60000+
Students Trained
6 Months
9 hrs/week
100%
Placement Assistance
100+
Hiring Partners
EMI Options
Starting at ₹9,999
60000+
Students Trained
6 Months
9 hrs/week
EMI Options
Starting at ₹9,999
100+
Hiring Partners
Important Notice
LIVE Digital Marketing Training
Apply to our Advance Digital Marketing Online program and learn all in-demand Executive skills needed to ace the industry.
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POPULAR
Post Graduation in Digital Marketing
Apply to our Post Graduate Programme where you learn 360° Digital Marketing along with Managerial skills taught by industry leaders.
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RECOMMENDED
Key Highlights of the Course
- 215+ hours of training, over 6 months
- Resume & Interview Training
- 100% Placement Assistance
- 0% EMI Option Available
- 1-on-1 Mentoring
- 20+ Industry Tools Mastery
- 6+ Managerial Skills
- 10+ Live Projects
Learn more about the Course Curriculum taught by the Leading Industry Experts.
Tools you’ll master























Exams & Certification
By the end of this course, you will be able to crack the Google Ad Fundamental certification and receive a certificate of completion from IIDE, and be recognised by top digital marketing agencies and brands.


Get taught by CXOs of Top Ad Agencies, Digital Marketing Experts and much more!
Mentors

Arpit Jain
Worked for:
7 Years of Experience

Rushabh Sheth
Worked for:
6 Years of Experience

Aayushi Bhotica
Worked for:
8 Years of Experience

Prachi Shah
Worked for:
7 Years of Experience

Take the first step towards your career in Digital Marketing Now
Download Course Brochure
Our Students Work at

Deuben Alvares


Prachi Desai


Sadhvi Arora


Tejaswini Gandhi


Shivansh Dubey


Kartik Mittal


Lochan Dabhi


Abel Matthew


Deuben Alvares

Prachi Desai

Sadhvi Arora

Lochan Dabhi

Tejaswini Gandhi

Shivansh Dubey

Kartik Mittal

Abel Matthew
Start your Digital Marketing Career with Industry level training.
Live Projects
Learn from deeply researched case studies about top brands and learn their secrets to marketing.




Curriculum
IIDE’s Digital Marketing Training covers a comprehensive curriculum that will make you a complete Digital Marketer with thorough knowledge of all the areas of online marketing.
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A. Executive Skills
- Introduction to Digital Marketing
- The Digital Landscape in India
- Future of Digital Marketing in India
- Elements & Platforms in the Digital Mix
- Doing a Brand Audit basis what you have learnt
- Case Studies
Website Planning and Development
- Planning your own Website
- Building a Site Architecture
- Understanding User experience
- Creating your own Website using WordPress
- Setting Tracking Codes for your Website
Ecommerce Website building & Marketing (Shopify)
- Understanding how ecommerce works
- Making a website on Shopify
- Listing products on Amazon and other Ecommerce Platforms
Search Engine Optimization
- How does SEO work?
- Keyword Research & Analysis
- On-page Optimization Techniques
- Writing Search Engine Compatible Content
- Off-page Optimization Techniques
- Using Search Console for effective SEO
- Google My Business for Location based searches
- Tools for an effective SEO Audit
Search Engine Marketing & Remarketing
- Why use Google Ads?
- Setting up Google Ads Account
- Choosing the Right Campaign Objectives
- Framing search Ad copies & Ad extensions
- Maintaining High Quality Score
- Targeting Opportunities on Google Display Network
- Ad formats on Google Display Network
- Targeting Opportunities on Youtube
- Ad formats on Youtube
- Creating Ads for the App store
- Creating Product Listing Ads (PLA)
- Remarketing funnels for Google Ads
Blogging and Monetization
- What does it take to be a Good Blogger?
- Ways of Earning Revenue through Blogging
- How does Adsense work?
- Why should Brands Invest in Blogs?
- SEO through Blogging
Content Strategy
- Understanding the AIDA Model
- Mapping Consumer Journey through AIDA
- Creating Buyers Personas
- Best practices for various Content Formats
- Creating Content Calendar
Design Essentials
- Key Design Elements & Principles
- Decoding Design Strategy of Famous Brands
- Specifications for Designing for Digital Platform
- Using Canva to Build designs
Social Media Marketing (Organic)
- Setting up a Social Media Page
- Types of Content Trending on each Platform
- Do’s & Don’ts of Posting
- How to Design for Social Media Posts and Stories
- How to Choose the Right Hashtags for your Content
- Tools for Posting Effectively on Social Media
- Tools for Finding Hashtags
Social Media Marketing (Paid)
- How to set-up an Advertising Account
- Choosing the Right Campaign Objectives
- Choosing the Right Targeting
- Setting Campaign Budgets & Bids
- Various Ad Placement & their Importance
- Various Ad formats available
- Optimization of Techniques to improve ROI
Influencer Marketing
- What is Influencer Marketing?
- Macro v/s Micro Influencer
- How to find the right Influencer
- Setting Key Deliverables from the Influencers
Online Reputation Management
- Importance of ORM
- Creating Holding Statements
- How to Deal with a Crisis Situation
- Measuring Customer Sentiments
- What is Social Listening?
- Tools for Social Listening & ORM
Email Marketing
- Types of Emails
- Best practices for designing an Emailer and subject line
- How to Make a Workflow
- Email Marketing Tools
Social Media & Web Analytics
- Reading data through Facebook, Instagram & Twitter insights
- Tracking insights using Databox
- How does Google Analytics work
- Setting-up a Google Analytics Account
- Placing the tracking code on your site
- Creating properties and views for Accurate Tracking
- Setting-up Conversion Tracking Goals & Events
- Taking business decisions basis GA data
Media Planning
- What is Media Planning?
- How is the Media department of an Agency structured?
- Self Serve media platforms vs Networks & Publishers
- Jargons in Media Planning
- Tips & Tricks to improve CTR & Conversion Rate
- Budget Allocation in a media plan
- Making your own Media Plan
Conversion Rate Optimization
- The art of lead nurturing
- Tools to nurture cold leads
- How to growth hack using SEO, SMS and Email Marketing
B. Managerial Skills
- Resume Building
- Presentation Skills
- Campaign Planning
- Interview Skills
- Introduction to Agencies
- Art of Pitch
- Career Guidance
Learning Hours
Live Projects
Testimonials
SuperSessions

