – 6 months. With IIDE’s Online Digital Marketing Course, you can complete it in 4 months.

Conclusion

With FAQs, we come to the end of our blog. We hope you got the institutes offering digital marketing courses along with their course structures, duration and fees as these are the most important aspects before selecting your desired institute.

In our opinion, IIDE offers the best digital marketing courses with experienced professionals who make the learning process easier for its students. You can avail a free counseling session with IIDE’s team of expert counselors by writing at [email protected]. 

We wish you best of luck for your digital marketing career.

And lastly, if you want to know more about how SEO, content marketing, SMM, or WordPress works, you can also opt for short-term courses in digital marketing.

Hope you liked this blog and if you have any queries, you can drop them in the comment section below.