Are you from Kanpur? Looking for the best digital marketing courses in Kanpur?
We have just the list for you! We’ve listed the top 9 digital marketing courses in Kanpur including course details such as course curriculum, duration, fees, placement opportunities, certifications, and more.
Scope of Digital Marketing
Digital Marketing has become an integral part of all businesses and even startups. Rapidly growing cities such as Kanpur are portraying a strong demand for digital marketing services such as SEO and Social Media Marketing.
Brands are looking to transition from traditional marketing to digital methods and this has immensely increased the scope of digital marketing.
Importance of Digital Marketing
As the audience goes online, brands are investing more in digital marketing to market their products and services. It helps the brand reach a global audience and create brand awareness.
Search Engine Optimisation, Paid Marketing, Social Media Marketing, and Email Marketing create a connection between companies and their target audience, resulting in more leads and more sales.
But before we move on to the digital marketing courses in Kanpur, let us take a look at the demand for digital marketing professionals around you:
Source: Naurkri.com
Bonus Read: 7 Tips to Choose the Best Digital Marketing Course for You
What Makes an Ideal Digital Marketing Course?
Choosing a digital marketing course can be overwhelming. This blog helps you narrow down your options. Any digital marketing course offering these benefits will assure you a great return on investment and significant career growth.
✅AI Integrated Tools And Syllabus
AI-integrated syllabus ensures that you are on par with AI tools that are currently widely used in the industry. It provides you with both concept and hands-on experience on how to use various AI tools to automate your digital marketing efforts.
✅Placement Assistance
It’s important that you look for an institute that not only connects you with potential employers but also assists you in resume building and AI interview preparation to enhance your chances of landing a job.
✅Module Specific Instructors
Since digital marketing covers a vast number of topics, it’s important that every module is taught by subject matter experts. Make sure that for every new topic, there is a different instructor who can teach you the basic and advanced sections of the topic.
✅Case Studies & Projects
Case study-based learning will help you get a better idea of how the skills taught to you will be implemented in real life. It will also put you in scenarios where you will have to implement what you have learned in real-life situations.
✅Doubt Solving
Having doubt-solving sessions provides an opportunity for students to clarify concepts and address any confusion. These sessions offer individualized support, allowing instructors to tailor their explanations to meet each student’s specific needs.
✅Mandatory Internships
Mandatory Internships provide students with practical, hands-on experience in their chosen field, helping them bridge the gap between theory and practice. Internships are a great way for students to build their resumes and get real-world experience in their careers.
✅Self-paced Course
A self-paced course will provide you with flexibility in time. Learners can set their own schedules and progress through the material at their own pace, accommodating work, family, and other commitments.
List of Top 10 Digital Marketing Courses in Kanpur
Here’s an overview of the top 10 digital marketing courses in Kanpur and their course benefits at a glance. All 10 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:
| Course Benefits Matrix | Ai Integrated Syllabus | Module Specific Instructors | Case Studies & Projects | Mandatory Internships | Self-paced Course |
|---|---|---|---|---|---|
| IIDE – The Digital School | ✅ | ✅ |
✅ (Harvard Business Review case studies) |
❌ | ❌ |
| Rank Keywords | ❌ | ❌ | ✅ | ❌ | ❌ |
| WebGanges Edutech | ❌ | ❌ | ✅ | ✅ | ❌ |
| Proideators | ❌ | ❌ | ✅ | ✅ | ❌ |
| Debuggers | ❌ | ❌ | ✅ | ❌ | ❌ |
| National Digital Marketing Institute and Training | ❌ | ❌ | ✅ | ✅ | ❌ |
| Great Learning | ❌ | ❌ | ✅ | ❌ | ❌ |
| Web Trainings | ❌ | ❌ | ✅ | ✅ | ❌ |
| Digital Vidya | ❌ | ✅ | ✅ | ✅ | ❌ |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | EMI Starting at |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,15,000 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 1,60,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. Rank Keywords
Rank Keywords is one of the Top Institutes In Kanpur and the first to launch the Social Media Marketing Workshop Series in Kanpur. Rank Keywords is not just another course provider, they also function as a Digital Marketing Agency with over 200+ clients.
Founded by Abhishek Bhadauriya, today we know Rank Keywords for offering one of the best digital marketing courses in Kanpur. At this institute, you learn the 12 essentials of digital marketing via live lectures, hands-on practicals, and home assignments. Their program is suitable for everyone; a Job Seeker, Entrepreneur, Working Professional or Business Owner.
