We all know, as a matter of fact, that Google ads are one of the most effective ways to advertise your product in today’s era. With the largest number of active search engine users, Google is used by audiences for answers, queries, and solutions. Businesses can target and narrow down their target audiences with the help of Google Ads. Do you want to pursue Google Ads courses in Abu Dhabi? But can’t understand which course to choose from? Then don’t worry you are at the right place. We have ranked the Top 6 institutes that offer Google Ads Courses in Abu Dhabi based on their course syllabus, fees and highlights.
Businesses are hiring people who are skilled in this aspect at large. Thus, we believe if you are someone who is interested to pursue a career in the field of digital marketing, having this skill can prove to be beneficial for you.
As a Google Ad expert, you will be deciding the target audiences for the campaign, the budget and analysing the overall click-through rate as well. According to valveandmeter Google Ads reaches a network of more than $2 million websites and applications.
Google Ads allow businesses to refine their target audiences. As a large number of audiences use search engines, businesses should focus on advertising their products through Google Ads.
Google Ads is one of the most popular ad tools for targeting audiences. According to ppcprotect, 96% of brands are spending their money on Google Ads which means the need for individuals who are well versed in Google Ads is growing every day.
Thus, Google ad specialists have huge demand. We can assure you that companies are hiring Google Ads specialists at large and the number of vacancies in this field is going to grow exponentially in the upcoming years. Let’s quickly take a look at the number of jobs available in UAE for Google Ads.
(Source: Linkedin.com)
Astonishing! Isn’t it? The scope of Google Ads Courses in Abu Dhabi is huge, thus we can tell you that you are on the right track.
Bonus Read: Want to know some quick tips and tricks for Instagram? Check out our blog on Quick Guide on Instagram Best Practices.
Quick Overview of Google Ads courses:
| Institutes | Duration | Fees |
|---|---|---|
| IIDE- The Digital School | 16 Hours | AED 1000 |
| Proideators | N/A | N/A |
| ACTE | N/A | AED 850 |
| SEO International | N/A | N/A |
| Coursera | N/A | N/A |
| Leads Dubai | N/A | N/A |
| Skillshare | N/A | N/A |
Top 6 Google Ads Courses in Abu Dhabi:
1. IIDE – The Digital School
IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.
IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.
Of the numerous specialized courses available, IIDE offers an Online Google Ads Course that follows an advanced teaching methodology. The course begins with watching high-quality video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.
Want to learn more about this Google Ads course? Here’s everything you need to know about IIDE’s online Google Ads course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.
Google Ads Course Syllabus
- Learning Google Ads basics
- Setting up a campaign
- Introduction to Ad Groups & Keywords
- Bidding strategies & Budget Strategies
- Text Ads, Auctions & Ad Ranks
- Tracking & Optimization for Search Ads
- Google Display Network
- YouTube & App Ads
- Shopping Ads & Performance Analysis
Google Ads Course Faculty
IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online Google Ads course:
Google Ads Course Duration & Fees
The duration of the online Google Ads course is approximately 16 hours. The Google Ads course fees are AED 1,000.
This fee may appear to be a little on the high side, but have a look at the course highlights:
Google Ads Course Highlights
- Industry-recognized IIDE Certification
- 6+ Hours of Live Class
- 1+ Hour of Video Lectures
- Attend lectures via any Device
- Access to Video lectures for 30 days
- Practice Tests & Assignments
- Learn From Experts
- Dedicated Q&A Support and Help
Certification Offered
On completion of this online Google Ads course, you will be able to manage Google ads and become a paid media specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.
IIDE Students Work At
Student Reviews
It is always said that learning from the best will give you a better understanding and a great experience.
So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.
Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/google-ads-course/
2. Proideators
Proideators is a digital marketing institute that is an initiative taken by a team of experienced professionals from IIT, IIM, and the industry. A pioneer in the online education sector for professionals, they design courses, exams, and lab exercises. The institute helps professionals across the globe prepare for certification exams in different sectors.
In Thane, Navi Mumbai; Mumbai, only a few digital training institutes offer this comprehensive Google Ads course. Upon completion of the Google Ads course, you can apply for Google Ad jobs at digital media agencies, internet marketing teams, work as a freelancer, or work as part of the web marketing outsourcing industry. This Google Ads course is designed by industry experts.
