8 Best Digital Marketing Courses in Pakistan with Course Details

Updated on: Feb 26, 2024
Digital Marketing Courses in Pakistan - Featured Image

If you live in Pakistan and are looking for the best digital marketing courses in Pakistan, looks like your search is about to end! We have listed the 8 best digital marketing institutes in Pakistan with all the necessary course details you need to know while choosing a course.

But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.

Digital Marketing is one such tool at the dispense of marketers which has changed the way Marketing operates. It has brought in a great deal of customization and personalization in marketing activities. 

For increased revenues, businesses are investing in skilled digital marketers to carry out digital marketing strategies. Hence, digital marketing jobs are witnessing a surge. 

Take a look at the snippet below highlighting the digital marketing jobs available in Pakistan

digital marketing courses in Pakistan

(Source: Indeed.com)

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Pakistan for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Pakistan.

List of Top 8 Digital Marketing Courses in Pakistan

Here’s an overview of the top 8 digital marketing courses in Pakistan and their course benefits at a glance. All 8 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies & Projects
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. Eureka Digital Marketing Academy


Eureka Digital Marketing Academy is one of the best digital marketing institutes in Karachi, Pakistan. The Academy offers the most updated, complete, and advanced digital marketing courses with international-level, onsite, and online training. 

They provide easy step-by-step training which enables the students to get a clear view of Digital Marketing.

Course and Syllabus

  • 35000 Feet View of the Digital Marketing World
  • Market Research Secrets
  • Copywriting
  • Lead Generation
  • Website Creation
  • Facebook Marketing
  • LinkedIn Marketing
  • Email Marketing

Course Highlights

  • 18 modules
  • 4 bonus module
  • Guaranteed Internship 
  • Lifetime Access to the module
  • Internationally recognized Certification of Digital Marketing
  • 24/7 access to E-learning portal
Course Benefits Matrix Eureka Digital Marketing Academy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at Eureka Digital Marketing Academy. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Earning a 4.6-star rating on Google, Eureka Digital Marketing Academy shines with praise for its mentor, Sir Kashif. Students like Hania Khan commend the “up-to-the-mark” sessions and Sir Kashif’s expertise, while others highlight his clear explanations and ability to cater to beginners. However, some reviews point out limited course variety, suggesting further expansion might elevate the learning experience even higher.

Culture

Here, is a glimpse of student life at the Eureka Digital Marketing Academy-

Eureka Digital Marketing Academy Student Culture

Contact Details

Contact: +92 3123951091, +92 334 2323519
Address: Office 804,805,806 Park Avenue, opposite to Lal Kothi (house), P.E.C.H.S. Block 6 PECHS, Karachi, Karachi City, Sindh 75350, Pakistan

3.  IIM Skills

IIM Skills Site Logo
IIM SKILLS is the world’s fastest-growing Ed-Tech Company. Headquarters in New Delhi India. IIM SKILLS has a presence in 23 Cities in Asia including Dubai & Singapore catering in Finance, Marketing, Data & multiple educational domains.

Course Syllabus 

  • Introduction to Digital Marketing
  • Web Development at WordPress
  • Search Engine Optimisation
  • Search Engine Marketing (Google Ads)
  • Email Marketing
  • Inbound Marketing
  • Social Media Marketing
  • Integrated Digital Marketing Strategy
  • Web Analytics (Google Analytics)

Course Highlights 

  • Instructor-Led Online Digital Marketing Course
  • 3 Month Program
  • Master 40 Digital Marketing Modules
  • Tools Worth 79000+
  • 15+ Live Projects
  • 10+ Case Studies
  • Hands-On Assignment
  • Professional Certificate in Digital Marketing
Course Benefits Matrix  IIM Skills
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

Students with IIM skills get placed at companies like –

IIM Skills Placement

Course Reviews

IIM Skills has a 4.8 rating and 319 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.

Contact Details

Phone: +(91) 9580 740 740
Email: info@iimskills.com

 

4. National Institute of Skilled Training


NIST supports developing your career in a growing industry by offering you a diploma course in digital marketing. Their digital marketing course covers developing strategy and implementation techniques.

Their students are guaranteed internships and employment, and the faculty at NIST is well-trained. Their senior trainers have extensive teaching experience as well as practical experience.

They develop courses professionally by exploring the market opportunity.

