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5 Best Colleges for B.Com In Digital Marketing In Thane – With Course Syllabus

Updated on: Dec 7, 2022
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Are you searching for B.Com in Digital Marketing in Thane? This blog will make it easy for you. We will discuss the colleges and career options for the B.Com in Digital Marketing in Thane. 

First, let’s understand what B.Com in Digital Marketing is. Bcom is a 3-year undergraduate degree programme offered by various colleges. BCom offers various Specialisation options. Digital Marketing is now one of them. As digital marketing is accepted widely it has been added as one of the specializations.

Digital marketing has changed a lot over the years. It was once a one-way street where companies would market their products or services to customers and hope that their message would reach their intended target. With the rise of social media, things have changed.

 Customers are now in the driver’s seat, and they use social media to let companies know what they think. Customers use social media to connect with brands and give feedback. It is important for companies to be active on social media and respond to customers in a timely manner.

Now let’s start the blog with the basic knowledge i.e duration and eligibility of the course.

Duration, Eligibility of B.Com in Digital Marketing 

The duration for this course is 3 years. It is an undergraduate degree course. It is the same as BCom with a specialisation in Digital Marketing.

Eligibility for BCom in Digital Marketing is that the candidates should have passed 12th with a minimum of 50% from a recognised board.

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5 Best Colleges for B.Com in Digital Marketing In Thane:

 

1. Thakur College of Science & Commerce, Mumbai

BBA in Digital Marketing - Thakur College

In 1992, the Thakur Educational Trust established the Thakur College of Science and Commerce in Mumbai. The University Grants Commission (UGC) and the National Assessment and Accreditation Council (NAAC) have authorized the institute, which is affiliated with the University of Mumbai.

According to the Education World Report for April 2020, the institute is placed 55th among India’s finest autonomous private colleges. They offer a BBA in Digital Marketing curriculum along with various other degree courses designed for the students of today along with a great faculty.

Of the various UG & PG courses that the college offers, a Bachelor in Digital Business is the latest addition to the list. With a focus on the latest online business concepts, the Bachelors in Digital Business Degree Program is designed especially for the young students of the 21st century. 

It’s just like a BBA degree, but the curriculum is very different and focuses more on industry skills. A faculty of expert professors with years of experience in the industry will teach you in this Bachelors in Digital Business course. Designed to ensure accelerated career advancement, the program’s comprehensive course content covers all the skills that brands today require of their employees.

A mandatory internship mapped to the curriculum and industry knowledge gained during the program makes you industry ready even before you graduate. Let’s look at what you will learn during the 3 years of the program. 

Learn More About the Detailed Curriculum and List of Professors

Course Syllabus

Each year will have 2 semesters which makes it a total of 6 semesters overall. All semesters include different subjects and skills to ensure holistic learning. 

Semester 1 Semester 2
Marketing Fundamentals Website Planning & Development
Digital Marketing Landscape Google Ads
Computer Science Fundamentals Search Engine Optimization
Digital Business Tools & Techniques Blogging
Environmental Studies Commercial Designing
Principles of Management Human Resource Management
Business Maths & Statistics Business Research Methods
   
Semester 3 Semester 4
Content Strategy & Campaign Planning Display & Video Marketing
Social Media Management E-commerce Management
Digital Advertising E-commerce Marketing
Brand Management Influencer & Email Marketing
Reputation Management & Social Listening Creative Writing for Digital Media
Financial Accounting Management Accounting
Business Economics Entrepreneurial Management
   
Semester 5 Semester 6
Media Planning and Management Design Thinking (UX &UI)
Customer Relationship Management Future Marketing Trends (AI & ML)
Web & Social Media Analytics Integrated Marketing Strategies
Corporate Étiquettes Principles of Data Science
Financial Accounting Business Ethics
Taxation Logistics & Supply Chain
Live Project Capstone Project

Course Highlights

  • Affiliated with Mumbai University
  • Bachelor’s Degree from Thakur College
  • World-Class Faculty & Mentors
  • Compulsory Internship
  • 28+ Industry Relevant Skills
  • Cutting-Edge Curriculum
  • Interactive Projects and Case Studies
  • 5+ International University Collabs

Where You Will Work

After you graduate, you will be eligible to bag placements in the following companies and brands:

placement partners - bdb - BBA in Digital Marketing

Find Out Which Companies Will Hire You

Course Duration and Fees

Just like any other undergraduate degree, this Bachelors in Digital Business is a 3 -year degree program, and the fee for each year sums to INR 1,50,000.

Do you want to know if this Bachelors in Digital Business is the right degree choice for you? Then get on a call with our expert career counselors today and avail a FREE counseling session now! All you need to do is fill out the form below to avail a free counseling session.

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2. The Career Hub

b.com in digital marketing in thane - the career hub loog

The candidate should have completed the 10+2 examination from a recognised university. Candidates can learn strategies that will help market effectively through the Internet.

