5 Best Digital Marketing Courses in Perth To Upskill Your Career

Are you from Perth, and finding it difficult to choose the best digital marketing courses in Perth?

Anticipated from 2020 to 2026, the compound annual growth rate (CAGR) for digital marketing is projected at an impressive 9%, signifying robust and consistent industry expansion over the specified timeframe

The rapidly evolving marketing industry has significantly changed online consumer behavior. In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. Digital marketing has therefore grown to be one of the most potent tools brands have in order to reach their target audiences.

Amidst the COVID-19 pandemic, businesses are more reliant than ever on digital marketing. Due to the fact that every consumer is active on various digital platforms, only traditional marketing methods are not enough to reach out to them. In order for businesses to thrive in the market, they now need to up their marketing campaigns and develop a digital strategy to communicate with their audiences. Day-by-day organizations are becoming more aware of the importance of digital marketing.

Now, let us take a look at the digital marketing jobs available in Australia.

Impressive, right? These numbers are just going to increase in the coming future. So, if you are considering starting your career in digital marketing, then there is no better time than now.

A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.

Types of Digital Marketing Courses in Perth

🎓Offline Courses:

If you want to master digital marketing in depth and gain some expertise, then an offline program is the way to go. These programs, typically in the form of a Master’s or PG, offer an extensive curriculum with a focus on advanced strategies, managerial skills, and practical training.

If you are young and have the time and energy to invest in your career, then you should opt for an exhaustive PG in digital marketing. The advantage of a post-graduate program is the potential for higher-paying roles and leadership positions in the industry. This also helps set a strong foundation in your career.

Recommended for: Freshers and Graduates

💼 Online Courses:

Online Courses offer an advanced level exploration of digital marketing from the comfort of your home. They cover a broader spectrum of topics, allowing learners a better understanding of the field. 

If you have time commitments due to your job, business, or college then an online course is highly recommended. These online courses often span a few months, providing flexibility and an immersive learning experience.

Some of the online digital marketing courses are also available in a hybrid mode where some part of the training and assessment is conducted offline to further enrich the learning experience.

Recommended for: Working Professionals, Under Graduates, and Business Owners

 

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Perth for you, it’s essential to have answers to the following questions:

• Does the course have module-specific professors with experience? And if so, which brands have they worked for?
• Are there any networking opportunities with them? 
• What modules are covered in the course? Is the syllabus AI integrated?
• Are case studies included in the curriculum to equip you with analytical skills?
• Does the institute provide 1-on-1 mentoring?
• Do they offer offline classes?
• Are there any mandatory internships for practical learning?
• Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Perth with placements in detail.

List of Top 5 Digital Marketing Courses in Perth

Here’s an overview of the top 5 digital marketing courses in Perth, their duration, and their reviews.

Institute	Course Duration	Reviews
IIDE – The Digital School	4 – 6 Months	4.8 (1099 reviews)
ExcelR	–	4.6 (4301 reviews)
Udemy	34.5 Hours	3.6 (126 reviews)
Simplilearn	6  Months	4.4 (622 reviews)
Pathrise	8 weeks	3.5 (78 reviews)

 

1. IIDE – The Digital School

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Courses Offered

IIDE offers the following online courses in digital marketing:

• Advanced Certification in Digital Marketing (ACDM)
  Preferred by: College Students, Freshers, Small Business Owners, Influencers
• Professional Certification in Digital Marketing & Strategy (PCDMS)
  Preferred by: Working Professionals, Agency Owners, Freelancers

Here’s a brief comparison of both the online courses:

 Syllabus

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

2. ExcelR

ExcelR is one of the well-known institutes globally. They offer an extensive range of courses with a focus on the current Digital Marketing industry trends. 

The institute has trained over 9,000 students. Their digital marketing course covers all aspects of Digital Marketing and also focuses on the practical use of tools, studying cases, and resume building that can help their students stand out.

They also provide 11 global certifications and placement assistance. Students who complete the entirety of the course will be ready to stand out from the competition. 

Course Syllabus

• World Of Marketing
• Graphic Designing
• Internal Framework Of Internet
• Website Building
• On-Page SEO
• On-Page SEO (Snippets)
• Search Engine Visibility
• Website Working Analysis
• Off-Page SEO (Link Building)
• Off-Page SEO (Link Analysis)
• Video Marketing Introduction
• Fundamentals Of YouTube Pages And Best Practices
• Email Marketing Modules
• YouTube Monetization
• Affiliate Marketing
• Resume Building

Course Highlights

• Work on 35+ Tools in Real-Time
• 6 Google Ads Certifications
• Google Analytics Certification
• Facebook Blueprint Certification
• Industry-Recognized ExcelR Certificate
• Lifetime Access to Self-Paced Learning
• Assistance with Resume Building and LinkedIn Profile Optimization
• Placement Assistance

Course Benefits Matrix	ExcelR
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	✅
1-on-1 Mentoring	❌
Module Specific Professors	❌
Offline course	✅
Mandatory Internships	❌

 

Course Placements

Students from ExcelR have been placed at companies like Elecon, CSC, and Apex.

 

Course Reviews

ExcelIR has a rating of 4.6 and 775 reviews on Google. Many of their students found their sessions to be highly beneficial, enabling them to upskill effectively. However, few students have reported encountering challenges with post-course services.

Culture

Here’s a glimpse of student life at ExcelR-

Contact Details

Phone: 1800-212-2120

3. Udemy

In May 2010, Udemy was founded with its headquarters in San Francisco, USA. Udemy offers a wide range of online courses on topics such as technology, business, and the arts. Courses are well-curated and up-to-date to provide students and professionals with the latest skills. Their digital marketing course will help students learn about copywriting, LinkedIn marketing, Google Analytics, Google Ads, etc.