Neelesh Jain
Executive Creative Director
30 Years

Rahul Vasu
Head Loyalty, Analytics, CRM
21 Years

Ahmed Aftab Naqvi
CEO & Co-Founder
13 Years

Avinash Janjire
VP Marketing
22 Years
Our Learners Work At
Frequently Asked Questions
The duration of our Certified Digital Marketing course is 6 months. This course teaches you the A to Z of digital marketing and gear you up for an exciting career. In this duration, you will be taught all 20+ digital marketing modules in detail. They are:
- Website Planning and Development
- Ecommerce Website Building & Marketing (Shopify)
- Search Engine Optimization
- Search Engine Marketing & Remarketing
- Blogging and Monetization
- Content Strategy
- Design Essentials
- Social Media Marketing (Organic)
- Social Media Marketing (Paid)
- Influencer Marketing
- Online Reputation Management
- Email Marketing
- Social Media & Web Analytics
- Media Planning
- Conversion Rate Optimization
- Introduction to Agency
- Client Briefing
- The Art of Pitching
- Client Oriented Strategy
- Campaign Creation for Client
- Reporting Evaluation
Apart from the highly sought after and holistic industry knowledge we provide, the course will be accompanied by these additional benefits:
- Assignments to drill down the concepts
- 6+ Live projects
- CV-building, resume creation, Industry visits
- Placement 100% assistance
This digital marketing course equips you with all the necessary skills to become a digital marketer in 6 months. If you do not opt for full-fledged courses, the duration of learning on your own depends on your own pace.
Anyone who has passed their 12th-grade examinations, from any field can begin their digital marketing journey. There is no bar to who can do digital marketing, as long as you have a passion and desire to learn.
Digital Marketing is a fairly challenging field that requires effort and practice. That is not to say that digital marketing is not for everyone. This field is vast and has multiple places where everyone’s individual strengths can be exercised. The candidate has to be ready to learn topics of all kind, from technical topics such as SEO and Website development to creative fields such as Content Marketing.
That depends on your schedule and needs. The best digital marketing course is one that fits your daily needs and upskills you as thoroughly and quickly as possible. This 6-month Certified Digital Marketing course is the best choice for both college students and working professionals. Apart from that, for graduates looking for further education will find our Post Graduation Programme in Digital Marketing suit their needs the best. For self-learners, our Video on Demand course is a great option for self-study.
In this course, you will be taught 20+ digital marketing skills. They will cover all the aspects of the digital marketing universe. Over and above the technical skills, you will be taught industry and managerial skills. The topics that will be taught to you are:
- Website Planning and Development
- Ecommerce Website Building & Marketing (Shopify)
- Search Engine Optimization
- Search Engine Marketing & Remarketing
- Blogging and Monetization
- Content Strategy
- Design Essentials
- Social Media Marketing (Organic)
- Social Media Marketing (Paid)
- Influencer Marketing
- Online Reputation Management
- Email Marketing
- Social Media & Web Analytics
- Media Planning
- Conversion Rate Optimization
- Introduction to Agency
- Client Briefing
- The Art of Pitching
- Client Oriented Strategy
- Campaign Creation for Client
- Reporting Evaluation
We have different eligibility criterias for different batches, they are as follows:
- Weekday Batch
12th Board Passing certificate (10+2) from any school recognised by a national education board with a minimum of 55% marks in aggregate or equivalent.
- Weekend Batch
Has successfully completed a bachelor degree or equivalent
The timings for the batches are as follows:
- Weekday Batch
Ideal for college students and high school graduates looking to unlock their potential. This batch will be 3 days a week, with the options between two alternative timings:
Monday – Wednesday – Friday
Tuesday – Thursday – Saturday
- Weekend Batch
The weekend program for the digital marketing course happens on Saturdays and Sundays, which are specifically structured for professionals and graduates.