The duration for this course is 3 years. (Undergraduate degree)

Course Syllabus

The course focuses on digital marketing insights such as –

  • PPC 
  • Adwords 
  • Social media 
  • SEO
  • Web advertising etc. 

Contact Details 

Email – support@thecareerhub.com

 

3. Sheth N.K.T.T College of Commerce 

b.com in digital marketing in thane - Sheth N.K.T.T College of Commerce logo

In 1949, the Sheth T.J. Education Society was established. The institution’s founders are businessmen and philanthropists who have made a significant impact in the field of education and are inspired by a desire to serve society. More than 5,000 students are enrolled in the institutions run by the Society for their education.

The National Assessment and Accreditation Council have awarded the college reaccreditation with a B+ Grade (Third Cycle CGPA – 2.62). (NAAC)

The H.S.C. (Std. XII) Examination administered by the Maharashtra State Board of Secondary and Higher Secondary Education, Mumbai, or an examination recognised as comparable with courses as may be prescribed by the University in Arts & Commerce is required for admission to F, Y, B, Com. (Subject to seats being available, XII Science and XII Commerce students may be admitted to F.Y.B.A.).

Course Syllabus 

Semester I

  • Accountancy and Financial Management I
  • Commerce I
  • Business Economics I
  • Business Communication I
  • Environmental Studies I
  • Foundation Course I
  • Mathematical and Statistical Techniques I

Semester II

  • Accountancy and Financial Management II
  • Commerce II
  • Business Economics II
  • Business Communication II
  • Environmental Studies II
  • Foundation Course II
  • Mathematical and Statistical Techniques II

Semester III

  • Accountancy and Financial Management III
  • Financial Accounting and Auditing – Auditing
  • Commerce III
  • Business Economics III
  • Advertising I
  • Foundation Course- Contemporary Issues III
  • Business Law I

Semester IV

  • Accountancy and Financial Management IV
  • Financial Accounting and Auditing – Auditing
  • Commerce IV
  • Business Economics IV
  • Advertising II
  • Foundation Course- Contemporary Issues IV
  • Business Law II

Semester V

  • Financial Accounting And Auditing Ix – Financial Accounting
  • Business Economics V
  • Commerce V
  • Direct And Indirect Taxation Paper I
  • Export Marketing Paper I
  • Computer Systems And Applications Paper I
  • Psychology Of Human Behaviour At Work Paper I

Semester VI

  • Financial Accounting And Auditing X – Financial Accounting
  • Business Economics VI
  • Commerce VI
  • Direct And Indirect Taxation Paper II
  • Export Marketing Paper II
  • Computer Systems And Applications Paper II
  • Psychology Of Human Behaviour At Work Paper-II

Contact Details 

Address – Ganpat Jairam Kharkar Ali Marg, Behind Collector Office, Kharkar Alley, Thane West, Thane, Maharashtra 400601

Contact no – 022-25431119  

Email – nkttdg@yahoo.co.in / nktdegreecollege@rediffmail.com

 

4. K.G. Joshi College of Arts & N.G. Bedekar College of Commerce

b.com in digital marketing in thane - K.G. Joshi College of Arts & N.G. Bedekar College of Commerce logo

The first higher education facility to open in Thane City was K.G. Joshi College of Arts & N.G. Bedekar College of Commerce in 1969.

The college is well situated because it is close to Thane Railway Station on the Central Railway line. It is well connected to every area of the city, including Navi Mumbai, via bus services.

With effect from June 1982, the College obtained permanent affiliation in January 1988. The college received ‘A’ grades for both the second and third cycles of its reaccreditation from the National Assessment and Accreditation Council (NAAC), Banglore, in January 2011 and November 2016, respectively.

The college has received the University of Mumbai’s Best College Award and is one of its Community Colleges (2011-12). Also certified to ISO 9001-2015 is the College.

Course Fees 

Fees for this course is 13.76K at N.G. Bedekar College of Commerce.

Course Syllabus 

  • Accountancy
  • Commerce
  • Maths & Stats
  • Business Economics 
  • Economic Systems  
  • FC NCC
  • Business law
  • Computer Programming  
  • BVOC

Contact Details 

Address – Jnanadweep, Chendani Bunder Road, Thane (West), Maharashtra, India – 400601

Email – joshibedekar@vpmthane.org

Contact No. – 9930070982

 

5. Sahyog College of Management 

b.com in digital marketing in thane - Sahyog College of Management Studies logo logo

Over 20,000 students have graduated from Sahyog College of Management Studies, a renowned institution for hospitality, information technology, and business management. These graduates are now flourishing professionals across the globe.

The three-year Bachelor of Commerce (B.Com.) degree programme consists of two semesters per academic year. A degree in commerce provides you a variety of job options in the public and private sectors.

Course fees and Duration 

The fee for the B.Com course is ₹37,000 (1st Year Fees) at Sahyog College of Management Studies.

The Duration for this course is 3 Years.

