SCHOOL OF DIGITAL MARKETING

BECOME A CERTIFIED DIGITAL MARKETER IN 6 MONTHS
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Program Overview
The school of digital marketing is designed to help freshers get a thorough understanding of digital marketing and to help professionals enhance their current marketing careers in order to transition into new roles at work or widen their horizon of knowledge. The program is a comprehensive mix of basics, core and agency skills and is integrated in a manner to develop strategic, executive and analytical skills. Program content and curriculum has been curated by industry experts from leading digital marketing agencies.

NOTE:
For college going students, IIDE is open to flexible hours and work load during examination periods.
Curriculum
Term 1
  • Introduction to Digital Marketing
  • Website Planning and Creation
  • Content Strategy
  • Search Engine Optimization
  • Google Adwords
  • Social Media Design
  • Social Media Marketing
Term 2
  • Google Analytics
  • Remarketing on various platforms
  • Email Marketing
  • Mobile Marketing
  • Ecommerce Marketing
  • AdSense, Affliate Marketing & Blogging
  • Online Reputation Management
  • Media buying and Spending
  • How to grab free lancing projects
Term 3
  • Digital Marketing Agency
  • Client Briefing
  • The Art of Pitching
  • Empathy mapping with client
  • Client Oriented Strategy
  • Campaign Creation for Client
  • Reporting and Evaluation
  • Business Development for a Digital Agency
Program Specific Details

Starts on 14 Nov, 2016

Round 1 Application Deadline

1st Oct, 2016

Guaranteed Jobs
Associations
Testimonials
To an aspiring digital entrepreneur like myself, IIDE seems like the ideal destination to gain a thorough understanding of the digital world Parth Bhalla

Batch of 16-17, Summer Intake

The internship & job opportunities which IIDE can provide makes studying this program a worthwhile investment. Navya Pahuja

Batch of 16-17, Summer Intake

Testimonial given by Ex-CEO of Ranbaxy after taking our course