Frequently Asked Questions

Frequently Asked Questions

Program Commences: Oct 16, 2022

Here are some of the most popular queries on Online Digital Marketing Course.

Start Date:

Oct 16, 2022

Lecture Timings:

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Businesses today leverage digital channels such as social media, search engines, email, and websites to connect with current and prospective customers. That is what our Online Digital Marketing Course is all about. That is why you should learn Digital Marketing.

Yes, you can. IIDE's Online Digital Marketing Course features a comprehensive curriculum taught via video lectures, live sessions and 1-on-1 mentoring that will make you a complete Digital Marketer with thorough knowledge of all the areas of online marketing.

As per statistics, the digital marketing industry is expected to grow substantially. Subsequently, a career in digital marketing promises high-paying salary packages and placement opportunities across the globe. Hence, a digital marketing career would be highly beneficial.

IIDE is a premium education institute. We specialize in imparting training only for digital marketing. We provide courses of all types — from post-graduate programs and fast-tracked digital marketing courses to topic-specific, week-long webinars and masterclasses. Our courses are designed to cater to the individual needs of college students, fresh graduates and working professionals looking to upskill or transition to digital marketing careers. All our courses are tailor-made by our team of digital marketing experts who worked in the top digital marketing companies, tech giants and top brands. Apart from a constantly updated syllabus to provide you with the latest knowledge, you also get to learn personally from the CXOs of top brands. We also provide a robust placement cell with a proven track record of getting placements for students in top digital marketing agencies across the globe. This heavy focus on digital marketing training and holistic student support services makes IIDE one of a kind.

Any individual who is 16 years and above can apply for the program. However, 12th Grade Pass (10+2) with a minimum of 50% marks in aggregate or equivalent will be preferred.

No. There is no application fee.

The online digital marketing course is taught by industry experts in a comprehensive and question-oriented format. It is designed to fast-track your growth in a digital marketing career. In a 4 month duration, you will master the following digital marketing skills in detail:

  • Website Planning & Development
  • Ecommerce Marketing
  • Search Marketing
  • Social Media Marketing
  • Brand Reputation Management
  • Google Analytics
  • Media Planning
  • Creative Strategy

Apart from holistic industry knowledge, you get additional benefits including:

  • Resume Building
  • Presentation Skills
  • Career Guidance and Agency Walkthrough
  • 1-on-1 Mentoring
  • 7 Assignments to drill down the concepts
  • 1 Final Project
  • 100% Placement assistance
  • You start by learning from high quality self-paced video lectures.
  • Once you have watched the lectures, you can attend live online sessions for Q&A, doubt solving and revision. There will be 4-5 live sessions every week with a duration of 2-3 hours.
  • You can also schedule 1 on 1 Mentoring Sessions with the trainers via our 'Book a Mentor' button in the student management system.

Yes! We have two batches, Batch 1 is from Monday to Saturday and Batch 2 is on Tuesday, Thursday & Saturday.

No, there is no lifetime access available for any lectures. As a part of the curriculum, you only get a 180-day of access to the entire course.

The recommended duration of our Online Certification in Advance Digital Marketing is 4 months. However, you have access to all the course material for upto 5 months.

Our trainers are highly experienced digital marketers and trained professionals, having previously worked in some of the biggest names in marketing and ad agencies such as Facebook, Google, L'oreal, Schbang, Kinnect, J&J and more. We also have live sessions with top CxOs of ad agencies and brand managers. These thought leaders and industry pioneers impart lasting knowledge to our students, making them fit to be the next generations of future leaders of the digital marketing industry. Learn more about our trainers here.

Once you complete watching a module, you will get a Certificate of Participation. For every module you watch, you will get 1 certificate. i.e. overall 12 certificates. In addition to this, there is the final certification i.e. Certification in Advanced Digital Marketing that will be available once you submit all seven assignments and the Final Project.

The Facebook and Google certifications will not be provided by IIDE. Our aim is to equip you with all the knowledge necessary for you to secure the Facebook and Google certifications on your own.

The fee for our Online Certification in Advance Digital Marketing is INR 84,999/USD 1200 inclusive of taxes. The fee can be paid in installments. We also offer student loans to Indian Nationals at 0% EMI options. Foreign Nationals can also apply with an Indian co-applicant.

You can get in touch with our counsellors to get more information about our course fees by filling the Application form.

Yes, you can pay the fee in installments. You can find a breakdown and other details about the same here.