Course Syllabus

• Introduction
• Define your business and target audience
• Brand Identity
• Content Marketing Basics
• Google Analytics
• Social Media Marketing – Twitter – Instagram – Pinterest – Linkedin
• Youtube Marketing
• Video marketing and Video production
• Quora
• How to create a WordPress Website.

Course Highlights

• 34.5 hours of on-demand video
• 18 articles
• 25 downloadable resources
• Full lifetime access
• Access on mobile and TV
• Assignments
• Certificate of completion

Course Benefits Matrix	Udemy
Ai Integrated Syllabus	✅
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	❌
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

 

Course Placements

We couldn’t find any placement partners on their page, kindly check with the institute to know more.

Course Reviews

Reviewers laud clear explanations, relevant examples, and practical “tricks and hacks,” making it ideal for both aspiring entrepreneurs and job seekers in the digital marketing sphere. However, some mention a lack of focus on advanced concepts.

Culture

We couldn’t find any Student culture as Udemy is an online platform, kindly check with the institute to know more.

Contact Details  

Phone:(415) 813- 1710
Email: info@udemy.com
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States

 

4. Simplilearn

Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire the skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.

Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.

Course Syllabus

• Mastering SEO, Content Marketing, PPC, and Digital Analytics
• Mastering Social Media, Mobile Marketing, and Digital Strategy
• Advanced Web Analytics
• Advanced Search Engine Optimization (SEO)
• Advanced Pay Per Click (PPC) Program
• Advanced Social Media (With Facebook Blueprint Voucher)
• Digital Marketing Capstone

Course Highlights

• Certifications
• Co-created with Facebook
• 45+ Projects and Case studies
• Career mentoring
• Resume assistance
• Job assistance

Course Benefits Matrix	Simplilearn
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	✅
1-on-1 Mentoring	❌
Module Specific Professors	❌
Offline course	❌
Mandatory Internships	❌

 

Course Placements

We couldn’t find any placement partners on Simplilearn’s website for the course.

Course Reviews

Google reviews for Simplilearn is 4.4 stars with 622 reviews which are generally positive and suggest that it is a good choice for students who are looking for comprehensive and hands-on training in various IT technologies. However we couldn’t find any specific review related to their digital marketing course.

Culture

We couldn’t find anything related to their student culture on the website.

Contact Details

Phone: +1-844-532-7688
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States

 

5. Pathrise

Pathrise provides an online digital marketing Bootcamp for students and working professionals that covers topics such as paid search, display ads, SEO, conversion rate optimization, and more. Along with mentoring they even help you optimize your resume and guide you on how to nail your interviews. After the completion of 8 weeks program, additional workshops, and weekly 1-1 sessions are also held till you land a job.

Course Syllabus

• Marketing and Business Strategy, 
• Marketing  Strategy Roadmapping and Planning
• Paid search
• Paid social 
• Display ads 
• SEO
• Content Marketing
• Earned Media
• Email Marketing
• Marketing Automation
• Conversion Rate Optimization
• Marketing Analytics

Course Highlights

• Free until you get hired
• 1-on-1 with a personal mentor
• Online and flexible
• Guaranteed placement

Course Benefits Matrix	Pathrise
Ai Integrated Syllabus	✅
Case Studies & Projects	✅
Placement Assurance	✅
1-on-1 Mentoring	✅
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

 

Course Placements

Pathrise in Cary collaborates with renowned industry leaders and hiring partners, including top digital marketing agencies and tech-driven companies, to facilitate seamless placement opportunities for its graduates.

Course Reviews

Pathrise, with a Google rating of 3.5, is praised for its thorough trial experience, offering valuable insights into job search strategies. However, criticisms arise over exorbitant fees (up to 9% of the first-year salary) and skepticism about the claimed 90% job placement rate. Despite concerns, users appreciate the program’s value in job searches and mentor support.

Culture

Glimpse of their Student culture-

Contact Details

Address: San Francisco Bay Area, California, United States.

Now that we’ve covered the best digital marketing courses in Perth, let’s take a look at some frequently asked questions

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it. As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

 

FAQs – Frequently Asked Questions

Q. Which is the best digital marketing course in Perth?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. What is the Fee for Digital Marketing Courses in Perth?

The digital marketing course fees in Perth on average range between USD 1500 to USD 2000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What are the eligibility criteria for digital marketing courses in Perth?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Why is digital marketing time-consuming?

Digital marketing is a demanding as well as time-consuming aspect of any business. This is because you need to keep up with all the conversations about your brand, monitor the efforts of your competitors, connect with your audience, stay on top of industry trends, create relevant as well as valuable content, and so much more. 

Q. Does digital marketing require coding?

Digital Marketers do not require coding knowledge or programming skills in digital marketing. A digital marketer with coding skills can be a great resource for a business, but it’s not a necessary skill that a digital marketer needs to have.

Q. Is digital marketing in demand?

According to Linkedin, the industry is growing every year and has the greatest number of job openings. Businesses need digital marketers in fact every business needs digital marketers to attract and retain customers. So of course digital marketing is and always will be in demand.

Q. What courses come under digital marketing?

Ans. There are various which come under digital marketing such as Introduction to Digital Marketing, Website Planning and Creation, Search Engine Optimisation (SEO), Search Engine Marketing, Social Media Marketing, Content Marketing & Strategy, Web Analytics, and many more such courses.

Q. Is Digital Marketing Worth It?

Ans. Yes, Digital Marketing is definitely worth it. This industry is gaining a lot of popularity due to its effectiveness. And it’s got a place for all kinds of individuals, be it, creative, analytical, etc.