Course Syllabus 

Semester 1 

  • Sanskrit Literature & Poetics
  • English Language
  • Business Economics
  • Financial Accounting
  • Computer Application

Semester 2

  • Sanskrit Literature & Poetics
  • English Language
  • Monetary Economics
  • Financial Accounting – 2
  • Principles of Business Management

Semester 3

  • Company Law
  • Environmental Management
  • Cost Accounting
  • Indian Economics

Semester 4 

  • Business Law
  • Computerized Accounting
  • Management Accounting
  • Entrepreneurial Development

Semester 5 

  • Fundamental of Statistics
  • Tax procedure and practice
  • Industrial Law
  • Elective I – Marketing/Finance/Human Resource Management

Semester 6 

  • Auditing Principal and Practice
  • Sales Promotion and Management
  • Business Communication
  • Project

Course Highlights 

  • Guest lectures by Industry experts, Academicians on pertinent topics
  • Rigorous industry-updated curriculum that bridges the gap between theory and practice. 
  • Help learners remain focused and committed to career goals. 

Contact Details

Address – Beside siddhivinayak temple, jhambhali naka, thane(W) – 400601

Email – marketing.sahyogcollege@gmail.com

Contact no – +91-8422882281

 

Career after B.Com in Digital Marketing –

1. Market Research Analyst

In this role, you will be responsible for conducting market research in order to identify new business opportunities and help inform strategic decision-making.

To be successful in this role, you should have experience conducting market analysis, be able to effectively communicate your findings, and be comfortable working with large data sets. 

They have responsibilities like –

  • Conducting market research using a variety of methods, including surveys, interviews, focus groups, and secondary research
  • Analyzing data to identify trends, patterns, and relationships
  • Preparing reports and presentations to communicate your findings
  • Assisting with the development of marketing and business strategies

2. Digital Marketing Consultant

A digital marketing consultant is a professional who helps businesses plan, execute, and measure their digital marketing campaigns. They offer strategic and tactical advice to businesses to help them achieve the desired results from their digital marketing efforts. 

A digital marketing consultant typically has a background in marketing, advertising, or communications. They may also have experience working in a digital agency or as a freelance consultant.

3. Email Marketer

An email marketer is responsible for sending marketing emails to potential and existing customers. They must be able to create effective email campaigns that encourage customers to take action, such as making a purchase or signing up for a service. Email marketers must also be able to track the results of their campaigns to determine what is working and what needs to be improved.

4. Social Media Manager

A social media manager is a professional who helps businesses grow their online presence by creating and managing content across social media platforms.

As a social media manager, you’ll be responsible for creating and sharing content that promotes the brand and drives engagement with the target audience. You’ll also need to keep up with the latest social media trends and best practices to ensure that the content you’re sharing is effective.

To be successful in this role, you should have experience with all major social media platforms and be able to create engaging content. 

5. SEO Manager

An SEO manager is a professional who helps businesses improve their online visibility by optimizing their websites for search engines. 

They use their knowledge of how search engines work to improve a website’s ranking in search results. This can involve optimizing the website’s content, structure, and code, as well as developing marketing strategies to attract more visitors. 

SEO managers work with other members of a company’s marketing team to ensure that all of the company’s online marketing efforts are coordinated. They also work with web developers to ensure that their website is designed in a way that is conducive to good search engine ranking.

You can learn some amazing digital marketing skills to make you a pro and have a successful career in digital marketing.

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FAQs – Frequently Asked Questions

Q. Can we do BCOM with digital marketing?

Yes, you can do BCom with a specialisation in Digital marketing. But this specialisation is not yet offered in many of the colleges. So one more option is that you can go for digital marketing after graduating from BCom.

Q. Which degree is best for digital marketing?

Having a degree in BCom and BBA with a specialisation in marketing is good. With this degree, you can get an idea about marketing and you will be able to under the field of digital marketing in a much better way.

Q.Who is eligible for digital marketing?

The basic eligibility criteria for digital Marketing is graduation from a recognised university.

Q. Is digital marketing has a scope?

As the world is turning digital, there is wide scope for digital marketing in today’s world. There are various career options and choices available in digital marketing in which you can take a specialisation and make a successful career.

Conclusion

This brings us to the conclusion of the B.Com in Digital Marketing in Thane. B.Com in Digital Marketing is the new specialization added as there are not many colleges that offer this specialization. 

As Digital Marketing is newly introduced as a specialisation it has a wide scope around the world including India. Digital Marketing has been accepted by many companies to keep their place intact in the market for their audience. Digital Marketing also helps customers to compare and buy what they want with ease and convenience.

If you are willing to make a solid career in Digital Marketing then IIDE helps you with MBA in Digital Marketing and Online Digital Marketing Program. Skills taught in this course helps you become a pro in Digital Marketing.

Hope this blog on B.Com in Digital Marketing in Thane helped you in understanding this specialization. Feel free to share your thoughts about the blog in the comments section.

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Application Deadline: 6th Aug, 2022
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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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