Course Syllabus
- Introduction To Digital Marketing
- Website Development
- Search Engine Optimization (SEO)
- Web Analytics
- Content Writing and Marketing
- Blogging and Google AdSense
- Graphics Designing
- Social Media Marketing
- Freelancing
- Google AdWords
- YouTube Marketing and Video Editing
- Sales in E-commerce Platforms
- Email Marketing
- Leads Generation and CRM
- E-commerce and News Website Development
- Dropshipping
- Video and Content Marketing
- Advance SEO and Deep Blogging Secrets
- Affiliate Marketing
- Influencer Marketing and ORM
- Google DoubleClick and Media Buying
- Digital Marketing for Your Business
- Permanent Income from Online World
- Job and Interview Preparation.
Course Duration & Fee
Rank Keywords is #1 on our digital marketing courses in Kanpur list. Their digital marketing course in Kanpur is a 3-month course. To learn about their fees, you can contact them using the contact information given below.
Course Highlights
- 100% Practical Exposure & Live Assignments
- Training Classes by Google Certified Professionals and Industry Experts.
- 24×7 Support through Discussion Forum
- Rs 50,000+ Worth Digital Marketing Tools and Books.
- Help in your Blog, Freelancing Career, YouTube channel & app installs.
Contact Details
Phone Number: +91 8299115093
Email ID: mail@rankkeywords.com
Learn From India’s #1
Digital Marketing Institute
AI-Based Curriculum
Dive in to the future with the latest AI tools
Placement at top brands and agencies
& more...
3. WebGanges Edutech
WebGanges Edutech provides specialized training on various digital technologies. They not only provide comprehensive training but also groom a student into a professional. And turn them into a Microsoft Certified Professional.
WebGanges Edutech has a very committed team consisting of Microsoft Certified trainers who are continuously guiding, mentoring, counseling, and coaching the students by providing them with exclusive personalized attention. This helps their students develop thorough industry-oriented knowledge.
Course Syllabus
- Digital Marketing Fundamentals
- Website planning and structure
- Search Engine Optimization
- Google analytics tool
- Google webmaster tool
- Google Plus for Business
- Google AdWords Tool
- Facebook Marketing
- Linkedin, Twitter, and Pinterest marketing
- Email Marketing
- Marketing Automation
- E-commerce and Payment Gateway
- Affiliate Marketing and Adsense
- Google and Training Certification
Course Duration & Fee
WebGanges Edutech is #3 on our digital marketing courses in Kanpur list. They offer an advanced digital marketing 60-hour course. To learn about their course fees, you can contact them using the contact information given below.
Course Highlights
- Online and Offline Training
- 100% Job Placement and Internship
Contact Details
Phone Number: +91 84000 84111
Email ID: webganges@hotmail.com
4. Proideators
Proideators is one of India’s top certification training providers offering the best digital marketing courses in Kanpur. They collaborate with companies and individuals to address their unique needs, providing training and coaching that helps working professionals achieve their goals.
They use a unique blended training model – a combination of self-paced learning and online training. They have a team of experts and experienced professionals to provide a pool of tips, tricks, and insightful advice.
Course Syllabus
- Fundamentals of Digital Marketing
- Website Development (blog/corporate)
- E-commerce Website Development
- SEO (Search Engine Optimization)
- Search Console
- Google AdWords Certification
- Ecommerce Website Marketing
- Social Media Marketing
- Google Tag Manager
- Google Analytics Certification
- Remarketing and Retargeting
- Influencer Marketing
- Graphic Design
- Email Marketing Certification
- Affiliate Marketing
- Mobile Marketing (ASO)
- E-Commerce and Marketing
- ORM (Online Reputation Management)
- Online Media Planning and Buying
- Content Writing and Marketing
- YouTube
- Adsense and Blogging
- Business Listings
- Lead Generation and CRO
- Landing Page Techniques
- Digital Marketing Tools
- Freelancing Techniques
- Whatsapp Marketing
- SMS Marketing
- Digital Marketing Strategy
- Digital Career Preparation
Course Duration & Fee
Proideators is #4 on our digital marketing courses in Kanpur list. They offer a Digital Marketing Certificate Program for a period of 2 months. To learn about their course fees, you can contact them using the contact information given below.
Course Highlights
- Online and Offline Training
- 100% Job Replacement in 2 Months
- 27+ Modules and 15+ Certificates
Contact Details
Phone Number: +91 80700-80999
Email ID: contact@Proideators.com
5. Debuggers
Debuggers is a highly reputed institute offering the best digital marketing courses in Kanpur with a state-of-the-art infrastructure and lab features. In addition to the digital marketing course, we also know them for their programming language courses.
They provide one of the best training programs in digital marketing in accordance with the industry requirements to ensure their learners can land their dream digital jobs at any company across the world.
Course Syllabus
- Keyword Analysis
- Title and Meta Creation
- Schema Creation and Implementation
- Webmaster Creation
- Webmaster Tool operation guide
- Google Site verification
- Google Analytics generation and implementation
- Site map creation and verify
- Robot.txt files creation and verify
- Site URL submission to Google
Course Duration & Fee
Debuggers are #5 on our digital marketing courses in Kanpur list. They offer a Digital Marketing Certificate Program for a period of 6 weeks. To learn about their course fees, you can contact them using the contact information given below.
