09 Hours

Total Duration


Mentoring Sessions

30 Days

Access to Lectures


Total Duration

09 Hours

Mentoring Sessions


Access to Lectures

30 Days


Course Details

  •    6+ Hours of Live Class
  •    3+ Hours of Video Lectures
  •    Attend lectures via any Device
  •    Access to Video Lectures for 30 days
  •    Practice Tests & Assignments
  •    Dedicated Q&A Support & Help

Enroll Before

Live Lecture Dates

Weekday Timings (IST):

07:00 PM - 09:00 PM


9 Hours

Weekend Timings (IST):

Introduction to Tools like

Content Marketing Course Online-Tools-Google-Sheets
Content Marketing Course Online-Tools-Canva
Content Marketing Course Online-Tools-Canva

Industry Recognized Certification from IIDE

By the end of this extensive online Content Marketing course, you will be able to seamlessly create and implement a successful Content Marketing Strategy. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Content Marketing Course Online Certificate

Expand your Brand’s Reach with a Content Marketing Strategy

Our Trainers

Content Strategy Trainer (For Video Lectures)

Aditya Shastri linkedin-logo

  • Lead Trainer, IIDE
  • Manager Ed-Tech Partnership, IIDE
  • Founder, The Vedic Discourse
  • Modern Monk, Spiritual Speaker

Aditya Shastri is a Content Marketing Expert and has trained 14,000+ students and working professionals coming from corporate houses and brands like Jet Airways, ICICI Bank, HDFC Bank, Oyo Rooms, Kailash Parbat Foodchains, J Cafe etc. Aditya has trained companies like Pfizer, Deepak Group, Mahindra Group, Publicis World Wide, BBH, Leo Burnet, Godrej Professionals, Atout De France, Blowfish Digital etc.

Online Content Marketing Course Syllabus

The online content marketing course is designed to help you understand core content marketing concepts, how to define your brand’s personality, and the various content formats that you can leverage. It also covers how to create, publish and promote content.

Setting Up Your Base
  • Learn how a consumer decides which product to buy and why a content marketing strategy is essential for any modern business.
Breaking down the AIDA Funnel
  • Get familiar with the AIDA funnel and how it governs not just your content marketing strategy but also all your digital marketing efforts.
Defining Your Brand & Target Audience
  • Find out the importance of having a well-defined brand personality, how to position your brand and why buyer personas are helpful.
Content Creation
  • Get familiar with the available content formats, key concepts such as content calendars and learn how to come up with content ideas.
Content Publishing
  • Discover the ideal platforms to share various types of content and understand what collaborative content marketing is all about.

Hours Of Live Learning


Days Access to All Lectures

Become a Successful Content Marketing Strategist Today

Enroll now

Our Learners Work At

Top agencies and brands across the globe have recruited IIDE Alumni.

Content Marketing Course Online-Placement-Partner-Amazon
Content Marketing Course Online-Placement-Partner-OnePlus
Content Marketing Course Online-Placement-Partner-Performics-Convonix
Content Marketing Course Online-Placement-Partner-Merkle-Sokrati
Content Marketing Course Online-Placement-Partner-Johnson-and-Johnson
Content Marketing Course Online-Placement-Partner-Kinnect
Content Marketing Course Online-Placement-Partner-Media.Net
Content Marketing Course Online-Placement-Partner-Mediacom
Content Marketing Course Online-Placement-Partner-Zomato
Content Marketing Course Online-Placement-Partner-Forbes
Content Marketing Course Online-Placement-Partner-Schbang
Content Marketing Course Online-Placement-Partner-Publicis-Media
Content Marketing Course Online-Placement-Partner-Dentsu-Aegis-Network
Content Marketing Course Online-Placement-Partner-Togglehead
Content Marketing Course Online-Placement-Partner-Vertoz
Content Marketing Course Online-Placement-Partner-Digital-F5
Content Marketing Course Online-Placement-Partner-Foxymoron
Content Marketing Course Online-Placement-Partner-The-Glitch
Content Marketing Course Online-Placement-Partner-WATConsult
Content Marketing Course Online-Placement-Partner-JM-Financial
Content Marketing Course Online-Placement-Partner-Times-of-India
Content Marketing Course Online-Placement-Partner-SoCheers
Content Marketing Course Online-Placement-Partner-GoZoop
Content Marketing Course Online-Placement-Partner-Admatazz

Start as an Expert in Content Marketing & Strategy Building

Learning Methodology

1Start with Video Lectures:

  • Core Concepts taught by a content strategy expert
  • Lectures are self-paced to allow ease of learning
  • Theory & practical concepts are simplified with animation

2Attend Live Online Sessions:

  • Allows you to revise concepts covered in video lectures
  • Trainer demonstrates live dashboard simulations as required
  • Trainer assists with personalized solutions for practical problems

IIDE Student Reviews

“I am an aspiring entrepreneur and was looking out for a Content Marketing course to expand my horizon before starting my venture. This course was the perfect fit. I took back so many learnings and I can’t wait to apply them to my own business.”

