5 Best Content Marketing Courses In Abu Dhabi To Dive Into Digital Verse

Updated on: Dec 18, 2022
Content Marketing Courses in Abu Dhabi - Featured Image

Looking for Content Marketing Courses in Abu Dhabi? Want to dive and explore the world of content marketing and learn its nuances but don’t know how? Then, you’ve landed at the right place!

If you want to learn and gain the basics and advanced level knowledge of content marketing, then we’ve covered you. This blog includes the best content marketing courses in Abu Dhabi with all the necessary details like the course syllabus, duration, and fees that will help you kick-start your creative career journey!

But before we start, let’s answer this simple question- do you love consuming content? Or how much time do you spend consuming content in a day? Well, we probably have the answer!

An internet user spends 6 hours 53 minutes online on average every day according to Forbes! That’s surprising, isn’t it? This answers the wide scope content marketing has! Let’s dive a little deeper!

What is Content Marketing?

Content Marketing is the marketing technique of planning, creating, managing, and distributing relevant and valuable content on online platforms for the target audience. It is a strategic approach that is well devised to attract the user’s attention. 

Content Marketing involves marketing blogs, emails, newsletters, social media posts, whitepapers, and many others. The goal is to provide value to the audience and create an interest in the mind of users regarding the products, or services of the business, and create brand awareness.

The most important responsibility of a content marketer is to persuade people to take action. For this, he must possess skills like content creation, research, editing,  data analysis, SEO, content promotion, and many others.

Content marketing is in huge demand. This is because businesses rely on content marketing to connect with customers thus leading to the hiring of content marketers. Let’s have a quick look at the jobs available in Abu Dhabi for content marketers:

Content Marketing Courses in Abu Dhabi - Job Statistics

(Source: LinkedIn)

Surprising, isn’t it? These are the job opportunities in Abu Dhabi and thus, you’re on the right track!

Bonus Tip: Content marketing is a part of digital marketing because digital marketing is a world in itself. If you want full proof training in digital marketing, you may check out IIDE’s Online Digital Marketing Course which is taught by industry experts in a comprehensive and question-oriented format.

Now, that we know what is content marketing and its scope, let’s have a look at the best content marketing courses in Abu Dhabi.

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5 Best Content Marketing Courses in Abu Dhabi:

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online Content Marketing Course that follows an advanced teaching methodology. The course begins with watching high-quality self-paced video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this Content Marketing course? Here’s everything you need to know about IIDE’s online content marketing course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

Content Marketing Course Syllabus 

  • Setting Up Your Base
  • Breaking down the AIDA Funnel
  • Defining Your Brand & Target Audience
  • Content Creation
  • Content Publishing

Content Marketing Course Faculty 

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned is the trainer responsible for teaching IIDE’s Online Content Marketing course:

Content Marketing Courses in Lalitpur - IIDE Content Marketing Course Faculty

Content Marketing Course Duration & Fees

The duration of the online content marketing course is approximately 9 hours. The content marketing course fees are USD 110.

This fee may appear to be a little on the high side, but have a look at the course highlights:

Content Marketing Course Highlights 

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hour of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online Content Marketing course, you will be able to create content based on your target audience and become a professional in content creation. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Content Marketing Courses in Lalitpur - IIDE Certification

IIDE Students Work At

SEO courses in Vijayawada- IIDE alumni

Student Reviews

Content Marketing Courses in Lalitpur - IIDE Student Reviews

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.

Now, this masterclass is not directly related to Content Marketing but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/content-marketing-course-online/

2. Coursera

Content Marketing Courses in Abu Dhabi - Coursera Logo

Coursera is a learning platform that has collaborated with more than 275 leading universities and companies. It accelerates people’s growth with its learning programs. Till now, 113M+ learners have joined Coursera and upskilled their careers.

Coursera offers courses like Data Science, Business, Computer Science, Information Technology, Maths and Logic, Health, Personal Development, Physical Science, Engineering, and many more. Its Strategy of Content Marketing course will help you learn about the core strategies to retain customers and how to devise and implement them.

Course Syllabus

  • The Content Marketing Ecosystem
  • The Strategic Context (The 7A Framework)
  • Mapping the Journey: Crafting a Content Marketing Strategy
  • The Strategic Types of Content
  • Managing Your Content

Course Duration & Fees

This Content Marketing course in Abu Dhabi is for a duration of 19 hours and you can enroll for free!

Course Highlights

  • Flexible deadlines
  • Shareable Certificate
  • 100% online
  • Intermediate Level

Contact Details

Phone: (800) 952-5210
Email: [email protected]
Address: 381 E. Evelyn Ave Mountain View, CA 94041

3. Udemy

Content Marketing Courses in Abu Dhabi - Udemy Logo

Udemy is the global destination for online learning that connects people through knowledge. It improvises people’s lives through learning and sharing knowledge with the world. It has a community of 57M+ learners and offers 213K+ courses on various in-demand skills.

Udemy offers courses in the category of Development, Business, Music, Lifestyle, Marketing, Office Productivity, Personal Development, Design, Photography and Video, IT and Software, and others. Its Complete Content Writing course will help you master content writing, copywriting, content marketing, SEO writing, blog post writing, and many more.

Course Syllabus

  • Introduction
  • Basic Concepts – Understanding Content Writing
  • Content Marketing
  • Copywriting
  • Content Writing Simplified
  • Optimizing Content for SEO
  • Content Promotion
  • Tips to Become a Successful Writer
  • Blog Post Writing
  • Conclusion
  • Bonus Section

Course Duration & Fees

This course is for a duration of 3 hours and 37 minutes and costs USD 6.2.

