Elaborative SWOT Analysis of United Airlines – The World’s Third Largest Airline

Previously we looked into the enthralling SWOT Analysis of Delta, one of the world’s leading airlines in the United States. In this case study, we will analyse the SWOT Analysis of United Airlines.

With the purpose of “Connecting people and uniting the world”, United Airlines is serving millions of people all over the world, from its formation to the present day. This formation has made United Airlines the world’s third-largest airline. They are constantly focused on providing customers with digital tools so that they can have a smoother and faster travel experience. 

Identifying the growth of mobile bookings and introducing redesigned applications according to users’ feedback have helped United airlines grow a lot. So, any company needs to stay digital today. So, if you’re interested in keeping up with the latest developments, – check out Free Masterclasses on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.

Before starting with the SWOT analysis of United Airlines, let’s look into the company’s history, products, and close competitors to get a better understanding.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 21, 2022

Courses Recommended for you

Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]