Bangalore's No. 1

BBA in Digital Business Program

Degree by Presidency University | AICTE approved

Presidency University, offers the BBA in Digital Business, a dynamic 3-year undergraduate course approved by UGC. It is designed to equip students with core business fundamentals, advanced online business strategies, and AI-powered insights to thrive in the digital era.

The Pre-enrollment for the Academic Year 2025-26 has Commenced!

Accredited by Leading Educational & Industry Bodies

UGC Approved

Approved by AICTE

Degree offered by Presidency University

NAAC Grade - A

Certification in alignment with Google

Making You Industry-Ready with Real Skills & Real Experiences

We at Presidency University bridge the gap between education and industry, empowering students with real-world exposure, hands-on learning, and leadership skills for the digital era.

Online Digital Marketing Course - Award-Winning Cannes campaigns

Akshay Gurnani - Co-Founder & CEO at Schbang

Shrenik Gandhi - CEO & Co- Founder at White Rivers Media (WRM)

Amyn Ghadiali - Country Head India at Gozoop Creative Digital

Mihir Palan - Sr. Director Planning APAC EssenceMediacom

Nikhil Punjabi - Digital Marketing Consultant at Godrej Group

Soham Bhagnari - Sr. Agency Development Manager at Amazon

Degree Awarded by Presidency University

Excel in the digital business field with a Bachelor's Degree from Presidency University and certifications from recognized worldwide leading platforms like Google & Meta.

Meet Your Instructors

We handpick industry experts for pre-recorded lectures and live sessions, bringing years of experience and insider knowledge to the classroom.

Reshma Shaikh

Academic Manager - Head Of Trainers

14 Years

Kainaz Mistry

Professor - Faculty of Digital Marketing

6 Years

Sean Andrade

Senior Professor - Faculty of Digital Marketing

13 Years

Kanchi Modi

Associate Professor - Faculty of Digital Marketing

3 Years

Sunny Mishra

Professor - Faculty of Digital Marketing

7 Years

Paridhi Bhatiya

Head of Content at Ogilvy - Global advertising & marketing communications agency

11 Years

Kanishka Khandelwal

Associate Director of Digital Media at Starcom - Global media planning & buying agency

9 Years

Industrial Session Speakers

The Directors and Heads of top companies like McDonalds, HDFC Bank, Wearified, etc will conduct interesting sessions for industrial knowledge.

Aanam Chashmawala

Founder, Wearified - India’s first influencer-led, clean beauty brand

13 Years

Rohan Prasher

Media Director, Coca Cola - Global beverage giant

18 Years

Soham Bhagnari

Sr. Business Development Manager at Amazon - Global eCommerce & cloud services giant

18 Years

Arvind RP

Chief Marketing Officer at McDonald’s - Global fast-food restaurant chain

21 Years

BBA in Digital Business Syllabus

The curriculum of our BBA in Digital Business Degree Program is specially designed for the young students of the 21st century to learn the important fundamentals of business with a focus on the latest online business concepts.

Given below are the subjects that you will learn each semester:

6 Modules

Business Accounting
Management and Behavioural Practices
Foundations of Marketing & Customer Strategies
Fundamentals of Digital Business & Management
Mastering English Communication
Introduction to Soft Skills

To Know More -

Tools You’ll Learn & Master

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Your Path to Admission

Follow these steps to apply for our industry-focused program and begin your journey toward an impactful career.

Step 1: Fill out the Application Form

Register by filling out the online application form.
Upload your Documents as per the instructions on the portal and provide 12th Grade Marksheet (If results are announced) or equivalent qualifying document.

Step 2: Profile Evaluation and Screening

Eligibility: Students securing 50% aggregate marks, including languages in PUC/10+2/ any equivalent, are eligible.

Step 3: Join the Program

If the candidate is selected, they will receive an offer letter.
A candidate can secure the seat by paying the registration fees.

Frequently Asked Questions

Yes, you can pursue a BBA in Digital Business after class 12th. Students applying for this program need to have a 12th pass certificate or a diploma certificate to be eligible for the program.

Yes, Presidency University’s BBA in Digital Business is an excellent degree for anyone interested in a career in digital business. Students who complete this course will be prepared for industry demands as they will learn the core fundamentals of business, marketing, finance, and more. During this course, students develop a strong professional network, which helps them advance in their careers.

Yes, it offers excellent career prospects in digital marketing, e-commerce, business analytics, and other tech-driven industries.

You need to pass the 12th-grade examinations with a minimum of 50% score from a relevant body or have a diploma certificate to apply for this BBA in Digital Business Program

After the completion of the course, you shall receive a BBA (Digital Business) degree and it will be conferred to you by Presidency University.

Yes, the program includes mandatory internships every year. This provides students with hands-on industry experience, allowing them to apply their learning in real-world settings.

What is a BBA in Digital Business degree?

A BBA in Digital Business degree is an undergraduate program that aims to transform you into a professional with the skills to run an online business. With a comprehensive course curriculum that covers all the skills that brands require from their employees today, this program ensures accelerated career enhancement.

Can I do BBA in Digital Business after class 12th?

Yes, you can pursue a BBA in Digital Business after class 12th. Students applying for this program need to have a 12th pass certificate or a diploma certificate to be eligible for the program.

Is Presidency University’s BBA in Digital Business a good degree?

What is the fee structure of BBA in Digital Business?

The BBA in Digital Business program fee is INR 2,00,000 per year.

Is maths compulsory for BBA in Digital Business?

No, mathematics is not a mandatory requirement for admission to the BBA in Digital Business program.

Is BBA in Digital Business good for the future?

Yes, it offers excellent career prospects in digital marketing, e-commerce, business analytics, and other tech-driven industries.

I want admission to Presidency University's BBA in Digital Business. Do I have to clear any exams for that?

You need to pass the 12th-grade examinations with a minimum of 50% score from a relevant body or have a diploma certificate to apply for this BBA in Digital Business Program

What is the duration of the BBA in Digital Business course?

It is a three-year undergraduate program divided into six semesters.

After the completion of the course, what degree shall I receive, and who shall confer it to me?

After the completion of the course, you shall receive a BBA (Digital Business) degree and it will be conferred to you by Presidency University.

Are internships a part of the course?

Yes, the program includes mandatory internships every year. This provides students with hands-on industry experience, allowing them to apply their learning in real-world settings.