Contact Details
Phone Number: +91 9026200046
Email ID: iamdebuggers@gmail.com
6. National Digital Marketing Institute and Training
National Digital Marketing Institute, established in 2016, is one of the reputed digital marketing institutes in Kanpur.
NDMIT offers training to everyone from fresh graduates to business professionals. They focus on training each aspirant according to their niche, required to grow in their respective field. The institute offers 3 types of digital marketing courses – Starter course, Advance course and a Specialization course.
The institute also provides candidates with free demo classes before enrolling on any course. Flexible training hours are arranged for trainees and placement assistance is also provided.
Course Syllabus
- Introduction to online marketing
- Introduction to website creation
- Web Content Marketing
- Lead generation and conversion optimization
- Online Reputation Management
- Introduction to Marketplace selling
- Mobile Marketing
- Online Media Buying
- Online marketing strategy creation
Course Duration & Fees
National Digital Marketing Institute and Training are #6 on our digital marketing courses in Kanpur list. The details regarding the course duration and fees are not available. We suggest you contact the institute for the required information.
Course Highlights
- Flexible training hours
- Limited batch sizes
- Study material provided
- Lifetime query support
- Advance curriculum
Contact Details
Phone: +91 9811335081
Email: info@ndmit.com
Address: Office no. 310, Third Floor, Second Phase, City-Centre Building, The Mall Road, Kanpur
7. Great Learning
Great Learning is one of the largest professional learning companies which has a global footprint in more than 160 countries. This Strategic Digital Marketing Course will help you to understand the core fundamentals of Digital Marketing and also offers you an opportunity to learn new skills.
As today’s world is more active in the digital platform, Digital Marketing plays a vital role with the majority of organizations and today’s youth are keen to grab the opportunities in the field. It also offers various concepts like Digital Marketing, Social Media Marketing, On-page, Off-page SEO, Affiliate Marketing, Automated Marketing, PPC, etc.
Course Syllabus
- Marketing Fundamentals
- Digital Marketing Framework
- Content marketing
- Paid marketing
- Social brand management
- Search engine optimization
- Email and affiliate marketing
- Mobile marketing
- User Retention and Engagement
- Web analytics
- Campaign planning
- Capstone project
Course Duration & Fee
Great Learning is #7 on our digital marketing courses in Kanpur list. The duration of the digital marketing course is 6 months. The course fee starts at INR 80,000 + GST. Kindly contact the institution for more details.
Course Highlights
- Certificate from a premier institute
- Digital property and capstone projects
- Mentoring and Guidance
- Flexible for working professionals
Contact Details
Phone: +91 844092400
Email: info@greatlearning.in
Address: 2nd Floor, Orchid Centre, Sector 53, Golf Course Road, Gurgaon, Haryana – 122002
8. Web Trainings
Web Training Institute is a trusted digital marketing training institute in India. In 12+ years, Web Trainings has successfully trained 5500+ students and offered 4000+ guaranteed placements. They have also been awarded ‘The Best Digital Marketing Institution’ by the radio City Icon Awards 2019.
They offer classroom training with flexible batches and various certified courses for you to choose from. Web Trainings focuses on practical-oriented and quality education with real-time projects. This course has been intricately designed for students, entrepreneurs, and working professionals.
Course Syllabus
- Digital Marketing Overview
- WordPress CMS
- SEO
- Display Ads
- Shopping Ads
- Video Ads
- Mobile Ads
- Bing Ads
- AdWords Express
- Social Media Fundamentals
- Facebook Marketing
- Twitter Marketing
- YouTube Marketing
- LinkedIn Marketing
- Instagram Marketing
- Pinterest Marketing
- SlideShare
- Quora Marketing
- Email Marketing
- Online Reputation Management
- Inbound Marketing
- Google Adsense
- Affiliate Marketing
- Freelance Business
- YouTube Monetisation
- Google Analytics
Course Duration & Fees
Web Training Institute is #8 on our digital marketing courses list. Their digital marketing course in Hyderabad is a 3-month course. To learn about their fees, you can contact them using the contact information given below.
Course Highlights
- Digital Marketing Course with Internships
- 100% Job Assistance
- Multiple Globally Recognised Certifications
- Practical and Job-Oriented Sessions
- Backup Sessions for Missed Classes
Contact Details
Phone: 09052425444
Email: info@webtrainings.in
9. Digital Vidya
In 2009, Digital Vidya was founded with the aim of providing social media training around the world, later they started their full-fledged digital marketing courses in 2013.
