Elaborative SWOT Analysis of EY – A Multinational Professional Services Network

Earlier we evaluated the SWOT Analysis of Deloitte, one of the global market leaders for consulting services. In this article, we will delve into the SWOT analysis of EY – the Ernst & Young company.

EY is one of the top leading consulting firms which have been providing services since 1989. It comes under Big Four Consulting Firms along with Deloitte, PwC and KPMG. Driven by the motive of “Building a better working world”, they have always believed in creating long term values for their clients, people and society. 

Due to their intensive marketing endeavours, EY continues to rule in the consulting services area. With such a dynamic environment, it is a must for all businesses to focus on their marketing strategies and cope with the latest trends to succeed over their competitors. If you want to stay updated with the latest trends, check out our Free MasterClass on Digital Marketing 101 by our CEO and founder of IIDE, Karan Shah.

Do you want to know how EY became a market leader in professional services? In this blog, we will cover the SWOT Analysis of EY and learn from it. But before that, let us first understand what the company is about, its history, competitors and much more.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

Lead Trainer & Business Development Head at IIDE

Updated on: Aug 19, 2023

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Author's Note:

I’m Aditya Shastri, and this case study has been created with the support of my students from IIDE's digital marketing courses.

The practical assignments, case studies, and simulations completed by the students in these courses have been crucial in shaping the insights presented here.

If you found this case study helpful, feel free to leave a comment below.

Aditya Shastri - Trainer at IIDE

Aditya Shastri

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Lead Trainer & Business Development Head at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.

Aditya has spearheaded IIDE’s B2B growth, forging partnerships with over 40 higher education institutions across India to upskill students in digital marketing and business skills. As a visiting faculty member at top institutions like IIT Bhilai, Mithibai College, Amity University, and SRCC, he continues to influence the next generation of marketers.

Apart from his marketing expertise, Aditya is also a spiritual speaker, often traveling internationally to share insights on spirituality. His unique blend of digital marketing proficiency and spiritual wisdom makes him a highly respected figure in both fields.