Extensive SWOT Analysis of Vedantu – India’s Most Popular Online Tutoring Platform

Are you looking for the SWOT analysis of Vedantu? In this article, we are going to break down the SWOT analysis of Vedantu – India’s most popular online tutoring platform.

The company’s name Vedantu is said to be derived from Sanskrit words Veda (knowledge) and Tantu (network). Vedantu is the second venture after Lakshya, a test preparation coaching company. 

Vedantu is a LIVE Learning App for students. Here students can browse, discover and choose to learn from an online tutor. Also, Vedantu offers personalized learning courses for the little ones.

As Vedantu is all online, its success is derived efficiently using digital marketing techniques. And keeping yourself upgraded with the latest digital marketing trends by attending the Free MasterClass on Digital Marketing 101, hosted by Karan Shah, CEO and Founder of IIDE is very important. Book your seat now.

Now, right before we delve into the SWOT Analysis of Vedantu, let’s look at the background of the company, its founders, financial status, competitors and products.   

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 16, 2023

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]