11 Free Digital Marketing Courses in Baltimore for Students

In today’s digital age, businesses of all sizes recognize the importance of a strong online presence. With the right digital marketing skills, you can effectively reach your target audience, boost brand awareness, and drive valuable traffic to your website.

While some may assume that obtaining these skills requires a significant investment, there are actually several free digital marketing courses in Baltimore that can help you get started on your journey to becoming a proficient digital marketer.

In this article, we will explore the top 11 free digital marketing courses in Baltimore, providing you with valuable resources to enhance your online marketing expertise.

List of Free Digital Marketing Courses in Baltimore

Here is the list of some free digital marketing courses in Baltimore that you can check out and enroll in:

1. Digital Marketing Basics by IIDE 

IIDE hosts a free masterclass on digital marketing basics. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. The institute also offers online education in the basics of digital marketing in just 45 minutes. The host is Karan Shah, founder, and CEO of IIDE, also an edu-speaker at top colleges like IIMs, and has trained brands like Volkswagen, Asian Paints, etc in digital marketing. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 45-minute free masterclass covers the following topics- 

• Introduction to Digital Marketing 
• SEO Overview 
• Social Media Marketing Organic 
• Facebook and Instagram Ads 
• Ad Budgeting 
• Email and SMS Marketing 

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

It is a comprehensive course available for free where with the help of real-time examples, the host dissects each topic in just 45 minutes.

Register Now

2. Digital Marketing Career Opportunities by IIDE

From a series of digital marketing masterclasses by IIDE, this free digital marketing course is dedicated to career opportunities in the digital marketing field. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. This free masterclass on digital marketing career opportunities is hosted by Uday Mane, a renowned trainer in the education sector. He has 12+ years of experience in the digital marketing industry and has worked with brands like HDFC Bank, Just Dial, and Taj Group amongst many others. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

 Topics Covered:

The 15-minute free masterclass covers the following topics- 

•  Reasons why digital marketing is a booming career in 2023
•  Science of being left & right brained behind choosing a job
•  Structure and working of an agency
•  How to shortlist the right role for yourself?

At the end of this free digital marketing course, you can take a fun quiz to understand whether you are left-brained or right-brained and also get a list of the most suitable job roles according to your skills. 

Why enroll in this course?

This free masterclass will introduce you to the corporate structure of a digital marketing department so that you can decide whether it is a good career choice for you. It will also help you identify your strengths. 

Register Now

3. How to Make Money Online with Blogging by IIDE 

This free digital marketing course online is offered by IIDE to discuss in detail the various ways to make money online.  IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. This free digital marketing course on How to Make Money Online is hosted by Huzaifa Dhupai who has been a blogger for the past 5 years and has earned more than $75,000. He is also a data analyst and founder of two tech startups – Webverge & Droidrax. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 45-minute masterclass covers the following topics- 

• Various Ways to Make Money Online – Overview
• Introduction to Blogging, AdSense & Affiliate Marketing
• Domain, Hosting & SEO Overview
• How to Become a Blogger – Basics
• AdSense – Make Money From Your Content
• Become an Affiliate Marketer – Basics
• Bonus: Ways to Boost the Promotion of Your Content

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

This free digital marketing course will explain how you can earn money online from the comfort of your home with the help of blogging. It also introduces you to topics like blogging, AdSense, and affiliate marketing to earn extra revenue. 

Register Now

4. Instagram Marketing Masterclass by IIDE 

Another popular free digital marketing course from IIDE is the Instagram Marketing Masterclass. IDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. The host is Aditya Shastri, a content & Instagram Marketing coach with 9+ years of experience. He has trained more than 1000 students in content marketing and helped them build successful strategies on Instagram. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 30-minute masterclass covers the following topics- 

• Importance of Instagram & Types of Accounts
• Algorithm Know-how & Identifying Target Audience
• Top Content Formats & Their Features
• Finding a Niche & Using Powerful Strategies for Engagement
• Creating Content Preferred by Instagram
• Growth Hacks like Adding Location Tags and Hashtags
• Bonus: Instagram Analytics + Best Tools & Softwares

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

This free digital marketing course will introduce you to the basics of Instagram Marketing and also help you understand the dashboard to create effective Instagram strategies for the same. 

