Comprehensive The Marketing Mix of Ford – With Detailed 4Ps

Ford is an American Multinational Automaker company that works under the brand name Ford. It is one of the most recognized brands in the world and thus has been working to find new ways to reach and connect to its audience in the market. 

Due to its huge global audience, Ford has been adopting various marketing strategies that help them to stand out against its competitors in the market like Toyota, Honda, Chevrolet, Suzuki etc. 

Through this blog, you will get an idea of how the 4Ps Marketing Mix of Ford is implemented to ensure a better outreach for the company.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Nov 8, 2022

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

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Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.