Courses Syllabus

  • Develop effective digital marketing strategies professionally.
  • Understand the current situation and future digital marketing opportunities.
  • Evaluate local/global markets and their marketing processes in the development and application of digital marketing plans.
  • Integrate digital marketing and traditional marketing efforts.
  • Assess organizational marketing strategies as an integrated whole.
  • Explore emerging tools offered by the internet
  • Benefit the marketers through better consumer segmentation, forecasting consumer trends, and consumer analytics.

Course Highlights 

  • Upon the successful completion of this course, you will receive a Completion Certificate by NIST.
  • If you successfully complete the 1 month Internship period at our Software House, you will receive an Experience Certificate from ITSec, a UK-based software house.
  • 1-month Guaranteed Internship after the course
  • The duration of the Course is 8 months to 1 year approx
Course Benefits Matrix NIST
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at National Institute of Skilled Training (NIST). To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Earning a 4.6-star Google rating, the National Institute of Skilled Training (NIST) impresses with its flexible schedule and supportive staff, as highlighted by students in Review 3. Experienced instructors like those mentioned in Review 2 ensure a strong foundation in various fields, leading to confident skill application like in Review 5. However, some past experiences (Review 1) suggest ensuring course alignment with current industry demands to maximize employability potential. Overall, NIST offers a promising learning environment with room for further refinement.

Culture

For this course, we were unable to find any pictures of the student culture at the National Institute of Skilled Training (NIST) as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone:  021-37130092
Address: 9th Floor, National IT Park, Caesar`s, Shahrah-e-Faisal, Karachi 74200

5. Omni Academy


Omni Academy is one of the prestigious institutes in Karachi that partners with the oracle business. It is a digital academy as well as a consulting firm that aims to help customers promote brands and build preferences. 

The academy offers an unmatched level of training and enables you to meet successfully in competitive internet marketing. They provide a complete range of digital marketing courses with the help of a team of professional consultants.

Course Syllabus

  • Build a Digital Marketing Strategy.
  • Master ChatGPT with Prompt Engineering.
  • Find Your Online Audience.
  • Create a Website in 24 Hours.
  • Build an Email List.
  • Analyze Website Data.

Course Highlights

  • Flexible Classes Schedule
  • FREE Practice Exam
  • Online Classes for out-of-city/country students
  • Internships Available
  • Unlimited Learning – FREE Workshops
  • Free Course Recordings Videos
Course Benefits Matrix Omni Academy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at OMNI Academy. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Boasting a 4.7-star Google rating, OMNI Academy shines with its knowledgeable instructors like Sir Arsalan and Mr. Afaque Ahmed, who bring expertise and engaging styles to diverse courses. Students praise the platform’s flexibility and well-structured content, making it ideal for independent learners. While some mention personalized feedback, a touch more individual attention could elevate the experience further. Overall, OMNI Academy’s blend of quality instruction and supportive environment makes it a strong choice for online education.

Culture

For this course, we were unable to find any pictures of the student culture at OMNI Academy as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone: 0213-455-6664, 0334-318-2845, 0336-7222-191
Address: Head Office: A-2/3 Westland Trade Centre, Shahra-e-Faisal PECHS Karachi 75350 Pakistan

6. 3D Educators


3D Educators has been delivering services in the area of digital marketing for the past 22 years, and during that time they have educated over 100,000 professionals around the world and supported them in furthering their careers. 

They have over 500 specialist faculty members spanning 25 major domains and over 300 training programs.

Course Syllabus

  • Search Engine Optimization
  • Social media marketing
  • Google web analytics
  • Google webmaster
  • Affiliate Marketing
  • Learn the strategies of Facebook Marketing

Course Highlights

  • Live instructor-led online classes
  • Real-Time Presentations
  •  Interactive Classes
  •  Complete Notes and Other Stuff shall be provided through our Secure
    Student Login Member’s Area
  •  For Pakistan, you may submit the fee at any MCB Branch with the title
    of “3D EDUCATORS-TRAINERS & CONSULTANTS”.
Course Benefits Matrix 3D Educators
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at 3D Educators. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Earning a solid 4.3-star rating on Google My Business, 3D Educators boasts exceptional instructors like Dr. Shaheer and Dr. Waqar, praised for their expertise and engaging teaching styles. Students rave about the comprehensive curriculum and practical skills gained, particularly in project management and sales & marketing. While feedback is largely positive, some mentions of limited course variety suggest a potential for further expansion in the future.

