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Jun 16, 2024

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Digital Marketing Overview

Is digital marketing a good career?

In 2024, digital marketing stands out as a red-hot career choice. In an age dominated by the internet, brands are desperately seeking skilled digital marketers to boost their online presence. The demand is sky-high, but the supply of talent is limited. Hence, it is a good career provided you do a digital marketing course and be one of those skilled digital marketers.

Can I learn digital marketing online?

Yes, with everything being available online, even digital marketing courses had to be made available for learners. There are various institutes that provide online digital marketing courses in India. Apart from that, you can even get brief introductions about digital marketing concepts from blogs or YouTube videos available on the Internet.

Is a digital marketing certificate worth it?

The worth of a digital marketing certificate depends on your goals of learning this subject. If you are someone who wants to kickstart a business, take their own existing business online or establish a freelancing career, you will only need the right digital marketing skills.

But if you’re a job seeking individual, a certificate helps you add more weightage at the time of recruitment. But the bottom line is your performance and understanding of digital marketing which will come from learning the right skills from the right mentors.

Why pursuing an online Digital Marketing course in India is better than pursuing an offline course?

Online digital marketing courses offers many benefits over offline courses, including flexibility to learn at your own pace and from any location. They are often more cost-effective & provide access to a wide range of specialised courses.Online courses are available all day, every day, and can be adjusted to suit how you like to learn. This makes them a convenient and effective way to learn digital marketing in India.

What are the qualifications criteria for a digital marketing course in India?

Digital Marketing is a skill that can be done by anyone no matter your educational background. The basic qualification criteria would be to have a minimum 10+2 years of education. Additionally, if you wish to enrol for a PG Program, you need a bachelor’s degree in preferably marketing field. However, the qualification criteria varies from institute to institute, so you should inquire before applying.

What topics are covered under a digital marketing syllabus?

A digital marketing syllabus includes topics such as – foundational concepts, digital marketing concepts and soft skills training, all in the same hierarchy.

Foundational concepts include marketing fundamentals like AIDA Funnel, Marketing Framework, etc. A syllabus should start with foundational concepts so that both traditional & non-marketing students can create a strong base from the start.

Digital Marketing concepts include basic to advanced topics like Search Engine Optimisation, Social Media Marketing, Paid Advertising, Email Marketing, Content Marketing, Web Analytics, etc. These digital marketing concepts form the core of a course syllabus.

Apart from digital marketing knowledge, it is important that a syllabus covers soft skills like presentation, communication, art of pitching, client servicing, etc. Soft skills help you become more confident to enter the corporate world.

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Why enroll in online digital marketing courses?

If you’re a working professional who wants to upskill or switch your career without stopping your income or someone who is setting up their business, doing a digital marketing course online is a smart decision.

Also, if you’re located in a city where the learning opportunities are not well developed, then an online course will allow you to connect with the brightest industry leaders and learn from top institutions across the globe. But if you’re an undergraduate or a graduate, you should ideally consider learning it offline and opt for online courses only if you have genuine reasons restricting you.

To conclude, you should enroll in digital marketing courses online if you don’t have the time to invest offline. The curriculum, skills, mentors and interactivity is going to be similar to that of an offline class because technology is way ahead today. And, the fee for online courses are generally slightly cheaper than offline classes so even that is an added advantage.

What are the top 7 types of digital marketing?

Digital Marketing is an ever-evolving field and every year newer types of digital marketing are introduced such as WhatsApp Marketing, Chatbots, Influencer Marketing, Virtual Reality, Augmented Reality, etc.

However, the top 7 types of digital marketing are those that cannot be avoided at any cost:

  • Search Engine Optimisation
  • Social Media Marketing
  • Email Marketing
  • Paid Advertising
  • Media Planning
  • Web Analytics
  • Marketing Automation

You can either choose to learn all of these concepts separately in short online digital marketing courses or learn all digital marketing concepts in one digital marketing course.

What are the career opportunities after completing these digital marketing online certifications?

Talking about the general career opportunities in digital marketing, currently, there is a gap in the industry.

