Previously, we had covered the in-depth SWOT Analysis of U.S. Bank – the fifth-largest commercial bank by assets in the United States. Let us now do a deliberating SWOT analysis of Capital One.
When we talk about which bank specializes in credit cards, auto loans, banking, and saving accounts then the name comes is Capital One. Capital One is one of the largest bank holding companies located in the United States. It is also listed in the Fortune 500 as the 97th best company to work for. Also, in 2016, it was the 5th largest credit card issuer by purchase volume.
The reason how this bank grew so big and the strategy behind the growth is it’s implementing some of the most successful marketing techniques using digital platforms as most of the customers are online nowadays. So if you are interested in learning the latest skills in digital marketing – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.
Before we go into the SWOT Analysis of Capital One, let us know about Capital One as a company.