Mona Thakkar

“Found this online content marketing course really insightful and useful. Learned about certain simple yet effective content marketing strategies which would normally never occur to me. The instructors were very good and helpful. They broke down difficult concepts into easy-to-understand formats.”

James Castellino

“I am an aspiring entrepreneur and was looking out for a Content Marketing course to expand my horizon before starting my venture. This course was the perfect fit. I took back so many learnings and I can’t wait to apply them to my own business. ”

Mona Thakkar

“Found this online content marketing course really insightful and useful. Learned about certain simple yet effective content marketing strategies which would normally never occur to me. The instructors were very good and helpful. They broke down difficult concepts into easy-to-understand formats.”

James Castellino



What's Included

  • 6+ Hours of Live Class
  • 3+ Hours of Video Lectures
  • Attend lectures via any Device
  • Access to Video Lectures for 30 days
  • Practice Tests & Assignments
  • Dedicated Q&A Support & Help



Frequently Asked Questions

How does this online Content Marketing course work?

Our online Content Marketing course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are recorded to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.

What devices can I watch the lectures on?
To watch this Online Content Marketing course, a laptop with i3 and above processors is necessary to watch the video lectures and attend the live sessions seamlessly. We don’t recommend using mobile phones or tabs since they might pose technical limitations.
What are the timings for the online Content Marketing course?
You can find the timings for the Content Marketing course here. The schedule will be made available on email, WhatsApp and IIDE’s Learning portal. You will also be notified of any changes in the schedule by the Course Management Team.
How much time do I have to complete the online Content Marketing course?
You will receive 30 days access to the lectures. You can learn Content Marketing and revisit the tips as many times as you want.
I am a working professional. What if I don't get the time to watch the videos of the online Content Marketing course?
We understand that as a working professional it might be difficult for you to set some time aside. However, the lectures have an average duration of 5 minutes. Since they’re online, you can watch the video lectures even while traveling. We recommend you to invest 60-90 minutes per day in order to achieve your learning goals.
I am not comfortable watching the video lectures. I want a live session for everything.

Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the Content Marketing course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant. 

We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the Content Marketing course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing.

Is there a way I can test my learning?

You will get access to practice tests and quizzes with multiple choice questions. In addition to this, there will be an assignment that’ll require you to implement your learnings of the Content Marketing course. This will help you to test your knowledge.

Do I have access to this Online Content Marketing course for lifetime?
No, you have access to the course for 30 days from the day you start the program. Once the 30 days are over, you will not be able to rewatch the lectures.
How can I get my doubts solved?
You can add your doubts or questions to the chatbot which will be accessible from the course player. The doubts and questions will be answered by the course trainer during the live sessions.
I have more doubts/follow-up questions. What can I do?
You can reach out on support@iide.co, if you have any more doubts or follow-up questions. Our Content Marketing subject matter experts are available between Monday and Saturday and will solve your doubts that surface during the course.
I couldn’t watch the video lectures. Can I just attend the live session?
Unfortunately, no. Since the course is divided such that the concepts are explained via video lectures and doubts are answered in live sessions, it is mandatory for you to complete watching the video lectures before attending the live sessions.
How much hands-on training will I get?
In the online Content Marketing course tools are introduced via video lectures and hands-on training is provided during the live sessions.
How many live sessions will be there for the Content Marketing course?
You can find details about the number of live sessions here. If any live sessions are cancelled or extra sessions scheduled, you will be notified about the same.
Are the live sessions only for addressing doubts? Will the trainer also re-explain any particular module if multiple students have not understood them?
The main purpose of the live sessions is to address doubts, demonstrate tools and share some more tips and tricks. However, if the trainer feels some concepts or modules need to be re-explained, the trainer can do so.
What certification will I get in this Online Content Marketing course?
You will be awarded with a Certificate of Completion stating that you have secured an Online Certification in Content Marketing.
What is the criteria to get the Certificate of Completion?

To get the Certificate, you have to match the following criteria:

  • Complete watching all the video lectures;
  • Secure 60% or more in the Final Assessment quizzes; and
  • Submit your Final Project.
Will I get lifetime access to the video recorded lectures and live sessions?

No, there is no lifetime access available for any lectures. As a part of the curriculum, you only get a 30-day of access to the entire course.

If I don’t like the course, do I get a refund?
IIDE follows a strict no refunds, no cancellations and no transfers policy. A refund will be given only in the case where IIDE is not able to offer you service. Due to unforeseen circumstances, the Institute reserves the right to postpone/reschedule any batch. Fees paid for one module cannot be transferred to another module or to another student/person.
Show More

Explore our online digital marketing course details and learning methodology.