The demand of skilled digital marketers in high but the supply of the same is relatively low.

Completing a digital marketing certification online will help you be skilled enough to take advantage of the gap and apply for various digital marketing roles in the industry.

Here is a list of top digital marketing roles and their average starting salaries in India:

  • Social Media Marketing Executive- INR 3,00,000
  • Digital Marketing Executive- INR 2,60,000
  • SEO Executive – INR 2,00,000
  • SEM Executive – INR 3,50,000
  • Content Marketing Executive – INR 3,00,000
  • Web Development Executive – INR 3,00,000
  • Email Marketing Executive – INR 2,70,000
  • Marketing Automation Executive – INR 3,60,000

What is the maximum salary for a digital marketer in India?

The highest designation in the digital marketing space is that of “Chief Digital Officer”. According to Ambition Box, the maximum salary of Chief Digital Officer is INR 1.02 crores per annum. This number varies depending upon your work experience and both digital and managerial skills.

What is SEO in digital marketing?

In digital marketing, SEO stands for Search Engine Optimization. It’s the practice of improving a website so that it shows up higher in search engine results, making it more visible to people searching for relevant information or products online.

Upskill with IIDE’s Outcome-oriented Certifications

Recently Updated

Advanced Certification in Digital Marketing
(ACDM)

4 months
Preferred by: Freshers, Small Business Owners, Influencers

Trending

Professional Certification in Digital Marketing & Strategy (PCDMS)

6 Months
Preferred by: Working Professionals, Agency Owners, Freelancers

ACDM or PCDMS? Which certification suits your needs?

Key Highlights

  •    AI-based Mock Interviews
  •    Assured Placement Support
  •    20+ Digital Marketing and AI Tools
  •    Syllabus curated by Industry Pros
  •    1:1 Mentoring Sessions
  •    Campus Immersion Preferred
  •    Leadership & Agency Skills PCDMS
  •    Case Studies PCDMS
  •    Simulations PCDMS
  •    Project Management & Conflict Resolution PCDMS

Want a Sneak Peek?

Schedule a Demo Lecture with our Academic Experts

About Campus Immersion

Campus immersion is held over 2 weekends where learners come to IIDE’s Mumbai campus for a hands-on practical experience. Both ACDM & PCDMS learners get the opportunity to opt for it.

Agency Visits

Design Thinking

Content Creation

Storytelling in Digital Marketing

E-Commerce Strategy

Interactive Dashboards Creation

digital marketing course in India campus immersion

Digital Marketing Syllabus That Makes You Industry-ready

Our online digital marketing course includes an updated syllabus including latest digital marketing concepts. With practical training & numerous live projects, this syllabus will prepare learners for today’s demanding industry.


Course 1

Foundation

  1 Live Project

  • Brand Truth: Marketing Fundamentals
  • Customer Journey: AIDA Funnel
  • Presentation Skills
  • Introduction to Agencies & Departments


Course 3

Social Marketing

  2 Practice Assignments      1 Live Project

  • Social Media Organic
  • Brand Reputation Management
  • Social Media Paid
  • Influencer Marketing
  • Resume & LinkedIn Profile Building

PCDMS

Course 5

Planning & Strategy

  1 Live Project      Case Studies

  • Lead Generation & Nurturing
  • Media Planning
  • Conversion Rate Optimization
  • Customer Relationship Management
  • Blogging, AdSense & Affiliate Marketing
  • Freelancing Economics & Overview
  • Portfolio & Personal Brand Building


Course 2

Search Marketing

  2 Practice Assignments      1 Live Project

  • Website Basics
  • Search Engine Optimisation
  • Google Ads
  • E-Commerce
  • Corporate Soft Skills
  • Reporting & Excel Training


Course 4

Growth & Analytics

  1 Capstone Project

  • Google Analytics 4
  • Capstone Project
  • Interview Preparation
  • Mock Interviews

PCDMS

Course 6

Business Skills

  1 Practice Assignment      Simulation

  • Art of Pitching
  • Client Servicing
  • Campaign Planning
  • Project Management
  • Multimedia Case Studies
  • Leadership & Conflict Resolution Skills
  • Masterclass: Economics of Digital Marketing