There is no batch transfer fee. However, if you wish you extend your course beyond 4 months, you will have to pay 50% of the course fee and join again.

In such rare cases, we extend the course for you up to 1 month. This means that you will have a total of 5 months to complete the program. After these 5 months are over, you will have to pay an additional fee to enrol for the course again.

No. We do not provide any scholarships for our Online Certification in Advance Digital Marketing Course.

Yes. You will be assigned a placement officer who will guide you and help you secure relevant opportunities available with leading Digital Agencies and brands. Our placement officer will aim to secure up to 3 interviews with digital agencies and brands.

Yes. You have to meet the following three criteria to get placement assistance:

  1. Watch all the video courses;
  2. Score 70% or above in the test after every module; and
  3. Submit all 8 Assignments.

A fresher above the age of 18 years can expect a salary between 1.5L and 4L per annum in India. For applications from different countries, we guarantee pay scales which are above average for freshers in digital marketing.

Absolutely. Our placements team will provide you placement assistance for up to 6 months after the course completion.

If you have any questions while watching the video lectures, you can upload them to our chatbot that will be available on the platform. All the questions shared by you will be answered by the trainers in the live sessions.

Yes, there are two demos that you can attend before joining. First is a self paced video on Digital Marketing 101 that can be accessed here. You can also attend a live training session every Saturday that you can join by clicking here.

Yes. A laptop with i3 and above processor is necessary to watch the pre-recorded videos and attending the live sessions seamlessly.

There will be at least 4 live sessions a week that will amount to 70+ live hours of training.

Yes, you may skip the live sessions. However, we recommend you to attend the live sessions as you can always learn while other students' questions are being answered. Moreover, the trainer will share many live examples and tips and tricks in the live class that will be helpful for you.

We recommend a total time of 60-90 minutes per day which we think is highly achievable if you sign up to learn. Alternatively, if you still don't get time to watch, you can watch at your own pace and attend another live session at a future date or watch the recorded LIVE Session.

You will be allowed to book a mentor once for every module. Each personalised mentoring session will be 15 minutes long.

Watching the pre-recorded videos and attending live sessions for the relevant module is mandatory to book a mentor for the module.

No, you have access to all the content for 4 months from the day you start the program. Once the 4 months are over, you have an option to attend our live super sessions as and when they take place and continue learning from industry experts.

The online digital marketing course is divided such that tools are introduced via video lectures and hands-on training is provided during the live sessions.

Yes, you can choose any specific courses or modules to learn. You can learn more about this here.

Frequently Asked Questions

Frequently Asked Questions

Final Scholarship Deadline: Oct 14, 2022

Here are some of the most popular queries on MBA in Digital Marketing.

Start Date:

Mar 21, 2022

Lecture Timings (IST):

8:00 AM – 11:00 AM

Anyone who has completed their bachelor’s degree, from any field or specialisation can learn MBA in Digital Marketing. There is no bar to who can do digital marketing, as long as you have a passion and desire to learn.

Digital Marketing is a fairly challenging field that requires effort and practice. That is not to say that digital marketing is not for everyone. This field is vast and has multiple places where everyone’s strengths can be exercised. The candidate has to be ready to learn topics of all kinds, from technical topics such as SEO and Website development to creative fields such as Content Marketing.

That depends on your schedule and needs. The best digital marketing course is one that fits your daily needs and upskills you as thoroughly and quickly as possible. IIDE's 11-month MBA in Digital Marketing is the best choice for graduates looking for higher education. For both college students and working professionals looking to upskill and join the digital marketing world, you can opt for our 4-month Online Digital Marketing Course.

IIDE is a premium education institute. We specialize in imparting training for digital marketing. We provide courses of all types - from post-graduate programs and fast-tracked digital marketing courses to topic-specific, week-long webinars, masterclasses and short-term certification courses. Our courses are designed to cater to the individual needs of college students, fresh graduates and working professionals looking to upskill or transition to digital marketing careers.

All our courses are tailor-made by our team of digital marketing experts who are working in the top digital marketing companies, tech giants, and top brands. Apart from a brilliant and constantly updated syllabus to provide you with the latest knowledge, you also get to learn personally from the CXOs of top brands.

We also provide a robust placement cell with a proven track record of getting placements for students in top digital marketing agencies in India.

This heavy focus on digital marketing training and holistic student support services makes it one of a kind in India, to say the least.

We have a campus in Andheri West. This campus is 5 minutes walking distance from the local railway station.