Course Syllabus
- Google Adwords Course Components
- Adwords Fundamentals
- Campaign Setup
- Search Campaign Creation
- Bidding Management
- Search Campaign Optimisation
- Ad Copy Optimization
- Dynamic Ads
- Conversion Tracking
- Ad Extension & Match Types
- Remarketing Campaign Setup
- Mobile Ads
- Shopping Ads
- Video Ads
- Performance Metrics
- Ads Testing
- Google Analytics
Course Highlights
- Assistance in Google Adwords certification.
- If you think of a domain name and buy the same, we offer you a server space on which you can run your AdWords campaign live.
- Every digital marketing batch gets to create a real-time live campaign on Google Adwords. This ensures the learning and implementation are perfect.
- Learn it from Google Partners.
- Access to live AdWords data so as to understand key metrics like SIS, Segment Data, Automation rules, and Conversion data
Course Duration and Fees
The duration and fee for this Google Ads course are currently unavailable. You can contact the institution to find out more details.
Contact Details
Phone: +9180700-80999
Email: contact@Proideators.com
3. SEO International
After earning his graduation and computer sciences diploma, Najam began his work in Karachi, Pakistan, in 1999. He worked with MCB Bank Limited, Proctor & Gamble, Siemens, Dawn Group, Jang Group of Companies, Pakistan Software Export Board, ECommerce Gateway, and Institute of Chartered & Management Accountancy before leaving for Dubai in November 2007.
He’s been delivering digital marketing consultancy services and bespoke digital marketing training courses to a variety of firms throughout the UAE and the Gulf area since February 2008.
In November 2005, Najam became a Google Certified Professional, and in December 2010, his company, SEO International (which is now a branch of Al Wafaa Group), became a Google Partner Company. Since then, he has assisted a number of customers in the development and optimization of their digital, internet, search, and social media marketing initiatives.
Course Syllabus
- Introduction to Google Search Ads Campaigns
- Introduction to Keywords
- Introduction to Ad Groups – Keywords, Ad Copies, and Landing Pages
- Using Ad Extensions
- Remarketing with Search Ads
- Bidding Strategies
- Search Campaigns’ Optimization using Google Analytics
Course Highlights
- Classroom-based Sessions
- Online Sessions over Zoom
- Sessions at your Premises
Course Duration and Fees
The course duration of this Google Ads course in Abu Dhabi is currently unavailable. However, the fee for the same is AED850.
Contact Details
Phone: +971 55 9971452
Email: najam@seointl.net
Address: Hotel, Dubai Marina, Close to: JLT, JBR, DIC, DMC, TECOM, Knowledge Village, Al Barsha, Emirates Hills, and Palm Jumeirah
4. Coursera
Coursera is one of the world’s premier institutes, having assisted over one million professionals and enterprises in more than 150 countries with training, certification, and upskilling. Every year, the institute offers award-winning online boot camps that are planned and updated by over 2000 prominent industry and academic professionals. They provide one of the most straightforward Google Ads courses in Abu Dhabi.
This online Google Ads course provides you with a thorough overview and advanced knowledge of the eight most important Google Ads domains, as well as real-world assignments and virtual simulations to help you build domain experience. To prepare you for the role, you’ll be exposed to 40+ Google Ads tools, considerable project experience, and Mimic Pro simulations.
Course Syllabus
- Introduction + Log In to Google Ads
- Set Up the First Campaign
- Create Campaign Structure
- Ad Group Set-Up and Keyword Research
- Create Ads
- Google Ads Dashboard
- Tools and Settings
- Campaign Optimization
Course Highlights
- 2 hours
- Beginner-friendly
- No download needed
- Split-screen video
- English
- Desktop only
Course Duration and Fees
The course duration and fee for this Google Ads course in Abu Dhabi are currently unavailable.
Contact Details
Phone: N/A
Email: support@coursera.org
5. Leads Dubai
Leads Dubai is a lead-creating company in UAE. They provide different types of services like Google Ads Management, SEO services, etc. Their course walks you through the basics of Google Adwords from beginner to advanced level. The course makes you understand key concepts of how to optimize your ad campaigns, keywords and display ads. Apart from providing services, the institute aims at educating the youth through its industry-relevant curriculum that is specifically designed for beginners.