Course 1

Foundation

  1 Live Project

  • Brand Truth: Marketing Fundamentals
  • Customer Journey: AIDA Funnel
  • Presentation Skills
  • Introduction to Agencies & Departments


4Course 2

Search Marketing

  2 Practice Assignments
  1 Live Project

  • Website Basics
  • Search Engine Optimisation
  • Google Ads
  • E-Commerce
  • Corporate Soft Skills
  • Reporting & Excel Training


Course 3

Social Marketing

  2 Practice Assignments
  1 Live Project

  • Social Media Organic
  • Brand Reputation Management
  • Social Media Paid
  • Influencer Marketing
  • Resume & LinkedIn Profile Building


Course 4

Growth & Analytics

  1 Capstone Project

  • Google Analytics 4
  • Capstone Project
  • Interview Preparation
  • Mock Interviews

PCDMS

Course 5

Planning & Strategy

  1 Live Project
  Case Studies

  • Lead Generation & Nurturing
  • Media Planning
  • Conversion Rate Optimization
  • Customer Relationship Management
  • Blogging, AdSense & Affiliate Marketing
  • Freelancing Economics & Overview
  • Portfolio & Personal Brand Building

PCDMS

Course 6

Business Skills

  1 Practice Assignment
  Simulation

  • Art of Pitching
  • Client Servicing
  • Campaign Planning
  • Project Management
  • Multimedia Case Studies
  • Leadership & Conflict Resolution Skills
  • Masterclass: Economics of Digital Marketing

Digital Marketing Tools You’ll Master

Being a digital marketer means interacting & working with multiple digital marketing tools daily. Here are some of the tools that you will master during IIDE's online digital marketing course.

digital marketing course in India tool google ads logo
digital marketing training tool google adsense logo
digital marketing ubersuggest tool logo
digital marketing course in India tool meta logo
digital marketing training tool mailchimp logo
digital marketing rankwatch tool logo
digital marketing course in India tool amazon central logo
Google Keyword Planner
digital marketing rival iq tool logo
digital marketing course in India tool semrush
digital marketing training tool wordpress logo
digital marketing courses tool typeform logo
digital marketing course in India tool yoast
digital marketing training tool hootsuite logo
digital marketing courses tool shopify logo
digital marketing course in India tool moz
digital marketing google analytics tool logo
digital marketing courses tool awario logo

Next-gen AI-powered Tools

AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.

writesonic logo
wixadi logo
upfluence logo
unbounce logo
scrip logo
invideo logo
ink logo
influencity logo
hype auditor logo
copy dot ai logo
chat gpt logo
resume dot io logo

Learn from Industry Experts

We handpick subject-matter experts for pre-recorded video lectures and live sessions. They carry years of experience, knowledge & secrets of the trade to the classroom.

online digital marketing course trainer haani mirza

Haani Mirza

Creative Lead Asia Pacific

google logo

Years of Experience 10+ Years of Experience

online digital marketing course trainer soham bhagnari

Soham Bhagnari

Sr. Agency Development Manager

amazon logo

Years of Experience - Online Digital Marketing Course Mentors 9+ Years of Experience

online digital marketing course trainer nikhil punjabi

Nikhil Punjabi

Ex- Digital Marketing Manager

godrej logo

Years of Experience 10+ Years of Experience

online digital marketing course trainer mihir palan

Mihir Palan

Sr. Director Planning APAC

essence mediacom

Years of Experience 8+ Years of Experience

online digital marketing course mentor akshay gurnani

Akshay Gurnani

Co-Founder

schbang logo

Online Digital Marketing Course Mentors 10+ Years of Experience

online digital marketing course mentor anish raul

Anish Raul

Ex- Creative Lead

hp logo

Years of Experience - Online Digital Marketing Course Mentors 7+ years of Experience

online digital marketing course mentor amyn ghadiali

Amyn Ghadiali

President Business & Integration:

gozoop logo

Years of Experience - Online Digital Marketing Course Mentors 8+ Years of Experience

