5 Best Digital Marketing Courses in East London To Ascend Your Digital Skills

Updated on: Feb 4, 2024
Digital Marketing Course in EAST LONDON - featured image

Looking for digital marketing courses in East London? In this blog, we have penned down the top 5 Digital Marketing Courses in East London, along with the course details including syllabus, duration and fees, to help you ascend your digital marketing skills

Dentsu’s projection for 2024 anticipates a significant shift, with over 73% of the global digital advertising expenditure expected to be transacted programmatically.

Digital marketing has emerged as the fastest mode of marketing since the onset of the Covid-19 pandemic. Companies have been turning from traditional marketing methods to digital marketing and curating impactful strategies to attract a wider audience. 

Moreover, the rapidly evolving marketing industry has significantly changed online consumer behaviour as people have come to realise the importance of digital marketing.

Digital marketing courses in East London - Job Statistics

(Source: Indeed.com)

A career in the digital field has immense opportunities available for you.

If you are someone who has recently graduated and wants to pursue a post graduation in digital marketing, check out this 11 month MBA-Level PG Program in Digital Marketing.
Also Read: Expert’s Guide on MBA in Digital Marketing

Types of Digital Marketing Courses in East London

Offline Courses:

For those looking to truly master the art of digital marketing and gain expertise, offline programs are the way to go. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum focusing on advanced marketing strategies, managerial skills, and hands-on training.

If you’re young and have the time and energy to invest in your career, consider enrolling in an intensive PG program in digital marketing. The advantage of a post-graduate program lies in the potential for higher-paying roles and leadership positions within the industry, establishing a solid foundation for your career.

Recommended for: Recent graduates and newcomers to the field.

Online Courses:

Online courses offer an in-depth exploration of digital marketing, all from the comfort of your own home. They cover a wide array of topics, providing learners with a better understanding of the field.

If you have time constraints due to your job, business, or college commitments, online courses are a highly recommended option. Many of these courses span several months, offering flexibility and an immersive learning experience.

Additionally, some online digital marketing courses offer hybrid options, combining online and offline components to further enrich the learning experience.

Recommended for: Working professionals, undergraduates, and business owners.

 

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in East London for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in East London with placements in detail.

List of Top 5 Digital Marketing Courses in East London

Here’s an overview of the top 5 digital marketing courses in East London, their duration, and their Reviews.

Institute Course Duration Reviews
IIDE – The Digital School 4 – 6 Months 4.8
(1099 reviews)
Red and Yellow Creative School of Business  10 Weeks 4.8 (83 reviews)
Varsity College 12 Months 4.1 (175 reviews)
NIIT  20 Weeks 4.8 (525 reviews)
The Knowledge Academy 8 Hours 2.8 (231 reviews)

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies from Harvard Business Review
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

Here’s what students have to say about IIDE:

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

 
 

2. Red & Yellow Creative School of Business

digital marketing courses in EAST LONDON - Red and yellow logo

Red & Yellow Creative School of Business is an innovative school that teaches the next great creators, inventors, leaders and entrepreneurs of the 21st century.

Red & Yellow is a Creative School of Business that provides both students and working professionals with the commercial logic to grow successful organizations and more importantly, the creative magic to set them apart.

Course Syllabus

  • Digital Marketing Strategy
  • Planning digital assets
  • Creating digital assets
  • Speaking to your audience of one
  • Direct marketing
  • Social media
  • Online advertising
  • Optimization

Course Duration and Fees

The Red & Yellow is a Creative School of Business is #2 on our list of digital marketing courses in East London. They offer a 10-week digital marketing course. To learn about their fees, kindly contact the institute using the contact information given below.

Course Highlights

  • Certifications
  • Expert Tutors
  • Doubt clearing sessions
  • Advanced digital marketing skills
Course Benefits Matrix The Red & Yellow is a Creative School of Business
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We couldnt find any placement partners on their page kindy contact institute to know more

Course Reviews

Red & Yellow Creative School of Business has a rating of 4.8 and 83 reviews on Google. Red & Yellow has well-organized content and really good student support, but the course pace may pose challenges for some, Poor communicators leave room for potential uncertainty.

Culture

Here’s a glimpse of student life at Red and Yellow Creative School of Business- 

red and yellow

Contact Details

Phone Number: +27 872 273 283
Email ID: info@redandyellow.co.za

Learn From India’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

Karan Shah

Founder & CEO, IIDE

3. Varsity College 

digital marketing courses in EAST LONDON - Varsity logo

Varsity College offers certifications in a vast range of disciplines, namely management, law, information technology, social sciences and more. 

Their online short-learning programme in digital marketing focuses on the development of skills required to adapt to a fast-paced and volatile world and to analyse and solve marketing challenges. Based on recognised fundamental theoretical principles, the programme is centred around essential skills and practical strategic marketing applications which will enable students to put their learning into practice immediately.

Course Syllabus

  • The World of Marketing
  • The Marketing Environment
  • Consumer Behaviour
  • Market Segmentation, Targeting and Positioning
  • Product Decisions
  • Branding Decisions
  • Marketing Communication Management
  • Cyber Marketing and Digital Marketing
  • Pricing Decisions
  • Distribution Management and Retailing

Course Duration & Fees

Varsity College is #3 on our list of digital marketing courses in East London. The duration of the digital marketing course is 12 months. Please contact the institute for more details using the contact information given below.

