Looking for the best digital marketing courses in Allahabad? You’re in the right place! In this blog, we’ve listed the top 6 digital marketing courses in Allahabad including the course syllabus, fees, and that you can choose from to master your digital marketing skills.
Scope of Digital Marketing
All businesses, even startups, are now interested in digital marketing. Allahabad is one of India’s fastest-growing cities, which means there is a strong need for digital marketing services such as search engine optimization, social media marketing, website development, etc.
Businesses are switching from conventional marketing tactics to digital marketing tactics. Companies are therefore seeking digital marketers to help them maintain their position in the market. Due to the high demand for digital marketers, companies are paying them quite generously. Hence, the scope of digital marketing is immense currently.
Importance of Digital Marketing
Companies now rely heavily on digital marketing to market their products and services. It connects a firm with its clients online and also works across industries.
Search engine optimization and pay-per-click, social media marketing, and email marketing connect companies with ideal customers, resulting in improved brand visibility and credibility. We have written a blog on the importance of digital marketing for businesses to learn more about why it’s important.
According to recent research conducted by Burning Glass Technologies, 4 out of 10 jobs now require digital marketing skills. Every business is now shifting from conventional marketing to digital marketing. With the demand exceeding the supply of digital marketers, companies are remunerating them quite generously. Hence, it is the right time to pursue a career in digital marketing.
Have a look at the number of digital marketing jobs in Allahabad.
(Source: Naukri.com)
Bonus: If you are someone who has recently graduated and want to pursue a postgraduate degree in digital marketing, check out this 11 month MBA – Level Post Graduation in Digital Marketing program.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Allahabad are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Sapience Technologies – 100% Job Placement Assistance
- AIDM – Live project-based training
Now, let’s continue with the blog and understand the top 6 digital marketing courses in Allahabad with placements in detail.
List of Top 6 Digital Marketing Courses in Allahabad
Here’s an overview of the top 6 digital marketing courses in Allahabad, their duration, and the fees of the course.
| INSTITUTES | DURATION | FEES |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | INR 1,15,000 – 1,60,000 |
| Sapience Technologies | 90 Days | N/A |
| AIDM | 2-6 Months | N/A |
| KDM | N/A | N/A |
| NDMIT | N/A | N/A |
| Digital Sahara | 50-150 Hours | INR 11,000-INR 40,000 |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (INR) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,15,000 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 1,60,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Sapience Technologies – Digital Marketing Training Institute
Sapience Technologies is one of the well-known web development, design and digital marketing company. They provide multiple software services to clients as well as training to students.
The agency offers quality training in Digital Marketing, Big Data Hadoop, Web Designing, and Development. Students are trained by a team of experts with over 12 years of experience.
Sapience Technologies offers 5 different digital marketing courses that students can choose from depending on the level of the course and the skills they wish to acquire. The courses consist of 50+ modules and students can avail themselves of 10+ different international certifications upon successful completion of courses.
Course Syllabus
- Introduction to Digital Marketing
- Search Engine Optimisation
- Advanced Search Engine Optimization
- Google Adwords
- Social Media Marketing
- Social Media Optimisation ( SMO )
- Affiliate Marketing
- Web Analytics
- Online Reputation Management
Course Duration & Fees
The duration of the courses is 90 days. To learn about their fee structure, please contact the institute using the contact information given below.
Course Highlights
- 100% Job Placement Assistance
- Smart Classes
- Quality Training
- Recognized certificates
Contact Details
Phone: +9999631798
Address: 4th Floor, Lane 2, Motilal Nehru Road, Colonel Ganj, Allahabad
3. AIDM – Asian Institute of Digital Marketing
Asian Institute of Digital Marketing is one of the reputed institutes in Allahabad, which offer a variety of courses in the digital marketing domain like SEO, SEM, SMO, ORM, PPC, Google analytics and more!
All the courses offered by the institute are skill-based and can be availed at affordable prices. Students are trained by industry experts with over 8 years of experience. The curriculum of the courses is designed based on real-time projects which will help students to learn about the working environment of the digital field.
Asian Institute of Digital Marketing has trained over 1200 students and more than 150 batches to date.
They also conduct mock interviews with students and provide several certificates at the end of the course.
Course Syllabus
- Digital marketing overview
- Website creation
- Search Engine Optimization
- Search engine Marketing
- Ecommerce Marketing
- Affiliate marketing
- Email Marketing
- Digital guide startup
- Social Media Marketing
- Blogging
- Mobile Marketing
- Digital Marketing Tools
- Advanced SEO
- Google Adsense
- Marketing Funnel Strategies
- Google Adwords
- Display Advertising
- Online Reputation Management
Course Duration & Fees
The duration of the digital marketing courses ranges between 2-6 months depending on the course you choose. To learn about their fee structure, please contact the institute using the contact information given below.
Course Highlights
- Placement Support
- Accredited curriculum
- Learn from experts
- Live project-based training
- 100% job placements
- Workshops
- Internships
- E-Books & Soft Skills
- Certifications
Contact Details
Phone: +91-9990716846, +91-9990128280
Address: 404, Chabra Complex, Building 8, Allen Ganj , Prayagraj Uttar Pradesh
4. KDM – King of Digital Marketing Institute
King of Digital Marketing is one of the famous institutes in Allahabad offering affordable digital marketing courses. They have been providing unparalleled online marketing professional courses for more than 6 years with 100% job assistance.
The institute offers at least 6 major specialization courses in digital marketing. All courses are designed by expert digital marketers who follow an agency-based training approach, which helps students to gain the required competencies in the corporate field. They’ve trained over 640 students to date.
KDM offers both online and offline training sessions to candidates. They also arrange weekend courses for professionals who wish to upgrade their skills. Along with this, 100% placement support and certifications are provided to students at the end of the course.
