Seeing a tremendous increase in digital marketing in France in recent times, we have come up with the top 6 digital marketing courses in France with all the necessary details such as curriculum, fees, duration, placement, and more.
It is extremely important to have the necessary knowledge and skills to successfully implement digital marketing into a business or build a career in it. Thus, the digital marketing courses below will aid you in this journey.
Throwing some light on the current situation, people today carry out all their activities online and spend a significant amount of time on social media. This is where digital marketers saw an opportunity.
Companies, firms, and businesses started working on establishing a strong online presence. Reason being that they could market themselves to a larger potential audience and engage more with them. And they could achieve this at comparatively lesser costs.
Thus, it’s only obvious that the demand for digital marketing professionals started to increase.
In France, there is a high demand for digital marketing professionals. Here’s a snippet highlighting the jobs in France as per LinkedIn:
(Source: Linkedin.com)
As a result, now is the ideal time to hone your digital marketing skills and start your career in this field.
Bonus Read: 7 🔥 Tips to Choose the Best Digital Marketing Course for You
Now without wasting any time, let’s move on to the list of best digital marketing courses in France.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in France are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Skema Business School – Industry professional and experienced faculty
- Kedge Business School – Internship opportunity
Now, let’s continue with the blog and understand the top 6 digital marketing courses in France with placements in detail.
List of Top 6 Digital Marketing Courses in France
Here’s an overview of the top 6 digital marketing courses in France, their duration, and the fees of the course.
| INSTITUTES | DURATION | FEES |
|---|---|---|
| IIDE – The Digital School | 4 – 6Months | USD 1,500 – 2,000 |
| Skema Business School | 1-2 Years | N/A |
| Kedge Business School | N/A | N/A |
| Matthieu Thomas | N/A | N/A |
| Digital School of Paris | 14 Months | N/A |
| IESEG | 1 Year | Euro 16,100 |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Skema Business School
A well-established business school in France, SKEMA Business school is one of the leading French business schools, established in the year 2009. It provides a full-time digital marketing course supported by expert professors and mentors. With the lively ambiance and Expert guidance, this is one of the reputed digital marketing institutes in France
Course Syllabus
- Digital Marketing And Advertising Strategy
- E-commerce And E-CRM
- Social Network & Community Management
- Digital Project Consulting
- Web Design Tools And Techniques
- Online Communication And Website Function
- Project Management And Innovation
- Advance Strategy In The Digital World
- Interaction across borders and cultures
- Research Methods & Critical Thinking
- Big Data In E-marketing
- Globalization In A Digital World
- Digital Analytics And Google Analytics
- Digital Project Consulting
- Corporate Design And Website Management
- Advanced Digital Project Management
- Sustainable Project Management And Development.
Course Duration & Fees
The duration of the full-time digital marketing course is 1-2 years depending upon the course chosen and the fee details for the same are not available. We suggest you reach out to them for more detailed information.
Course Highlights
- Multiple events and workshops
- Industry professional and experienced faculty
- Certifications
- Access to digital marketing tools
Contact Details
Website: www.skema.edu
3. Kedge-Business School
Kedge Business School was established in 2013, resulting from the merger of two well-known French Business Schools. The dual expertise comes under 1% of the world business school, triple-accredited by EQUIS, AMBA, and AACSB.
There are various subjects to learn like business engineering, Management, Marketing, Supply Chain, Finance. It also has a Digital Marketing Course in France with 4 campuses in Paris, Bordeaux, Marseilles, and Toulon.
Let’s see the modules that are covered in this course:
Course Syllabus
- Social Media
- Digital Strategy
- Content Marketing
- Advertising and SEA
- Adwords
- Data analytics
- It also covers the design, technical and digital marketing aspects.
Course Duration & Fees
For the duration of the course and fee-related query, kindly contact the institute with the given contact details below.
Course Highlights
- 20+ Modules
- Internship opportunity
- 24/7 Support
- Resume Building
- Tie up with 20 renowned organizations
- Experienced faculty
Contact Details
Phone: +33 (0)5 56 84 55 55
Email: [email protected]
Address:- 680 Cours de la Libération, 33405 Talence, France
4. Matthieu Thomas
Matthieu has trained entrepreneurs, Employees, and students for the last 13 years. M Thomas is a trainer in Lyon, France who provides virtual consulting and training services. Along with Digital marketing training, there are two more courses: SEO training and Digital Strategy training. The institute provides 100% tangible training, addressing all the important key points to see more clearly.