Digital marketing salaries in India will start from 5+ LPA for candidates who have completed this course. This course prepares you and jumps you up to a mid-senior managerial position in your very first job. After starting your professional career path, you can expect yourself to be earning 9+ LPA after just 3 years in the industry.

Digital marketing is one of the fastest-growing industries across the world. Careers in this field are exciting, dynamic and challenging with high reward and fame for those who excel. This field employs people of all types, creative or technical and has something to offer for everyone. With the world going digital and engrossed in their mobiles, digital marketers are in high demand to create the best campaigns to sway the customers. A candidate can expect themselves to grow fast in this field as it is an expanding industry.

Digital marketing has multiple types of job profiles and specialisations you can opt for. Here is a list of possible job profiles that you can land for yourself after the completion of this course:

  • Social Media Manager
  • SEO Expert
  • Account Managers
  • Content Marketing Manager
  • Paid Media Strategist
  • Business Development Manager
  • Brand Manager
  • Client Servicing Manager

IIDE’s postgraduate programme is like an MBA in Digital Marketing which has a comprehensive syllabus that will impart the right Digital Marketing skills and relevant Managerial skills needed to bag a job with India's leading brands and digital setups.

The programme is just like an MBA in Digital Marketing in India and is an amalgamation of advanced technical modules, communication skills and managerial skills. Just like an MBA would, it aims to empower students to take up managerial roles at some of the top brands across the globe.

The IIDE curriculum is created with consultation from MBA mentors across leading institutes to design a course that captures all the industry-relevant skills that are needed by marketers and managers of today. The programme is like an MBA in Digital Marketing in India and provides a comprehensive perspective of the field along with industry-based case studies, assignments, career guidance, mentoring, and a 2-month mandatory internship all capsulLed into a period of 11 months. This will enable you to become a MBA in Digital Marketing in India in just 11 months.

You will be expected to attend class daily and also do an internship at the same time. This will train you in both the technicalities of the field as well as give you a thorough experience of working in the industry so that by the end of the programme, you can take up higher job positions in leading companies.

The aim of this MBA in Digital Marketing course is to accelerate your career by providing a holistic learning experience both inside and outside the classroom at IIDE.

This MBA in digital marketing course equips you with all the necessary skills to become a digital marketer in just 11 months. If you do not opt for full-fledged courses, the duration of becoming a digital marketer depends on your own pace.

Our trainers are highly experienced digital marketers and trained professionals, having previously worked in some of the biggest names in marketing and ad agencies such as Schbang, GOZOOP, and Kinnect. They have worked in marketing departments of top consumer brands such as L’oreal and tech giants such as Facebook and Google.

Apart from being taught from expert digital marketers, you get to learn from the top CXOs of brands just as Japan Airlines, Thomas Cook, Jio World Centre and CXOs of India’s Top Ad Agencies such as Neelesh Jain from Oglivy, Ahmed Aftab Naqvi from GOZOOP, Pooja Jauhari from The Glitch in our Supersessions.

These thought leaders and industry pioneers impart lasting knowledge to our students, making them fit to be the next generations of future leaders of the digital marketing industry.

Yes, this course provides you with a certificate of completion from IIDE denoting your mastery of digital marketing.

Apart from certifications, we also provide resume building guidance and interview mentoring. So when you apply for digital marketing jobs, your profile shall gain more attention from employers.

By the end of this course, you will be prepared for Google and Facebook level certifications to bolster your resume.

The cost of their tests, if any, is to be borne by the student.

Yes, we provide 100% placement assistance to our students’ post completion of the course. Our students have been directly placed into India’s top digital marketing agencies and brands through our placement cell.

We help you get noticed by top brands in the country and connect you with them to get the special attention for you in this highly competitive job market.

Yes! We have two batches, Batch 1 is from Monday to Saturday and Batch 2 is on Tuesday, Thursday & Saturday.

In this MBA in Digital Marketing course, you will be taught 28+ digital marketing skills. They will cover all the aspects of the digital marketing universe. Over and above the technical skills, you will be taught industry and managerial skills. The topics that will be taught to you are:

  • Introduction to Digital Marketing

Learn Why Digital Marketing is gaining traction and it’s scope in the coming decade.

  • Traditional Media vs Digital Media
  • Digital Marketing Possibilities
  • Website Creation

Learn to quickly build good looking websites and landing pages using WordPress.

