Researched SWOT Analysis of Barclays – One Of UK’s Largest Banks

In our last blog, we did an end-to-end SWOT analysis of one of the strongest contenders in the private banking sector, HDFC. In this blog will be doing a detailed SWOT Analysis of Barclays.

It is the largest bank in the United Kingdom by total assets and also the 2nd largest bank by market capitalization. It is one of the most valued banks in the United Kingdom with a brand value of about $10 billion.

In this growing digital era, one of the most crucial parts is to make a good digital presence on which Barclays has done a good effort. But still, there are some places where it can improve on. With the use of advanced digital marketing skills, it can fix these flaws. Having knowledge of digital marketing is one of the most helpful tools for businesses nowadays. If you want to know what is digital marketing and how to use it to your advantage  – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.

Thus this makes us anxious to know how Barclays grew its success in the industry. In this blog, we have done an elaborated SWOT Analysis of Barclays. But before we start with its SWOT Analysis let us first know about Barclays as a company, its services, competitors, financials, and more.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Oct 28, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.