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If you are looking for digital marketing courses in Newcastle in 2024, we are glad to have caught your attention. In this blog, we have shortlisted the 5 best digital marketing courses in Newcastle including course details such as curriculum, duration, fees, placement & more.
What is digital marketing? Digital marketing is essential to ensure the promotion of products to form good connections with the target audience. Digital marketing has emerged as the fastest mode of marketing to reach out to a wider audience and companies are recruiting digital marketers very generously.
The FMCG Sector holds 21.6% of Ad spending globally.
Many companies are demanding professionals with digital marketing skills, to help them reach their target audience at a faster pace.
Have a look at what the job market for digital marketers looks like in Newcastle.
Source: indeed.com
So, what are you waiting for? Digital marketing has a plethora of work opportunities available for you.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.
Types of Digital Marketing Courses in Newcastle
Offline Courses:
If you’re looking to master digital marketing in-depth and gain expertise, offline programs are the ideal choice. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum that focuses on advanced strategies, managerial skills, and hands-on training.
For those who are young, energetic, and willing to invest in their careers, an intensive PG program in digital marketing is a great option. Post-graduate programs open up the potential for higher-paying roles and leadership positions within the industry, laying a solid foundation for your career.
Recommended for: Recent graduates and newcomers to the field.
Online Courses:
Online digital marketing courses in Newcastle offer an advanced exploration of digital marketing from the comfort of your own home. They cover a broad spectrum of topics, providing learners with a better understanding of the field.
If you have time constraints due to your job, business, or college commitments, online digital marketing courses in Newcastle are highly recommended. These courses often span several months, offering flexibility and an immersive learning experience.
Additionally, some online digital marketing courses in Newcastle offer hybrid options that include both online and offline components to further enhance the learning experience.
Recommended for: Working professionals, undergraduate students, and business owners.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the best digital marketing courses in Newcastle for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Newcastle with detailed placements.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of Top 5 Digital Marketing Courses in Newcastle
Here’s an overview of the top 5 digital marketing courses in Newcastle, their duration, and the Google reviews.
| Institute | Course Duration | Google Reviews |
|---|---|---|
| IIDE – The Digital School | 6-11 months | 4.7 (1,147 reviews) |
| Northumbria University | 1 Year | 4.4 (404 reviews) |
| Newcastle University | – | 4.3 (504 reviews) |
| Imperial College Business School | 21 Weeks | 4.6 (92 reviews) |
| Pitman Training | 200 Hours | 4.6 (111 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses globally. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, allowing them to make a high-paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| No | Yes | |
| No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Northumbria University
Northumbria is a research-rich, business-focused, professional university with a global reputation for academic excellence. It is based in the heart of Newcastle upon Tyne, which is regularly voted the best place in the UK for students.
Northumbria University’s accredited masters in digital marketing are designed and delivered in collaboration with leading marketing professionals and are highly geared towards the needs of the digital marketing industry.
Course Syllabus
- Marketing Metrics and Analysis
- Research Methods and Analytics for Business Practice
- Academic Language Skills for Postgraduate Business Students
- Leadership and Management Development
- Strategic Marketing in the Digital Era
- The Digital Customer Journey: Data, Profiling and CRM
- Digital Campaign Management and Media
- NBS Masters Consultancy Project
- The Newcastle Business School Masters Dissertation
- Masters’ Management Enquiry
Course Highlights
- Transferable skills
- Ability to tackle complex issues through conceptualization and undertaking research
- Ability to contribute to new processes and knowledge
- Ability to formulate balanced judgments when considering incomplete or ambiguous data.
| Course Benefits Matrix | Northumbria University |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
The institution helps its students with their placement assistance facility to get desired work opportunities.
Course Duration & Fees
Northumbria University is #2 on our list of top digital marketing courses in Newcastle. The duration of the MSc Digital Marketing Course is 1 year and the fee is USD 13,360 for UK students and USD 22,036 for EU and International students.
Course Reviews
The institute has a 4.4-star rating with 404 Google reviews.
Culture
Contact Details
Address: Sutherland BuildingNewcastle-upon-TyneNE1 8ST
Phone: 0191 406 0901
Email: [email protected]
3. Newcastle University
Newcastle University is a member of the Russell Group of research-intensive universities. Their high-quality teaching, strong research profile, and outstanding student support make it one of the most popular universities in the UK. They are one of the top providers of digital marketing courses in the UK.
Newcastle aims to prepare students for the world of work through their degrees. Have a look at their digital marketing course structure.
Course Syllabus
- Introduction to Digital Marketing
- Online Marketplace Analysis: Micro and Macro Environment
- Digital Marketing Strategy
- Digital Media and Marketing Mix
- Delivering the Digital Customer Experience
- Campaign Planning for Digital Media
- Analytics-1 (Digital/ Google)
- Marketing Communications using digital media channels
- Introduction to Social Media Marketing and Relationship Marketing using Digital Platforms
- Developing Personal Brand through social media marketing
- Social media marketing strategy
- Marketing with Facebook, Instagram, and Twitter
- Social media marketing campaigns
- Analytics-2 (Social Media etc.)
