Oreo’s Marketing Masterstroke: A Deeper Look at Its Success

Oreo is one of the most famous cookies which is loved by almost everyone. In this case study, we will look into the marketing strategies used by Oreo to become one of the leading biscuit companies around the world. 

We will also cover the marketing strategy of Oreo along with its marketing campaigns, SWOT Analysis, and digital marketing strategies implemented by the company.

So let’s get started with knowing about the company in brief:

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Sep 17, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Leads the Learning & Development segment at IIDE. He is a Content Marketing Expert and has trained 6000+ students and working professionals on various topics of Digital Marketing. He has been a guest speaker at prominent colleges in India including IIMs......[Read full bio]