Register Now

5. LinkedIn Essentials by IIDE 

Another popular free digital marketing course from IIDE is LinkedIn Essentials. IDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. The host is Chintan Mehta, a personal branding coach with a specialization in LinkedIn.  He has trained more than 5000 students internationally, is a strategic marketing specialist, and is the founder of blogue.in. He has worked with American Express, Walgreens, Wells Fargo, Barclays, and Cognizant. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 30-minute masterclass covers the following topics- 

• Importance of LinkedIn to Find Your Dream Job
• How to Build Your Personal Brand & Network
• Creating an All-Star Profile & Understanding LinkedIn’s Algorithm
• How To Create Amazing Content Strategies
• Establishing Your Niche & Increasing Engagement
• Bonus: Things to Avoid on LinkedIn

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

This free digital marketing course will help you build a brand on Linkedin and also help you understand various ways to create engaging content for your niche audience.

Register Now

6. Hubspot Academy

HubSpot Academy is another prominent platform that offers a wide range of free digital marketing courses. From inbound marketing and content marketing to email marketing and social media strategy, HubSpot Academy provides detailed and actionable lessons taught by industry experts. With their certifications, you can showcase your skills and expertise to potential employers or clients, giving you a competitive edge in the job market.

Course Modules:

• Content Marketing
• Inbound Marketing
• Email Marketing
• Social Media Marketing
• SEO
• Marketing Analytics

Why enroll in this course?

• Learn from industry experts at HubSpot, a leading marketing software company.
• Gain practical skills and knowledge in various areas of digital marketing.
• Earn certifications upon completion, adding credibility to your resume.

7. Google Digital Unlocked

Google Digital Garage is an excellent starting point for anyone looking to delve into the world of digital marketing. This comprehensive online training platform offers various courses, covering topics such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and more. You can learn at your own pace and earn certifications upon completion. The knowledge gained from Google Digital Garage will undoubtedly lay a solid foundation for your digital marketing endeavors.

Modules of the Course:

• Fundamentals of digital marketing.
• Promoting Business with Online Advertising.
• How to get an online business.
• Customer segmentation & prospection.
• Connecting with customers over mobile.
• Content writing.
• Advertising & Social IMC
• Mode of the Course: Online self-paced learning

Course Fee: FREE

Why Enroll in this Course?

• Learn from Google, a leader in digital marketing and technology.
• Access a wide range of courses covering different areas of digital marketing.
• Gain practical skills and knowledge to enhance your marketing strategies.
• Earn certifications upon completion, demonstrating your expertise to employers.
• Stay up-to-date with the latest digital marketing trends and best practices.

8. Great Learning

Great Learning offers a free digital marketing course at can be highly beneficial for individuals who are interested in learning about digital marketing, this course provides a holistic understanding of the various aspects of digital marketing, it provides insights from industry experts who have extensive experience in the field. This course can give you valuable perspectives and tips on the current trends, best practices, and strategies used in the industry. The mode of course is online and the duration of the course is 2 hours.

Modules of the Course:

• Search Engine Optimization(SEO).
• Email Marketing.
• Content Marketing.
• Social Media Marketing.
• Analytics

9. Coursera

Coursera, a renowned online learning platform, partners with leading universities and organizations to provide high-quality courses across various disciplines, including digital marketing. While Coursera offers both free and paid courses, many of its digital marketing courses have free audit options, allowing you to access course materials and learn from industry experts without any cost. Some recommended courses include “Digital Marketing Specialization” and “Search Engine Optimization (SEO) Specialization.”

Modules of the Course:

• The online opportunity
• Your first step to online success
• Build your web presence
• Plan your online business strategy
• Get started with a search
• Get discovered with a search
• Make search work for you
• Be noticed with search ads
• Improve your search campaigns
• Get noticed locally

• Mode of the Course: Online self-paced learning

Why Enroll in this Course?

• In addition to individual courses, Coursera also offers specialized programs and professional certificates.
• These programs are designed to provide in-depth knowledge and skills in specific domains, and professional certificates can enhance one’s resume and career prospects.

10. Hootsuite Academy

Hootsuite Academy specializes in social media marketing and offers a variety of free courses that cater to different skill levels. From social media marketing fundamentals to advanced strategies for specific platforms like Twitter, LinkedIn, and YouTube, Hootsuite Academy equips you with the knowledge and skills needed to effectively manage and optimize your social media presence.

Modules of the Course:

• Introduction to Social Media Marketing
• Social Media Strategy
• Content Marketing and Social Media Advertising
• Community Management
• Social Media Analytics and Reporting
• Mode of the Course: Online self-paced learning

Why Enroll in this Course?

• Learn from industry professionals and experts in social media marketing.
• Gain practical skills in content creation, advertising, and community management.
• Understand how to measure and analyze social media performance.
• Earn a globally recognized certification in social media marketing.