Apart from training students they also guide corporate professionals in digital marketing and other IT courses. They are partnered with leading companies that helps them provide updated curriculum and train their students to face the digital marketing industry.
Course Syllabus
- Understand Digital Marketing Landscape & create your own Online Presence
- Digital Marketing for Brands, Social Media Marketing & Search Engine Optimization Techniques
- Digital Brand Strategy and leveraging Email Marketing
- Increasing Brand Visibility with Google Ads & leveraging Google Analytics
- Inbound Marketing & Leadership Insights
- Insights into Content Driven Marketing Techniques & Affiliate Marketing
- Begin with Internship, E-tail techniques & Strategize Digital Marketing
- Get industry-ready -Internship, Programmatic & Facebook Marketing
- Marketing through Youtube & Whatsapp
- Award yourself with your own “Wall of Certificates
Course Duration and Fees
The duration of the course is 10 – 12 hours/ week for 10 months. The program fee is approximately INR 1,50,000 + taxes.
Course Highlights
- Hands-on learning across Digital Marketing tools
- Case Studies
- Assignments and Quizzes to test your knowledge
- Mentorship Sessions
- Guaranteed Paid Internships
- Program Support
- Career Coaching
- Networking
Contact Details
Phone: +91-80100-33033
Email: info@digitalvidya.com
Things to Keep in Mind While Choosing a Course
If you are struggling to find which digital marketing course suits you, you are not alone. To help you figure it out below are some points you should consider before taking any course.
What category do you fall under?
Before diving into any course it is highly crucial to understand which category you belong to. For instance, if you are a student or a fresher, opt for a beginner-level digital marketing course to clear your basics. On the other hand, if you are a working professional or a job seeker, an intermediate-level course can help you boost your career prospectus.
Similarly, If you are a freelancer or an entrepreneur, taking an advanced-level digital marketing course can help you gain all the skills you need to better control your business while bringing it in front of your target audience.
Expected Course Outcome
Having a clear idea of what you want to achieve by taking a particular course can always help you narrow down your options.
For instance, if your goal is to gain a basic-level knowledge of digital marketing, go for courses like Fundamentals of Digital Marketing by Google. On the other hand, if you want to become a certified digital marketer, taking a course like IIDE’s Online Digital Marketing Course can be a great option for you.
Career Opportunities
A digital marketing course can open doors to many career opportunities such as SEO intern, content marketer, social media manager, and more. This makes it essential for you to enroll in a course that aligns with your career aspirations.
A short-term and affordable course can help you get an entry-level job such as a digital marketing intern. Whereas an expensive and advanced level course can provide you with all the skills and knowledge you need to manage your daily marketing tasks as a manager.
Course Credibility
There are many courses available out there but not all of them are created equally. To get the best course available, you must check their credibility.
You should always look for courses that are recognized by industry experts or top industry bodies. You should also check if the course is offered by a reputable institution such as a university, college, or educational institution
Here are a few things you should check out in order to determine the credibility of the course:
- Course Provider
- Instructor or Trainer
- Curriculum
- Student Feedback
- Fee of the Course
Conclusion
Learning Digital Marketing is the need for the hour. Opting for our online digital marketing course will offer you a top-quality curriculum and transform you into an expert. Learners who like classroom teaching can go through our list of top digital marketing courses and take a suitable course.
Also, do check out these digital marketing courses in Faizabad and Allahabad.
Let us know in the comments section which digital marketing courses in Kanpur you find most suitable for your needs.
FAQs – Frequently Asked Questions
Q. Which is the best institute for digital marketing in Kanpur?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What is the fee for a digital marketing course?
Ans: The fee for a digital marketing course would range between INR 10,000 to INR 5,00,000 depending on the level of the course you choose and the institute you do it from.
Q. What is the eligibility for digital marketing courses in Kanpur?
Ans: Different institutes have different eligibility requirements for digital marketing. Class 12 passing certificates are usually required for the certification course. In contrast, you need a graduation degree from a university-recognized college to take a postgraduate digital marketing course.
Q. What is the salary of a digital marketer in Kanpur?
Ans: The average salary of a digital marketer in Kanpur is INR 14,800 per month for a fresher. The salary of a Digital Marketing Manager with 5 years of experience is INR 3.6 LPA on average. This depends on the organization’s size, level of expertise, and experience of the professional.
Q. Is digital marketing a good career?
Ans: There is no doubt that digital marketing is a good career choice. A fast-growing industry, Digital Marketing offers exciting opportunities and challenges. The rewards of skilled employees are great, and their careers progress faster. It doesn’t matter if you’re creative, tech-driven, or analytical, there’s a place for you in digital marketing.
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learning modern subjects is too necessary nowadays like thesee!!
This comprehensive guide not only introduced me to esteemed institutions but also provided thorough insights into the curriculum structure, covering essential topics such as social media marketing, SEO, and analytics.