Course Syllabus
- Introduction to Digital Marketing
- Communication and web positioning and principle of web design.
- Enhancement of content and e-branding.
- Communication and ROI rules for online communication, the concept of CRM, etc.
- E-commerce good practices, promotion tools, commercial animation.
- E-mailing, interactive advertising, search marketing.
- SEO, statistical indicators, and performance.
- Constraints of web design, estimating ROI, optimizing digital costs.
Course Duration & Fees
For the duration of the course and fee-related query, kindly contact the institute with the contact details given below.
Course Highlights
- Live projects
- Certifications
- 8 Modules
- 24/7 Support
Contact Details
Phone: 06 07 09 94 68
Email: [email protected]
Address: Citroen building, New Deal Building, 35 Rue de Marseille 69007 Lyon.
5. Digital School of Paris
Digital School of Paris is a specialist institute that imparts web and marketing training. Located in the heart of Paris, it aims to train the future generation making them digital experts and market-ready. The institute also provides placement assistance as they have a good partnership with various companies.
Along with providing expert courses like architect experts, digital HR experts, it also conducts several mock tests regularly to keep track of the learner’s subject understanding.
Course Syllabus
- Entrepreneurship & Innovation
- Management & Strategy
- Digital Marketing & E-commerce
- Loyalty & Community animation
- Digital Marketing
- Digital Design
- IT & Web
- Project & Professional Practice
Course Duration & Fees
The duration of the digital marketing expert course is 14 months and the fee structure is not available. Contact the institute for fee-related queries.
Course Highlights
- 10+ Modules
- Certifications
- Training
- 24/7 Support
Contact Details
Phone No: +33 01 73 43 30 00
Email: [email protected]
Address: 18 Rue Léon Frot, 75011 Paris, France
6. IESEG
IESEG School of Management is one of the top business schools in France which has ranked 6th in France and 33th in Financial Times Masters in Management 2019 ranking. Their organizational size, resources, and quality are very similar to some famous British universities. It provides courses both at the bachelor and master level.
Some of the popular courses are international business, international accounting, fashion management, investment banking, audit control, and big data analytics. They have other different programs like spring programs, summer programs, and even executive programs.
Let’s look at their digital marketing course syllabus:
Course Syllabus
- Marketing And Management Essentials
- Offline And Online Marketing
- Research Methods
- Brand Communications
- Innovative Project Management
- Business Ethics And Managerial Behavior
- New Trends In Information Technology
- Digital Marketing Essentials
- Consumer Behavior In A Digital World
- Omnichannel Distribution
- Website Design And Development
- App Store Development
- Digital Marketing Strategy
- Search Engine Marketing
- Email Marketing
- Mobile Marketing
- Data Marketing
- Programmatic Advertising
- Social Media Marketing
- Community Management
- Viral Marketing
- Social Media And Gamification
- Content Marketing
- Content Optimization
- Mobile Marketing
- Online Reputation Management With Analytics
- Click-stream
- Optimization And Marketing Performance
- Customer Relationship Management
- Corporate Social Responsibility
- Customer Service And Complaint Management
- Loyalty Programs & Sales
- Introduction To Analytical Customer Relationship Management
- Descriptive Analytics Predictive Analytics In Customer Intelligence Automation
- Data Analysis With Python.
Course Duration & Fees
The duration of the digital marketing course is one year and the fee for the same is € 16100 (approx). For more detailed information you can reach out to them with the given contact details below.
Course Highlights
- On-Campus training
- Certifications
- Industry experts as trainers
- 24/7 Support
- Live projects
- 20+ Modules
Contact Details
Phone: +33 (0)320 545 892
Email: [email protected]
Address: Lille Campu IÉSEG School of Management, 3 rue de la Digue 59000 Lille – France
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in France?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand in digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around £26,256 per year in the UK. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master the digital skills
Conclusion
That’s about it with the list of best digital marketing courses in France, now all you have to do is choose the best out of it for yourself.
Considering the pandemic, learning digital marketing online would be a wise choice. With courses like IIDE’s online digital marketing course, you can learn from industry leaders and get amazing placement opportunities all under one roof. Connect with us at [email protected] to avail of a free counseling session.
Check out these digital marketing courses in UK and Manchester for more options.
We hope you find the list helpful to choose the best digital marketing course for you. Let us know in the comment section below. We would love to hear back from you.
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