11. Alison

Alison offers a free digital marketing course full of knowledge, after completing this course you will be able to learn, sales funnels, email marketing with Wix, market segmentation, types, and their benefits, and outline the role of marketing in enhancing the sale of products & services, digital marketing and the 4Ps of marketing, and various digital technologies & data cleansing process. The mode of this course is online, you can learn from your comfort zone.

Modules of the Course:

• Create digital marketing & sales funnels.
• Email marketing with Wix.
• Creating a great webinar.
• Leading up to your webinar.

Why Enroll in this Course?

• After completing this course, you will get an industry recognition certificate that will add value to your resume and career.
• If you want to gain knowledge of digital marketing and learn new things then you should definitely enroll for this course.

Which Digital Marketing Course To Do For In-depth Learning?

If you wish to have in-depth learning in digital marketing after free digital marketing courses in Baltimore then, IIDE offers comprehensive paid certification courses. These courses provide extensive knowledge and practical skills to help individuals excel in digital marketing.

If you want to get an in-depth learning of digital marketing you should definitely go for IIDE. They are one of the Best institutes providing Online, Offline, Live, Short-term, 4-month & and 6-month courses & also an 11-month PG course in Digital Marketing.

The Short-Term Certification Course is time-flexible. It is available in the form of Videos plus Live Sessions. The Duration is 6-12 hrs. The fees are different for each topic. Topics included are Google Analytics, Social Media Marketing, SEO, Email Marketing & more. They conduct assignments and exams towards the end. You are getting Certification after completion of the course as a stepping stone to your digital career.

This is not it, They have recently Launched PROFESSIONAL CERTIFICATION IN DIGITAL MARKETING (PCDMS) for 6 months and ADVANCED CERTIFICATION IN DIGITAL MARKETING (ACDM) for 4 months. You can head to their website to know more details about these two courses.

FAQs – Frequently Asked Questions:

Q.1. Are free Digital Marketing courses in Baltimore worth it?

Ans. Yes, a free digital marketing courses in Baltimore are worth it if you complete it from a trusted place. A free Digital Marketing Masterclass with a certificate of completion which carries much value on the professional platforms.

Q.2 Can I customize or focus on specific areas of digital marketing within the course?

Ans. No, you cannot customize the courses according to you but you apply to that course which focuses on specific topics.

Q3. What are the fees for digital marketing courses?

Ans. The fees for digital marketing courses can vary from institute to institute & significantly depend on various factors such as the level of the course, the duration of the course, and the depth of the content.

Q4. Is Digital Marketing Institute Free?

Ans. No, it’s not free, digital marketing institute offers a range of digital marketing courses and certifications, and they typically have associated fees, the fees of course depend upon the type of course that you choose.

Digital marketing institute offers both online and classroom-based courses, and the fees can vary based on factors such as the level of course, for example- basic course, advanced course, professional course, specialist course, etc.

Q5. What is the minimum qualification for free digital marketing courses in Baltimore?

Ans. There is no specific minimum qualification required for a career in digital marketing, digital marketing is a field that values skills, knowledge, and practical experience. If you have a bachelor’s degree then it can be good.

Q6. Is digital marketing easy to get a job?

Ans. Yes, it’s easy to start, the best part is that anyone can make their career in digital marketing without having any background, so it’s up to you how you learn it.

Q7. Is Digital Marketing a good career?

Ans:  Indeed, a job in digital marketing is highly recommended. It’s among the sectors with the quickest growth rates. A job in digital marketing is fascinating and full of prospects and challenging tasks. Employees with skills get higher pay and quicker job advancement. In the field of digital marketing, there is a place for everyone, whether you are an analytical, tech-savvy, or creative person.

Q8. What is the duration of a digital marketing course?

Ans:  You could be able to finish any online course on digital marketing within three to six months, depending on the institution you choose. You can finish the online digital marketing course offered by IIDE in four months.

Conclusion:

In today’s competitive business landscape, acquiring digital marketing skills is crucial for success. Fortunately, there are numerous free digital marketing courses in Baltimore that can help you develop a strong foundation in various aspects of online marketing.

Whether you’re interested in SEO, social media marketing, content creation, or email marketing, the aforementioned courses, such as Google Digital Garage, HubSpot Academy, and Facebook Blueprint, provide valuable resources to enhance your digital marketing expertise. By investing your time and effort in these free digital marketing courses in Baltimore, you can gain a competitive edge in the digital marketing landscape and propel your business to new heights

Take advantage of these free digital marketing courses in Baltimore, individuals can gain a solid foundation in various digital marketing areas such as SEO, SEM, Social media marketing, Content Marketing, etc. These free digital marketing courses in Baltimore can serve as a valuable resource for individuals on their path to success in the digital marketing landscape. Enroll now, expand your skill set, and unlock your marketing potential.