Course Highlights
- Expert Faculty
- Renowned University
- Practical Learning
| Course Benefits Matrix | Newcastle University |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
The institution helps its students with their placement assistance facility to get desired work opportunities.
Course Duration and Fees
Newcastle University is #3 in our top digital marketing courses in Newcastle. To learn about the duration and fees of the course, kindly contact the university using the contact information given below.
Course Reviews
The institute has a 4.3-star rating with 504 Google reviews.
Culture
Contact Details
Address: Newcastle upon Tyne NE1 7RU, United Kingdom.
Phone: +44 191 208 6000
Email: [email protected]
4. Imperial College Business School
The Imperial College Business School is one of the finest schools in the world.
The Professional Certificate Digital Marketing Course offered by them will equip students with the most in-demand digital marketing skills. They also offer hands-on experience using the latest tools and techniques to accelerate your career in an increasingly digital world.
Given below are the details of their course structure.
Course Syllabus
- Introduction
- Social Media Marketing II – Platforms
- Customer Behaviour, Segmentation, and Journey Mapping
- Customer Segmentation and Big Data
- Artificial Intelligence in Digital Marketing
- Paid Search
- Driving Sales With Digital Performance Metrics
- Search Engine Optimisation (SEO)
- A/B Testing
- Content Marketing
- Email Marketing
- Brand Management in the Digital World
- Winning the War of Attention and Online Advertising
- Managing Customer Relationships
- Online Customer Engagement I
- Framework for Implementing Digital Marketing etc.
Course Highlights
- Gain an in-depth perspective on digital marketing tactics
- Discover how emerging analytics, tools, and technologies
- Understand customer-segmentation strategies and devise ways to improve customer experience
- Stay up to date with the latest developments
| Course Benefits Matrix | Imperial College Business School |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
The institution helps its students with their placement assistance facility to get desired work opportunities.
Course Duration & Fees
Imperial College Business School is #4 on our list of top digital marketing courses in Newcastle. The duration of the Digital Marketing Professional course is 21 weeks, with 10-15 hours of study per week. The fee structure of the course is USD 5415.
Course Reviews
The institute has a 4.6-star rating with 92 Google reviews.
Culture
Contact Details
Phone: +44 148 369 4881
5. Pitman Training
Pitman Training Insitute offers training in several courses across a variety of fields. It also has quite a few centers for training across England.
The institute offers both classroom and online training to students along with an opportunity to work on live projects. Their training packages are job-oriented and cover basic to advanced topics.
Have a look at the digital marketing course structure.
Course Syllabus
- Introduction to Digital Marketing
- Content Marketing
- Social Media Marketing
- Search Engine Optimization
- Paid Search with Google Ads
- Display and Video Advertising
- Email marketing
- Website optimization
- Google Analytics
- Digital marketing strategy
Course Highlights
- Certifications
- Flexible training
- Expert tutors
- Practical training
- Doubt solving sessions
| Course Benefits Matrix | OItman Training |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
The institution helps its students with their placement assistance.
Course Duration & Fees
Pitman Training is #5 on our list of top digital marketing courses in Newcastle. The duration of the course is 200 hours. To learn about the fee structure, please contact the institute using the contact information given below.
Course Reviews
The institute has a 4.6-star rating with 111 Google reviews.
Culture
Contact Details
Phone: 01937 869563
These were the top 5 digital marketing courses in Newcastle for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.
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Additional points to consider
It’s crucial to choose the right digital marketing courses in Newcastle that align with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting digital marketing courses in Newcastle.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online digital marketing courses in Newcastle. Local institutes may provide the advantage of networking opportunities, while online digital marketing courses in Cleveland offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the digital marketing courses in Newcastle that best fit your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses in Newcastle.
Wishing you all the best for your future and happy learning!
FAQ – Frequently Asked Questions
Q1. Which is the best digital marketing course in Newcastle?
IIDE’s online digital marketing courses are the best digital marketing courses in Newcastle. What makes their course the best is that it includes high-quality video lectures followed by weekly live online sessions & 1-on-1 mentoring sessions by top professionals and industry experts. IIDE offers 100% placement assistance.
Q2. What are the fees for digital marketing courses in Newcastle?
The cost of digital marketing courses in Newcastle usually cost as per the level of course and fee structure of the institute. The fee for the IIDE online digital marketing course is USD 1,384.69
Q3. What is the eligibility for digital marketing?
The eligibility criteria for admission in digital marketing courses in Newcastle are a school completion certificate for a graduation degree and a graduation degree for PG.
Q4. What is the role of a digital marketer?
A digital marketer is responsible for informing the market about the brand as well as its products or services. They use a variety of digital channels for building brand awareness and generating leads. Digital channels used by digital marketers include the company’s website and various social media platforms such as Facebook, Instagram, Twitter, and YouTube.
Q5. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.