Their main vision is to provide the best possible service and results to its clients whilst growing and maintaining its reputation as the most highly regarded only marketing firm in UAE.
Course Syllabus
- Search and Display Ads
- Campaign structure
- Keyword and Ad types
- Optimization Types
- Youtube advertising
- Remarketing and Tracking
- Practice of setting and optimizing campaigns
- Questions and answers
Course Highlights
- Leading training institute
- Experienced trainer
- Industry-relevant cirriculum
Course Duration and Fees
The course duration and fee for this Google Ads course are currently unavailable. You can contact the institution through the details provided below.
Contact Details
Phone: 971 55 526 8284
Email: Leads@leadsdubai.com
Skillshare offers thousands of online courses on a variety of topics. Educating people throughout the world is the main mission of this institute. They have trained more than 3 million people. During this course, you will learn the basics of Google Ads and all the tools you need to know. Take a look at the details below to learn more about their course.
Course Syllabus
- Lessons in This Class
- The Ultimate Google Ads Class For Beginners
- What We’re Going To Cover In This Section
- What is Google Ads?
- Where Do Google Ads Appear?
- Google Account Hierarchy
- Setting Up Your First Google Ads Account
- Location Targeting
- Budgets and Selecting Your Bidding Strategy
- Setting Up Billing
- What Is A Keyword & Understanding The Intent Behind One
- How To Find Keywords To Target – Related Website URL
- How To Find Keywords To Target – Keyword Planner
- How To Find Keywords To Target – SEMRush
- How To Organise Your Keywords By Themes
- Everything You Need To Know About Keyword Match Types
- How To Add Match Types To Your Keywords Like A Pro
- The Importance Of Negative Keywords How To Add Them To Your Account
- What We’re Going To Cover In This Section
- The Evolution Of How Ads Appear In Google
- Best Practices for Writing Killer Ad Text
- How To Create Your First Google Ad
- Ad Rotation – Everything You Need To Know
- Ad Schedule – How To Select The Days & Times You Want Your Ads To Show
- What We’re Going To Cover In This Section
- Target CPA
- Target ROAS
- Maximize Clicks
- Maximize Conversions
To know more about the syllabus, you can check their website
Course Duration and Fees
The course provided by skillshare is currently unavailable. However, you can get in touch with them to know more about these details.
Course Highlights
- Taught by an industry expert
- Beginner friendly
- Industry relevant curriculum
- 100% online
Contact Details
Phone: N/A
Email: N/A
Address: N/A
FAQs – Frequently Asked Questions
Q. What is the best course for Google Ads in Abu Dhabi?
Ans: After going through our listicle, we would recommend you to check out IIDE’s Google Ads Course. This Google Ads course in Abu Dhabi walks you through how to build Google Ads through a user’s perception. You will also learn how to optimize your ads.
Q. How much does a Google Ads course cost?
Ans: A Google Ads course can cost anywhere from USD 60 to USD 100. The course fee depends upon the duration and the institute that offers the course. A Google Ads course can benefit you in the long run and help you garner the necessary skills to become a successful digital marketer.
Q. Is Google Ads certificate worth it?
Ans: Yes, with the knowledge gained through these courses, digital marketers who have knowledge about the functionality of Google Ads and have been certified by reputed institutes are likely to bag jobs related to the field.
Q. Is Google Ads hard to learn?
Ans: No, Google Ads is relatively easy to learn once you understand the key concepts. Many courses that are available online are easy to understand.
Q. How long is the Google ad course?
Ans: The duration of the Google Ads course can be anywhere from 1 to 6 months depending upon the institution and the fee. A short-term course can be extremely beneficial for those who are managing jobs, and education and want to learn Google Ads as a skill.
Conclusion
We certainly hope you enjoyed and found this quick tour of our blog useful. If you want to start a career in digital marketing and learn about various aspects and techniques, we recommend that you visit our knowledge portal to gain insights into this ever-growing industry.
Do you want to learn more about digital marketing concepts in depth? But where and how do you begin? Then we strongly advise you to look into IIDE’s short-term certificate courses.
We are now ready to answer your questions! Please leave your questions and experiences in the comments section below. Enjoy your reading!
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