Top 5 Digital Marketing Courses in North York To Enhance Your Career

Updated on: Mar 30, 2024
Digital Marketing Course in North York - Featured Image

Looking for digital marketing courses in North York? We’ve got you covered. We have shortlisted the top 5 digital marketing courses in North York, including the course syllabus, and fees that you can choose from to ascend your digital marketing skills.

The usage of digital platforms by businesses to market their products has increased exponentially, especially since the start of the global pandemic.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in North York for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them?
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in North York.

List of Top 5 Digital Marketing Courses in North York

Here’s an overview of the top 5 digital marketing courses in North York, their duration, and their google reviews.

Institute Course Duration Google Reviews
IIDE – The Digital School 6-11 months 4.8 (1058 reviews)
York University. 8 months 4.0(1600 reviews)
George Brown College. 12 months 3.5(499 reviews)
Digital Marketing Academy of Canada. N/A N/A
Toronto School of Management (TSoM) 11 months 4.6(695)

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

 

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies from Harvard Business Review
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. York University

digital marketing courses in NORTH YORK - York university logo

The York University School of Continuing Studies is a diverse community of learning united by a shared sense of purpose: Achieving personal and professional growth in a rapidly changing career and educational landscape. They offer a focused suite of professional programs in high-demand career fields and pioneer accelerated information technology and business programs.

This eight-course program starts from the basics, giving students a solid foundation in core marketing and business concepts before moving on to master advanced topics in digital and content marketing.

Course Syllabus

  • Business in Digital Age
  • Marketing Fundamentals
  • Fundamentals of Digital Marketing
  • Planning and Analysis for Content Marketing
  • Marketing for Search Engines and Social Media
  • Content Creation
  • User Engagement and Marketing Automation
  • Content Promotion and Amplification

Course Highlights

  • Analytical and Critical Thinking
  • Emotional and Social Intelligence
  • Logical and Problem Solving
Course Benefits Matrix York University
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

N/A

Course Duration & Fees

York University is #2 on our list of digital marketing courses in North York. The duration of the post-graduate certificate course in digital and content marketing is 8 months. The fee for the course is USD 6599 for domestic students and USD 15199 for international students.

Course Reviews

York University, a global leader in education, empowers students for success. Ranked among the top 40 universities worldwide, we offer 200+ programs to over 54,000 students. With $48.8 million in scholarships and a 90% employer satisfaction rate, we excel in research and teaching.

Culture

Through their unique college system, extensive intramurals and varsity athletic teams, and numerous student clubs, students are encouraged to engage and make lasting connections. With campuses across Ontario and abroad, York University provides a rich tapestry of experiences and perspectives.

Contact Details 

Address: Keele Campus, 4700 Keele Street, Toronto, ON Canada, M3J 1P3
Phone: (416) 736-2100

Learn From India’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

Karan Shah

Founder & CEO, IIDE

3. George Brown College

digital marketing courses in NORTH YORK - George brown logo

The Digital Media Marketing graduate certificate program is offered by George Brown College provides students with the foundational knowledge and applied skills employers value in marketing using digital media to build brands. It explores marketing communication strategies using a mix of owned and social media platforms and paid media channels.

Course Syllabus

  • Database marketing strategies
  • Work experience prep course
  • Applied business communication
  • Fundamentals of marketing and IMC
  • Paid media marketing
  • Search Marketing
  • Content marketing
  • Social media marketing

Course Highlights

  • Develop fundamental knowledge
  • Learn about applied skills that employers value
  • Hybrid format
  • Latest tools and techniques
Course Benefits Matrix George Brown College
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

N/A

Course Duration & Fees

George Brown College is #3 on our list of digital marketing courses in North York. The duration of the postgraduate digital marketing course is 12 months and the fee is USD 4328.

Course Reviews

George Brown College is committed to helping you achieve your career goals. With flexible full-time, part-time, and continuing education programs, you can balance work, home, and education effectively.

Culture

Inclusive and Diverse: Toronto itself is a very multicultural city, and the college likely reflects that diversity in its student body and staff .

Contact Details 

Phone: 416-415-2000, 1-877-515-5559
Email: ask.george@georgebrown.ca

4. Digital Marketing Academy of Canada

digital marketing courses in NORTH YORK - DMAC logo

Since 2013, DMAC (Digital Marketing Academy of Canada) has been a leading online learning institution in Canada. Their goal is to help students prepare for a career in Digital Marketing, regardless of their skill level or budget.