Course syllabus
- Digital Marketing Overview
- Website Analysis & Creation
- Search Engine Optimization
- PPC Advertising
- Google AdWords
- Google Analytics
- Social Media Marketing
- Email Marketing
- E-commerce Marketing
- Mobile Marketing
- Content Marketing
- Mobile App Promotion
- Youtube and Instagram Marketing
- Online Display Advertising
- Online Reputation Management
- Lead Generation for Business
- Affiliate Marketing
- Making Money Via Adsense
- Blogging
Course Duration & Fees
The duration of the digital marketing courses depends on the course chosen by the students. To learn about the duration and the fee structure, please contact the institute using the contact information given below.
Course Highlights
- Lifetime Access Classes
- 100% Placement Guarantee
- Live Projects
- 15 Certifications
- Backup Classes
- 24×7 Online Support
- Easy EMI Options
- 100% Practical Course
Contact Details
Phone: +91 95556 96058
Address: Mahalaxmi Enclave, 41/2, Stanley Rd, Civil Lines, PrayagrajUttar Pradesh
5. National Digital Marketing Institute and Training
National Digital Marketing Institute, established in 2016, is one of the reputed digital marketing institutes in India.
NDMIT offers training to everyone from fresh graduates to business professionals. They focus on training each aspirant according to their niche, required to grow in their respective field. The institute offers 3 types of digital marketing courses – Starter course, Advance course and a Specialization course.
The institute also provides candidates with free demo classes before enrolling on any course. Flexible training hours are arranged for trainees and placement assistance is also provided.
Course Syllabus
Have a look at the beginners level course structure:
- Introduction to online marketing
- Introduction to website creation
- Web Content Marketing
- Lead generation and conversion optimization
- Online Reputation Management
- Introduction to Marketplace selling
- Mobile Marketing
- Online Media Buying
- Online marketing strategy creation
Course Duration & Fees
The details regarding the course duration and fees are not available. We suggest you contact the institute for the required information.
Course Highlights
- Flexible training hours
- Limited batch sizes
- Study material provided
- Lifetime query support
- Advance curriculum
Contact Details
Phone: +91 9811335081
Email: [email protected]
6. Digital Sahara Digital Marketing Institute
Digital Sahara is one of the growing institutes in India since 2018. The institute offers different digital marketing and software training courses.
There are 3 different digital marketing courses offered by the institute – a Crash course in digital marketing, a Diploma in digital marketing and an advanced diploma in digital marketing, each focusing on in-depth concepts of the subject. Candidates can choose the course that is best suitable for them.
Digital Sahara offers training via both online and offline platforms. All courses are taught by certified trainers and students can avail themselves a number of Google and Facebook certifications on the completion of the course.
Course Syllabus
- Digital Marketing Fundamentals
- Website Planning & Designing
- Keywords Research & Planning
- Content Marketing
- Search Engine Optimization(SEO)
- Google Webmaster
- Google Analytics
- Introduction to Social Media Marketing
- Facebook Business Marketing
- Instagram Business Marketing
- LinkedIn Business Marketing
- Twitter Business Marketing
Course Duration & Fees
Have a look at the duration and fee structures of the digital marketing courses offered by the institute.
- Crash Course in Digital Marketing – the duration of the course is 50 hours and the fee is INR 11,999 + 18% GST.
- Diploma in Digital Marketing – the duration of the course is 100 hours and the fee is INR 21,999 + 18% GST.
- Advanced Diploma in Digital Marketing – the duration of the course is 150 hours and the fee is INR 31,999 + 18% GST.
Course Highlights
- Expert & Certified Trainers
- Provide Quality Training
- Live Practical Training
- Provide Learning Infrastructure
- Weekdays &Weekend Batches
- Small batch Size & Learning Tracking
- Most Advanced Digital Marketing Course curriculum
- Tools training for on job experience
- Industry oriented training program
- Provide Internship Program
- 100% Placement Assistance
- Industry Recognized Certifications
Contact Details
Phone No: +91 8800505151
Address: 100 MIG 1, OPP, Pathak Market, behind Akshaywat Hospital, ADA Colony Naini Prayagraj Uttar Pradesh
Now that we’ve looked at the 6 best digital marketing courses in Allahabad, let’s look at some common questions.
FAQs – Frequently Asked Questions
Q. What is the fee for a digital marketing course?
Ans: The fee for a digital marketing course would range between INR 10,000 to INR 5,00,000 depending on the level of the course you choose and the institute you do it from.
Q. Which is the best institute for digital marketing in Allahabad?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What is the eligibility for digital marketing courses in Allahabad?
Ans: Different institutes have different eligibility requirements for digital marketing. Class 12 passing certificates are usually required for the certification course. In contrast, you need a graduation degree from a university-recognized college to take a postgraduate digital marketing course.
Q. What is the salary of a digital marketer in Allahabad?
Ans: The average salary of a digital marketer in Allahabad is INR 1-2 LPA for a fresher. The salary of a Digital Marketing Manager with 5 years of experience is INR 3.5 LPA on average. This depends on the organization’s size, level of expertise, and experience of the professional.
Q. Is digital marketing a good career?
Ans: There is no doubt that digital marketing is a good career choice. A fast-growing industry, Digital Marketing offers exciting opportunities and challenges. The rewards of skilled employees are great, and their careers progress faster. It doesn’t matter if you’re creative, tech-driven, or analytical, there’s a place for you in digital marketing.
To Conclude
These were the top 6 digital marketing courses in Allahabad along with some common questions answered.
If you’re someone looking to upskill yourself in the digital field check out IIDE’s short-term certification courses in digital marketing.
Also, do check out these digital marketing courses in Bahraich, Kanpur & Faizabad. We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.
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