Culture

For this course, we were unable to find any pictures of the student culture at 3D Educators as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone:+922134141329
Address:  Suite # 7, Noble Heights, Main University Rd, opposite Askari Park, Chandni Chowk Chandni Chowk (New Town), Karachi, Karachi City, Sindh, Pakistan

7. Boot Camp Digital

Digital marketing courses in Karachi - Bootcamp logo

Boot Camp Digital provides digital marketing training to businesses and also helps them upskill their marketing campaigns through social media. They have many companies including Fortune 500, start-ups, small businesses, etc. Their online training consists of many topics ranging from content marketing to Analytic reporting.

Course Syllabus

  • Digital Marketing Strategy
  • Social Media Strategy
  • Digital Measurement
  • Email Marketing
  • Websites
  • SEO Training
  • Google Analytics
  • Digital Advertising

Course Highlights

  • Industry  accredited
  • 41+ hours and over 250 videos
  • Access for 1 year (with updates)
  • Downloads: templates, checklists, and tip sheets
  • 1:1 Office hours with an instructor
  • Monthly Q&A call and updates
  • Private Facebook group
Course Benefits Matrix Boot Camp Digital
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

Students from Boot Camp Digital get placed at companies like –

Boot Camp Digital Student Placement

Course Reviews

We couldn’t find a Google review for this institute. Kindly reach out to the institute website for more information.

Culture

For this course, we were unable to find any pictures of the student culture at Boot Camp Digital as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone: +1 513 223 3878
Email: info@bootcampdigital.com

8. IDM – Institute of Digital Marketing Pakistan


IDM is one of Pakistan’s most advanced institutes for learning digital marketing. IDM has a big name as its branches are in many cities. It is the most trusted name in Pakistan and has trained almost 1521 professionals from 99+ batches from all over.

IDM aims at working towards Digitalization in Pakistan by producing digital marketing experts.

Course and Syllabus 

  • Digital Marketing Overview
  • Social Media Marketing
  • SEO
  • Website Planning and Creation
  • E-commerce Marketing
  • Blog & AdSense
  • Online Ads Strategy

Course Highlights

  • Live instructor-led online classes
  • Advanced Digital Marketing Course
  • Expert Trainers
  • Coaching & Mentoring Sessions
  • Access To Paid Tools Worth Rs 100k
  • Private FB Group Access
Course Benefits Matrix IDM Pakistan
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at Boot Camp Digital. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

IDM Pakistan boasts a 4+ star Google rating, with satisfied students praising exceptional training sessions. Mr. Shoaib Ahmed’s AI course is lauded for its depth and practical exercises, while the environment seminar is said to spark passion and open career doors. While one review highlights gained knowledge, some might prefer more detailed feedback for a comprehensive picture.

Culture

Here, is a glimpse of student life at IDM Pakistan-

IDM Student Culture

Contact Details

Phone: 021-32740066
Address: A316 Block 2 Gulshan-e-Iqbal Behind Rab Medical Center Karachi

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQs – Frequently Asked Questions

Q. Which is the best digital marketing course in Pakistan?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing in demand in Pakistan?

Ans: Professionals in digital marketing have slightly better job prospects than most professions. The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.

Q. Can I study digital marketing in Pakistan?

Ans: Yes, you can. With the demand for digital marketers increasing rapidly, students are aiming to make a career in this field. With increasing job opportunities the need for courses that teach the intricacies of digital marketing is also increasing. Many institutes offer digital marketing courses to fulfill the need.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. In today’s world, digital marketing is one of the fastest-growing industries. As demand for digital marketing rises, there is also an increase in job opportunities. You can get a high-paying job in the industry by specializing in certain digital skills.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

19 Comments

  1. Swetha M

    I think this is a great opportunity to learn about digital marketing.

    Reply
  2. Simran

    The Blog was amazing…and well written.

    Reply
  3. Aditi Thakkar

    It is a very well-written and insightful blog.

    Reply
  4. Anushka Dey

    Hello, I have a question. Recently I completed my 12th ( Commerce). I am thinking to enroll in “advanced digital marketing” course by IIDE. Are there any eligibility criteria or minimum age for the admission process?

    Reply
  5. Bharath Ragavan R

    This blog is very insightful.

    Reply
  6. Bharath Ragavan R

    The blog contains lots of information. Can I get any internship opportunities in the same company after doing any SEO courses?

    Reply
  7. Subash k

    Fees structure for this course, and what about the facilities experience???

    Reply
  8. Abd El-Rahman Saeed

    Such an amazing blog

    Reply
  9. Betty

    This was really helpful and informative

    Reply
  10. Maureen

    informative, insightful, amazing, well-written

    Reply

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