Course Highlights

  • 3.5 hours of on-demand video
  • 8 articles
  • 12 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of completion

Contact Details

Phone: NA
Email: [email protected]
Address: ResCowork 07, 10th Floor, Tower B Unitech Cyber Park, Sector 39 Gurgaon

4. Hubspot 

Content Marketing Courses in Abu Dhabi - HubSpot Logo

Hubspot Academy is a learning platform that offers free certification courses. It helps the learners to stay sharp and learn about the latest business trends from leading industry experts. Its programs advance people’s careers by helping them grow their businesses.

Hubspot Academy offers various courses in the category of Marketing, Web Design, Sales, Web Development, Service, Data Privacy, and others. Its Content Marketing course will help you learn about the content creation framework with helping you become a more strategic content marketer.

Course Syllabus

  • The Power of Storytelling
  • Building a Content Creation Framework
  • Planning a Long-Term Content Strategy
  • Generating Content Ideas
  • Creating Quality Blog Content Your Audience Loves to Read and Share
  • How HubSpot Uses Blogging to Rank #1 on Google
  • Extending the Value of Your Content Through Repurposing
  • Creating Topic Clusters and Pillar Pages
  • How to Create a Successful Video Marketing Strategy
  • Building a Guest Blogging Strategy Powered by SEO
  • How to Effectively Promote Content
  • Measuring and Analyzing Your Content

Course Duration & Fees

This content marketing course in Abu Dhabi is for a duration of 7 hours and 23 minutes and is free!

Course Highlights

  • Learn from Expert Mentors
  • Available Language
  • Course Completion Cerftitcae

Contact Details 

Phone: +91 1171279211
Email: NA
Address: 25 First Street, 2nd Floor Cambridge, MA 02141 United States

5. Skillshare

Content Marketing courses in  Abu Dhabi - Skillshare logo 

Skillshare is an online learning community that offers thousands of classes on various categories for curious minds. It aims to inspire and multiply creative exploration for better learning and its application. It inspires discovery through creativity.

Skillshare offers courses in the category of Animation, Creative Writing, Fine Art, Graphic Design, illustration, Business Analytics, Lifestyle, Productivity, Marketing, and many others. This Content Marketing course will not only help with how to write but also with how to attain your business goals.

Course Syllabus

  • Introduction
  • Get Inspired
  • 3 Easy Blogging Styles
  • Brainstorming Your Topic
  • Outlining Your Blog Post
  • Adding the Meat
  • One Upping the Competition
  • Writing a Great Headline
  • Creating an Effective Featured Image
  • 5 Easy Ways to Stay Successful with Blogging
  • Closing Thoughts 

Course Duration & Fees

This course is for a duration of 1 hour and 21 minutes and is free!

Course Highlights

  • Unlimited Access
  • Taught by Industry Experts
  • Hands-on Class Project
  • Get Started for Free

Contact Details

Phone: NA
Email: [email protected]
Address: NA

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FAQ – Frequently Asked Questions

Q. Which is the best Content Marketing course in Abu Dhabi?

Ans. As mentioned in the listicle above, IIDE’s Online Content Marketing Course is the best in Abu Dhabi. It is because here you’ll learn how to create a holistic content marketing strategy that engages with your target audience and turn them into paying customers. With that, you’ll learn from industry experts that will help you gain deep insight into this niche.

Q. What does a content marketer do?

Ans. A content marketer plans, strategies, manage and distribute content to all the platforms where a brand or company carries on its business and analyzes the performance to see what is working and what resonates better with the audience to ensure the attainment of business goals.

Q. What are examples of content marketing?

Ans. There are many examples of content marketing that we see in our daily lives. These include blogs, email newsletters, podcasts, social media posts, YouTube videos, shorts, reels, and much more. The essence of content marketing is to provide value with relevancy to the audience.

Q. Is content marketing difficult?

Ans. Content marketing involves distributing various and varied kinds of content to multiple online platforms consistently which can be a little complicated and exhausting if you’re new to this niche. But once, you’ve realized that it’s content marketing that interests you, it may not be so complicated for you.

Q. What type of content is most successful?

Ans. Video is the most successful type of content because video unlike images resonates more with the audience and connects with them on a personal level. That is why, we can see a surge in the demand for videos like YouTube shorts, live, vlogs, and other types of video content.

Conclusion

Above were the best content marketing courses in  Abu Dhabi that will help you dive deeper into this niche and explore it better. While giving a shot to content marketing you must know that it is more than just writing content but also managing and distributing it to online platforms.

Thus, with being a good writer you must also be good at strategizing and managing the content with analyzing the performance to see what works better. A content marketer earns $55,017 on average, according to Payscale. So, if you love writing and managing, you must go for it!

With content marketing, many other digital marketing skills are high in demand and thus, highly paid. If you want to understand and cultivate these skills, you may opt for IIDE’s short-term certification courses that will help you understand its nuances while giving you an enriching experience.

Want to pursue a career in digital marketing? Check out MBA in Digital Marketing Programme by IIDE. This Post Graduation Programme will impart all the relevant and necessary digital marketing skills with managerial skills that will help you get a job in a leading brand and digital setup. 

We hope you had a great time reading this blog and it has helped you find the best content marketing courses in  Abu Dhabi that most appeal to you. Have any queries? Please let us know in the comments below. Happy Reading!

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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