The digital marketing online course was created by Digital and Social Media Marketing experts, working daily in Digital Marketing. The course was created to provide a practical overview along with detailed strategy and implementation insight. 

Course Syllabus

  • The Basics: Introduction to the Internet 
  • Digital Marketing Fundamentals 
  • SEM: Search Engine Marketing – SEO & Google Ads 
  • Social Media Marketing & Website UX 
  • Online Marketing Strategy & Web Metrics 
  • Introduction to Social Media Marketing
  • Creating a Social Media Marketing Strategy
  • Facebook Marketing 
  • Facebook Advertising 
  • LinkedIn Marketing 

Course Highlights

  • Develop latest skills 
  • Multiple quizzes
  • Assignments 
  • Certifications
Course Benefits Matrix DMAC
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

N/A

Course Duration & Fees

Digital Marketing Academy of Canada is #4 on our list of digital marketing courses in North York. The duration of the digital marketing course is 20-25 hours and the fee is USD 1999.

Course Reviews

Digital Marketing Academy of Canada (DMAC), your gateway to mastering digital and social media marketing. Discover our flexible, on-demand courses designed to equip you with practical skills for career growth

Culture

They more looking for New generation Kids, which they tend to use more of a social media, as they are well aware of the things before hand.

Contact Details 

Phone: 1-855-493-3622
Address: info@yourdmac.com

5. Toronto School of Management

digital marketing courses in NORTH YORK - Toronto school of management logo

Toronto School of Management (TSoM) is a college that offers a broad range of career-focused programs in business, hospitality and tourism, big data, cybersecurity, and accounting. 

TSoM gives importance to real workplace experience and has hence collaborated with over 100 employers to provide co-op placements to students, ensuring you get the most out of your program. 

Course Syllabus

  • Introduction to Marketing and Branding
  • Google SEO
  • Website Building and Design for Marketers
  • Google Analytics
  • Managing Social Media Sponsored Campaigns
  • Pay Per Click Marketing with Google Ads
  • Campaign Management, Regulations, and Compliance
  • Copywriting

Course Highlights

  •  Gain an Additional Certificate from the Digital Marketing Institute
  •  Strengthen Your Resume With Canadian Work Experience
  •  Guaranteed Co-Op Placement* or Capstone
Course Benefits Matrix Toronto School of Management
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

Placement partners are:- Knowledge matters, Perlego, innRoad.

Course Duration and Fees

Toronto School of Management is #5 on our list of digital marketing courses in North York. It is a full-time course for a duration of 24 weeks in-class and 12 weeks co-op, the total duration being 51 weeks with breaks. The cost for this course is $14,495 CAD. They offer a scholarship for both domestic and international students which makes the fees $4,276 CAD and $10,495 CAD, respectively. 

Course Reviews

Toronto School of Management (TSOM) is an innovative college offering diverse career-focused programs in business, hospitality and tourism, big data, cybersecurity, and accounting. We ensure our students meet the demands of today’s job market by providing relevant programs.

Culture

Photo

Contact Details

Phone number: +1 416-800-2204
Address: 22 College Street Suite 300, Toronto, ON, M5G 1K2, Canada
Email: Info@TorontoSoM.ca

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

Frequently Asked Questions (FAQs)

Q. Which is the best place to study Digital Marketing?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.

Q. What is the Fee for Digital Marketing Course in North York?

The digital marketing course fees in North York on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

QWhat is the eligibility criteria to get into a digital marketing course?

Ans. The eligibility criteria to start learning a professional digital marketing certificate course is to get a 12th passing certificate. Also, if you enroll in a post-graduation program, you require a graduation degree from a recognized college.

Q. What are the main parts of digital marketing?

Digital marketing is usually divided into 8 main categories: search engine optimization (SEO), social media marketing (SMM), content marketing, mobile marketing, email marketing, pay-per-click (PPC), marketing analytics, and affiliate marketing.

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.

Q. What are the job opportunities in digital marketing for freshers?

There are numerous job opportunities in digital marketing for freshers, some of them are mentioned below:

  • Social Media Marketing Executive 
  • Digital Marketing Executive
  • SEO Executive
  • SEM Executive
  • Content Marketing Executive
  • Web Development Executive
  • Email Marketing Executive

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She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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