16 Hours
Total Duration
1-on-1
Mentoring Sessions
30 Days
Access to Lectures
[ifso id="420005"]
Price
Total Duration
16 Hours
Mentoring Sessions
1-on-1
Access to Lectures
30 Days
Price
[ifso id="420005"]
Course Details
- 12+ Hours of Live Class
- 3+ Hours of Video Lectures
- Attend lectures via any Device
- Access to Video Lectures for 30 days
- Practice Tests & Assignments
- Dedicated Q&A Support & Help
Enroll Before
Live Lecture Dates
Weekday Timings (IST):
07:00 PM - 09:00 PM
Duration
16 Hours
Weekend Timings (IST):
Tools You’ll Master
Industry Recognized Certification from IIDE
By the end of this extensive online Google ads training course, you will be able to effortlessly set up targeted Google Ads campaigns and become a Google Ads specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.
Become a Marketing Expert with Google Ads
Our Trainers
Google Ads Trainer (For Video Lectures)
Nishant Patkar
- About 7+ years of experience.
- Expertise in content writing, meta ads manager, Google Ads, Google Analytics, Canva, Ubersuggest (SEO), Mailchimp (email marketing).
- Also Visiting Lecturer for colleges for topics - Digital Media, Legal Environment and Advertising Ethics, Entrepreneurial Development, Copywriting, Advertising in, Contemporary Society.
Google Ads Trainer (For Video Lectures)
Karan Shah
- Harvard University alumni
- TEDx speaker
- Founder, IIDE
- Contributor to Education Times, Hindustan Times, Entrepreneur India, The Free Press Journal, and many more
Karan Shah is a tech enthusiast, a public speaker, and the founder of the Indian Institute of Digital Education (IIDE). For the last 8 years, his teaching efforts have impacted thousands of lives by managing to train 25,000+ students and corporations online and offline making him the ideal person to learn Facebook Advertising from.
Google Ads Course Syllabus
This google ads course is designed to help you understand core concepts of Google Ads and gradually progresses to cover ready-to-implement strategies and tactics that help in actively promoting your brand’s products and services.
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Learning Google Ads basics
- Explore why Google Ads are effective. Learn about different Google Ads Networks you can advertise on and set up your Ads account to apply what you learn.
Setting up a campaign
- Discover the types of Google Ads campaigns available, learn about essential metrics to measure performance and explore targeting settings available at campaign level.
Introduction to Ad Groups & Keywords
- Learn how to structure your ad groups, discover the importance of keywords, study about keyword types and how to find relevant keywords.
Bidding strategies & Budget Strategies
- Learn in-depth about automated and manual bidding strategies available for a campaign and learn how to choose and implement relevant strategies.
Text Ads, Auctions & Ad Ranks
- Understand how to use Google Text Ads and extensions, get a hang of important factors that influence Google’s ad selection process and learn what Quality Score is.
Tracking & Optimization for Search Ads
- Learn about concepts such as dynamic search ads and remarketing lists and discover more about conversion tracking, campaign URL tracking, and Ad preview & Diagnosis Tools.
Google Display Network
- Discover different types of Google Display Ads while learning about the campaign and ad group level settings for banner and display banner ads.
YouTube & App Ads
- Learn how to set up YouTube ads, how to configure YouTube targeting at a campaign and ad group level and explore Google App Ads option.
Hours Of Live Learning
HOURS OF VIDEO LEARNING
Our Learners Work At
Top agencies and brands across the globe have recruited IIDE Alumni.
Get your brand in front of the right customers with Google Ads
Learning Methodology
1Start with Video Lectures:
2Attend Live Online Sessions:
3Book a Mentor:
Batch Details
Duration | 16 Hours |
Days | |
Weekday Timings (IST) | |
Weekend Timings (IST) | |
IIDE Student Reviews
“So much value and straight to the point. This PPC Course is the best so far and I have purchased other bestseller recommendations. I finally got it. Thank You! Once you have gone through this course you will feel confident on most Google Ads and PPC topics. Good stuff.”
“This online google ads training course is very well detailed. Everything is explained very specifically, diving deep into every single feature of google ads with a lot of expertise! The visuals that accompany the explanations are also very helpful and bring a lot of ease in understanding.”
“So much value and straight to the point. This PPC Course is the best so far and I have purchased other bestseller recommendations. I finally got it. Thank You! Once you have gone through this course you will feel confident on most Google Ads and PPC topics. Good stuff.”
Aarushi Shah
“This online google ads training course is very well detailed. Everything is explained very specifically, diving deep into every single feature of google ads with a lot of expertise! The visuals that accompany the explanations are also very helpful and bring a lot of ease in understanding.”
Namrata Chudgar
Fees:
[ifso id="420005"]
:
What's Included
- 3+ Hours of Video Lectures
- 12+ Hours of Live Class
- Attend lectures via any Device
- Access to Video Lectures for 30 days
- Practice Tests & Assignments
- Dedicated Q&A Support & Help
Frequently Asked Questions
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How does this online Google Ads course work?
Our online Google Ads course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are recorded to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.
How does this online Google Ads course work?
Our online Google Ads course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are self-paced to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.
What devices can I watch the lectures on?
What are the timings for the online Google Ads course?
How much time do I have to complete the online Google Ads course?
I am a working professional. What if I don't get the time to watch the videos of the online Google Ads course?
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I am not comfortable watching the video lectures. I want a live session for everything.
Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the Google Ads course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant.
We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the Google Ads course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing.
Is there a way I can test my learning?
You will get access to practice tests and quizzes with multiple choice questions. In addition to this, there will be an assignment that’ll require you to implement your learnings of the Google Ads course. This will help you to test your knowledge.
Do I have access to this Online Google Ads course for lifetime?
How can I get my doubts solved?
I have more doubts/follow-up questions. What can I do?
I couldn’t watch the video lectures. Can I just attend the live session?
How much hands-on training will I get?
How many live sessions will be there for the Google Ads course?
Are the live sessions only for addressing doubts? Will the trainer also re-explain any particular module if multiple students have not understood them?
What certification will I get in this Online Google Ads course?
What is the criteria to get the Certificate of Completion?
To get the Certificate, you have to match the following criteria:
- Complete watching all the video lectures;
- Secure 60% or more in the Final Assessment quizzes; and
- Submit your Final Exam.