  • Website Planning
  • Build your WordPress site
  • Search Marketing

Learn to leverage the power of Search Engines for organic and paid marketing

  • Google Search Engine Optimization (SEO)
  • Google Search Engine Marketing (SEM)
  • Bing Search Engine Marketing
  • App Store Optimization (ASO)
  • Remarketing
  • Content Marketing

Learn how to master Digital Marketing campaigns to attract potential customers

  • Popular Content Formats
  • Content Calendar
  • Copywriting
  • Design Essentials
  • Blogging & AdSense
  • Detailed AIDA content marketing
  • Social Media Marketing & Management

Learn paid and organic Social Media Marketing to influence users on these platforms

  • FB, Insta, Twitter, LinkedIn, Pinterest
  • Social Media Marketing (Organic)
  • Social Media Marketing (Paid) on all platforms
  • Online Reputation Management
  • Social Listening
  • Video Marketing

Learn to strategise video content that has the power to positively affect brand awareness

  • Scripting
  • What makes a Video go Viral
  • Facebook, YouTube & TikTok
  • YouTube (SEO)
  • More forms of Digital Marketing

Learn some more Digital Marketing skills that are in demand now.

  • Email Marketing
  • Mobile Marketing (Notification, SMS, QR Code)
  • Influencer Marketing
  • Ecommerce Management
  • Build an Ecommerce Site using Shopify
  • Affiliate Marketing
  • Podcast Marketing
  • Innovations on Digital Platforms
  • Customer Relationship Management Tools (CRM)
  • Marketing Automation Tools
  • Integrated Marketing (Full Funnel Marketing)

Learn to lead the customer along the marketing funnel and measuring results of your efforts

  • KPI Setting
  • Media Planning (Self Served)
  • Media Planning (Non-Self Served)
  • Managerial & Soft Skills

Learn to present your skills to potential recruiters

  • Corporate Communications Skills
  • Email and Work Culture Etiquette 
  • Team Building and Leading Mentoring
  • Advanced Presentation, PPT, Excel skills
  • Time and Stress Management
  • Agency Skills

Learn to package your digital marketing strategies and present them to clients

  • How to approach a client brief
  • Art of Pitching in the Media Industry
  • Introduction to Departments in an Agency
  • Agency Visits and Management Interaction
  • Internship & Mentoring
  • Do a mandatory 2-month Internship with mentoring from Industry experts
  • Submit a final year-end thesis level project based on a real-world brand

The fees for our MBA level Post Graduate Programme in Digital Marketing is INR 4,00,000 + Taxes. We also offer Student loans, Flexible Installment options and No cost EMI available from INR 39,999/month.

A student is eligible for a scholarship in our MBA in Digital Marketing if they have scored either 7.5 CGPA or 75% in the last appeared exam...

If you fulfil the above criteria, you will then need to go through an aptitude and creativity test designed by IIDE. Based on your performance, we shall get back to you regarding your scholarship eligibility. The scholarship, if qualified for, shall be up to 30% of course fees.

We have two eligibility criterias for our MBA level Post Graduation Programme in Digital Marketing, they are as follows:

Eligibility 1

Bachelor’s degree or equivalent qualification in any discipline from a recognized University with a minimum 55% score.

OR

Eligibility 2

Students who have appeared for their final year degree examination can also apply, however, their admission will be provisional and will be confirmed only after producing the results.

If you meet one of these criteria, you are eligible to apply for the programme. However, you will receive a letter of confirmation about your admission only post clearing the entrance test and personal interview round.

The application process is as follows:

1: Application form and entrance test

You will first have to check if you meet the eligibility criteria. If you do, you will have to fill out an application form and give us your relevant details. The application form will be succeeded by an application test to gauge your creativity, aptitude, communication and general knowledge to gauge the applicant’s vision & interest in Digital Marketing.

For the IIDE Admissions Test, you will have to pay a nominal fee. The test will be of 60 minutes, and cannot be taken again. So please appear for the examination with the stipulated amount of time to spare.

Step 2: Personal Interview

After your entrance test, shortlisted candidates who performed well will be personally contacted to be interviewed by our academic counsellors. The committee will assess you on your aptitude, tech-savviness, and general awareness towards Digital Marketing trends and news. You may also be asked to produce proof of educational and professional qualifications during the interview. Candidates who are selected for the programme after the interview will receive a letter of confirmation regarding their admission to the Post Graduate Programme in Digital Marketing.

Frequently Asked Questions

Frequently Asked Questions

Final Scholarship Deadline: Oct 14, 2022

Here are some of the most popular queries on MBA in Digital Marketing.