IIDE is a premium education institute. We specialize in imparting training for digital marketing. We provide courses of all types - from post-graduate programs and fast-tracked digital marketing courses to topic-specific, week-long webinars and masterclasses. Our courses are designed to cater to the individual needs of college students, fresh graduates and working professionals looking to upskill or transition to digital marketing careers.
All our courses are tailor-made by our team of digital marketing experts who worked in the top digital marketing companies, tech giants and top brands. Apart from a brilliant and constantly updated syllabus to provide you with the latest knowledge, you also get to learn personally from the CXOs of top brands.
We also provide a robust placement cell with a proven track record of getting placements for students in top digital marketing agencies in India.
This heavy focus on digital marketing training and holistic student support services makes it one of a kind in India, to say the least.
We have 4 campuses all over Mumbai, with headquarters in Andheri West. Other campuses are at Churchgate, Mulund and Vashi, Navi Mumbai. All the locations are 5 minutes walking distance from the respective local railway station.
Our trainers are highly experienced digital marketers and trained professionals, having previously worked in some of the biggest names in marketing and ad agencies such as Schbang and Kinnect, marketing departments of top consumer brands such as L’oreal and tech giants such as Facebook and Google. We have many super sessions with top CEOs of Indian ad agencies and brand managers. These thought leaders and industry pioneers impart lasting knowledge to our students, making them fit to be the next generations of future leaders of the digital marketing industry.
Yes, this course provides you with a certificate of completion from IIDE denoting your mastery of digital marketing. Apart from certifications to denote your mastery of digital marketing, we provide C.V. and resume building guidance and interview mentoring. So when you apply for digital marketing jobs, your profile shall gain more attention from employers. By the end of this course, you will be prepared for Google and Facebook level certifications to bolster your resume. The cost of their tests, if any, is to be borne by the student.
Yes, we provide 100% placement assistance to our students’ post completion of the course. Our students have been directly placed into India’s top digital marketing agencies and top brands through our placement cell.
We help you get noticed by top brands in the country and connect you with them to get the special attention for you in this highly competitive job market.
Digital marketing salaries in India start from 2.5 LPA and above for entry-level executives. For the candidates who have completed this course, associate-level jobs of 3-4 LPA are unlocked. After starting your professional career path, you can expect yourself to be earning 5-7 LPA after just 3 years in the industry.
Digital marketing is one of the fastest-growing industries across the world. Careers in this field are exciting, dynamic and challenging with high reward and fame for those who excel This field employes people of all types, creative or technical and has something to offer for everyone. With the world going digital and engrossed in their mobiles, digital marketers are in high demand to create the best campaigns to sway the customers. A candidate can expect themselves to grow fast in this field as it is an expanding industry.
Digital marketing has multiple types of job profile and specialisations you can opt for. Here is a list of possible job profiles that you can land for yourself after the completion of this course:
- Social Media Executive
- SEO Specialist
- Jr. Account Managers
- Associate Content Marketer
- Paid Media Strategist
- Business Development Associate
- Jr. Brand Manager
- Client Servicing Associate
The fees for our Advanced Digital Marketing Certification programme is ₹97,458 + Taxes. We also offer student loans, at 0% EMI options.
Get in touch with our counsellors regarding course fees by filling the Application form.
A student is eligible for a scholarship in our Certified Digital Marketing Course if they have scored either 7.5 CGPA or 75% in the last semester examinations they appeared for.
If you fulfil the above criteria, you will then need to go through an aptitude and creativity test designed by IIDE. Based on your performance, we shall get back to you regarding your scholarship eligibility. The scholarship, if qualified for, shall be up to 30% of course fees.