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Complete Digital Advertising & Brand Strategy Guide

2,240.00 640.00

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Description

Create High Performing Digital Ads that Magnify your ‘Click Rates’, ‘ROI’ or ‘Conversions’

Preview Course

What Will I Learn?

  • Fully understand digital communication fundamentals
  • Increase conversions and sales with high performing content
  • Maximise the customers attention towards your communication
  • Create content that attracts more sales
  • Understand advertising strategies and techniques about where and how to place ads
  • Understand how consumer’s perceive or can be influenced by ads
  • Understand difference between a good ad and a bad one at psychological level
  • Understand how use of fonts, colours or visuals can impact performance of your ads

Requirements

  • No knowledge/tools are required.

Description

The brain makes decisions before you even know it!

As digital media marketers it is very important to understand that there are ways to communicate directly to each and every human being’s subconscious mind which is responsible for making decisions much before the conscious one interferes.

The subconscious or the unconscious mind is constantly being influenced by one’s surroundings and through associations of ideas, experiences, thoughts and beliefs; one might have experienced over the years.

This course on “Complete Digital Advertising & Brand Communication Guide” will help you in understanding how the brain processes information and how you can use it to create more favourable/memorable ads/ content that increase your marketing return on ad/ content investment.

As human beings we are exposed to 362 ads in a day, out of which we are only aware of 86, out of those only 12 are remembered.

Do you want to make high performing ads that are remembered by people? If yes, this course is all you need to master the art of ad creation.

At the end of the course, you will be able to:

  • Fully understand digital communication fundamentals
  • Increase conversions and sales with high performing content
  • Maximise the customers attention towards your communication
  • Create content that attracts more sales
  • Understand advertising strategies and techniques about where and how to place ads
  • Understand how consumer’s perceive or can be influenced by ads
  • Understand difference between a good ad and a bad one at psychological level
  • Understand how use of fonts, colours or visuals that can impact performance of your ads

In a nutshell, the course has been designed to teach you – how you can make maximum return on your ad/ content investment?

This course will teach you how after you’ve done your best, how you can do even better. Try the steps taught to you in this course and track how each small change will effect your ‘Click Rates’, ‘ROI’ or ‘Conversions’. Each small change will bring you actionable results and you’ll be able to track them, REAL TIME.

Get ready to maximise your potential from each penny spent, get the maximum sales conversion & make the most of your marketing budget!

Who is the target audience?

  • Business owners
  • Professionals interested in marketing, sales or advertising
  • Anyone interested in design, consumer behaviour or psychology
  • Anyone interested in branding or social media marketing
  • Anyone interested in learning how to increase return on investment on their ad spend

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