Start Date:

Mar 21, 2022

Lecture Timings (IST):

8:00 AM – 11:00 AM

Q. Is an MBA in Digital Marketing good?

Yes, an MBA in Digital Marketing is an excellent option for all fresh graduates who want to learn digital marketing as well the managerial skills to enter the industry or for working professionals who want to progress in their careers. It is an in-depth study of digital marketing which has emerged as one of the strongest domains in the business world today. Read more about the scope of an MBA in Digital Marketing here. 

 

Q. What are the placement opportunities after this MBA in Digital Marketing – Post Graduation Programme?

Here is a list of the job profiles that you can land for yourself after the completion of this programme: Brand Manager, Client Servicing Manager, Content Marketer, Account Manager, Paid Media Expert, SEO Expert, Business Development Manager, and Media Strategist. 

 

Q. Who can learn MBA in Digital Marketing?

Anyone who has completed their bachelor’s degree, from any field or specialization can learn MBA in Digital Marketing. There is no bar to who can do digital marketing, as long as you have a passion and desire to learn.

 

Q. What is the salary of a digital marketer?

The average starting digital marketing salaries in India will range from 2 – 4 LPA for candidates who have completed this programme. Depending on the candidate’s experience and skill base, the package can also range between  4-6 LPA. This course prepares you and jumps you up to a mid-senior managerial position in your very first job. For working professionals, a significant salary hike can be expected post-completion of the program. 

 

Q. Does IIDE provide scholarships?

Yes, IIDE provides scholarships up to INR 60,000. A student is eligible for a scholarship in our MBA in Digital Marketing – Post Graduation Programme, if they have scored either 7.5 CGPA or 75% in the last, appeared exam. 

If you fulfill the above criteria, you will then need to go through an aptitude and creativity test designed by IIDE. Based on your performance, we shall get back to you regarding your scholarship eligibility. The scholarship, if qualified for, shall be up to 30% of course fees.

 

Q. Does IIDE offer placement assistance after this MBA in Digital Marketing – Post Graduation Programme?

Yes, we provide 100% placement assistance to our students’ post completion of the programme. Our students have been directly placed into India’s top digital marketing agencies and brands through our placement cell. We help you get noticed by top brands in the country and connect you with them to get special attention for you in this highly competitive job market.

 

Q. Does IIDE provide certifications?

Yes, this programme provides you with a certificate of completion from IIDE denoting your mastery of digital marketing. Apart from certifications, we also provide resume-building guidance and interview mentoring. So when you apply for digital marketing jobs, your profile shall gain more attention from employers. 

By the end of this course, you will be prepared for Google and Facebook level certifications to bolster your resume. The cost of their tests, if any, is to be borne by the student.

 

Q. Do you have lectures on Saturdays?

Yes! Our batch is from Monday to Friday with certain lectures scheduled on Saturdays; at the discretion of the management. 

 

Q. What is the fee structure for IIDE’s MBA in Digital Marketing – Post Graduation Programme?

The fee for our MBA in Digital Marketing – Post Graduation Programme is INR 4,00,000 + Taxes. We also offer student loans, flexible installment options, and no-cost EMI starting from INR 39,999/month.

 

Q. Where is IIDE’s campus for MBA in Digital Marketing – Post Graduation Programme in Mumbai?

IIDE’s campus is in Andheri West, Mumbai. This campus is 5 minutes walking distance from the local railway station.

 

Q. Is there a Batch transfer fee?

Yes, students will have to pay a batch transfer fee and the difference in the tuition fees if any at the time of readmission. Students can apply for a batch transfer within 180 days from the date of the orientation of said batch by writing an email to the course management team at pgpdm@iide.co. To know more, get in touch with our counselors

 

Q. What is the MBA in Digital Marketing – Post Graduation Programme format?

Currently, the programme follows a hybrid format of Offline + Online where students have an option to either come to campus in Andheri, Mumbai, and learn offline or attend the live sessions of the same class from their home. Note: This is subject to change at the discretion of the management. 

 

Q. Is there an MBA in Digital Marketing?

Yes. Many institutes offer an MBA in Digital Marketing like IIDE which has a comprehensive syllabus that will impart the right Digital Marketing skills and relevant Managerial skills needed to bag a job with India’s leading brands and digital setups. 

IIDE’s curriculum is created with consultation from MBA mentors across leading institutes to design a course that captures all the industry-relevant skills that are needed by marketers and managers of today.