Course Highlights

  • Aims to provide students with the knowledge and skills to create and implement creative marketing strategies.
  • Enables students to familiarise themselves with the mechanics of the various frameworks and processes in use today.
  • Equips students to apply marketing principles in a practical and profitable way.
  • Assists students to manage information flowing in from an increasingly complex and ever-changing marketing environment.
Course Benefits Matrix Varsity College
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We couldn’t find any placement partners on their page kindly contact institute to learn more

Course Reviews

Varsity College has a rating of 4.1 and 175 reviews on Google. 

Culture

We couldn’t find any student culture as this course is available Online/Distance mode

Contact Details

Phone: (021) 685 5021
Email: ct@varsitycollege.co.za

 

4. National Institute of Information Technology

digital marketing courses in EAST LONDON - NIIT logo

The National Institute of Information Technology, set up in 1981, is one of the leading Skills and Talent Development Corporations worldwide. The institute offers training to students, enterprises and corporations in over 30 countries. 

The institute offers several programs in the fields of Software engineering, digital marketing, data science and banking & finance. 

Given below are the details of the digital marketing course.  

Course Syllabus

  • Getting Started With Digital Marketing
  • Getting More Customers And Beating The Competition
  • Using Social Media Effectively
  • Using Paid Search Engine Marketing Wisely
  • Use E-commerce Well
  • Business Skills
  • Professional Skills

Course Duration & Fees

NIIT is #4 on our list of digital marketing courses in East London. The duration of the digital marketing course is 20 weeks and the fee is USD 950.

Course Highlights

  • Online Mentor-Led
  • Hands-on Course
  • Placement Assurance
  • Certifications
Course Benefits Matrix NIIT
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

NIIT’s program boasts an impressive 92% placement rate for learners within 30 days, hired by partners like Hays, Infosys, Accenture, and TCS. NIIT’s overall success signals promising prospects in the competitive job market. 

NIIT

Course Reviews

NIIT has a rating of 4.4 and 424 reviews on Google. NIIT is a well-respected computer training institute with experienced faculty and a supportive learning environment. The practical approach and supportive instructors added significant value to the learning experience. On the downside, the course pace may pose challenges for some, and personalized support could be improved, leaving room for potential uncertainty.

Culture

Here’s a glimpse of student life at NIIT-

NIIT CULTURE

Contact Details

Email: careercourses@niit.com,  info@niit.com 

 

5. The Knowledge Academy

Digital marketing courses in East London - The Knowledge Academy logo

The Knowledge Academy is a highly recognized institute globally with extensive experience in providing quality-infused learning solutions, delivering over 30,000 courses, in 1000+ locations, across 190 countries. 

The academy has trained over 1 million students and also won many international laurels.

Given below are the details of the digital marketing course structure.

Course Syllabus

  • What is Digital Marketing?
  • Impact of Digital Marketing on Business
  • Online Campaign Planning
  • Digital Marketing Techniques
  • Campaign Strategy
  • Integrated Marketing
  • Multi-Chanel Marketing
  • Assessing the Role of Mobile Sites Vs. Apps
  • Mobile User Acquisition
  • Building Loyalty and Customer Retention Through Mobile Channels

Course Duration & Fees

The Knowledge Academy is #5 on our list of digital marketing courses in East London. The duration of the digital marketing course is 8 hours and the fee is USD 565.

Course Highlights

  • Immediate Access for 90 days
  • Certificates on completion
  • Case studies
  • Exercise files
  • Personal performance tool
  • 24/7 Support
  • Suits a busy Lifestyle & Independent Learners
  • Train in the comfort of your home
  • Interactive course
Course Benefits Matrix The Knowledge Academy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We couldn’t find any placement partners on their page kindly contact the institute to learn more

Course Reviews

Knowledge Academy has a rating of 2.8 and 231 reviews on Google.

Culture

We couldn’t find any student culture Kindly visit the website to know more.

Contact Details

Phone: +27 800 780004
Email: info@theknowledgeacademy.com

These were the top 5 digital marketing courses in East London for you to choose from to boost your digital skills. Let’s look at some of the commonly asked questions.

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQs – Frequently Asked Questions

Q. Which is the best digital marketing course in East London?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. What are the fees for Digital Marketing Courses in East London?

Ans: The fees for digital marketing courses in East London on average range from USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the course duration. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What are the eligibility criteria for a digital marketing course?

Digital marketing courses are open courses that anyone who has completed class 10+2 can pursue. Most marketing enthusiasts enroll in these courses while still in high school or after graduating. Whereas for a postgraduate digital marketing course, you need a graduation degree from a university-recognized college.

Q. Is digital marketing a good career?

Ans: Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.

Q. Is the digital marketing course difficult?

Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills.

Q. What is the main difference between digital marketing and digital advertising?

Digital marketing builds brand awareness, shares product information, and engages audiences, while digital advertising promotes products, offers discounts, and attracts customers. In essence, digital marketing creates a consumer base, and digital advertising guides that audience towards making purchases.

Q. Is Digital Marketing Worth It?

Ans. Yes, Digital Marketing is definitely worth it. This industry is gaining a lot of popularity due to its effectiveness. And it’s got a place for all kinds of individuals, be it, creative, analytical, etc. 

Q. What courses come under digital marketing?

Ans. There are various which come under digital marketing such as Introduction to Digital Marketing, Website Planning and Creation, Search Engine Optimisation (SEO), Search Engine Marketing, Social Media Marketing, Content Marketing & Strategy, Web Analytics, and many more such courses.

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She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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