online digital marketing course mentor shrenik gandhi

Shrenik Gandhi

Co-Founder

wrm logo

Years of Experience - Online Digital Marketing Course Mentors 10+ Years of Experience

online digital marketing course trainer haani mirza

Haani Mirza

Creative Lead Asia Pacific
google logo
Years of Experience - Online Digital Marketing Course Mentors 10+ Years of Experience

online digital marketing course trainer soham bhagnari

Soham Bhagnari

Sr. Agency Development Manager
amazon logo
Years of Experience - Online Digital Marketing Course Mentors 9+ Years of Experience

online digital marketing course trainer nikhil panjabi

Nikhil Punjabi

Ex-Digital Marketing Manager
godrej logo
Years of Experience - Online Digital Marketing Course Mentors 10+ Years of experience

online digital marketing course trainer mihir palan

Mihir Palan

Sr. Director Planning APAC
essence mediacom
Years of Experience - Online Digital Marketing Course Mentors 8+ Years of Experience

online digital marketing course mentor akshay gurnani

Akshay Gurnani

Co-Founder
schbang logo
Years of Experience - Online Digital Marketing Course Mentors 10+ Years of Experience

online digital marketing course mentor anish raul

Anish Raul

Ex- Creative Lead
hp logo
Years of Experience - Online Digital Marketing Course Mentors 7+ Years of Experience

online digital marketing course mentor amyn ghadiali

Amyn Ghadiali

President Business & Integration
gozoop logo
Years of Experience - Online Digital Marketing Course Mentors 8+ Years of Experience

online digital marketing course mentor shrenik gandhi

Shrenik Gandhi

Co-Founder
wrm logo
Years of Experience - Online Digital Marketing Course Mentors 10+ Years of Experience

Career Opportunities after the Course

Here are some of the entry-level & mid-level digital marketing roles that you can apply for once you complete IIDE’s online courses:

Entry-Level Digital Marketing Jobs

Students who complete ACDM & opt for placements, can apply for internships & entry-level digital marketing jobs such as:

  • Social Media Associate
    Salary: INR 2.7 LPA
  • SEO Associate
    Salary: INR 3 LPA
  • Content Writers
    Salary: INR 3 LPA
  • Client Servicing Associate
    Salary: INR 3 LPA
  • Paid Media Associate
    Salary: INR 3.1 LPA
  • Digital Marketing Intern
    Salary: INR 2 LPA

Mid-Level Digital Marketing Jobs

Students who complete PCDMS & opt for placements, can apply for mid-level digital marketing jobs such as:

  • Social Media Team Lead
    Salary: INR 4 LPA
  • Senior SEO Associate
    Salary: INR 3.5 LPA
  • PPC (Pay Per Click) Executive
    Salary: INR 3.7 LPA
  • Campaign Manager
    Salary: INR 3.6 LPA
  • Media Planning Associate
    Salary: INR 3.5 LPA
  • Performance Marketing Associate
    Salary: INR 4 LPA

Our Alumni Work At

digital marketing agency nykaa logo
digital marketing agency performics convonix logo
digital marketing agency purplle logo
digital marketing agency media dot net logo
digital marketing agency np digital logo
digital marketing agency schbang logo
digital marketing agency one plus logo
digital marketing agency merkle sokrati logo
digital marketing agency fcb kinnect logo
digital marketing mediacom logo
digital marketing agency mc donalds logo
digital marketing agency publicis media logo

Learning Methodology

1

Start with Video Lectures:

digital marketing course in India methodology step 1

Watch 50+ hours of high quality video content featuring industry experts.

2

Attend Live Online Sessions:

courses methodology step 2

Participate in discussions and engaging activities to reinforce practical digital marketing.

3

Book a Mentor:

course methodology step 3

One on one mentoring sessions facility with experts to get personalized doubt resolution.

4

Presentations & Live Projects:

course methodology step 4

Test your knowledge with a range of industry-relevant assignments & live projects.

Supersessions with Decision-makers of Global Brands

Get insights from Directors, VPs and Heads of top companies and heavyweights of the advertising industry.

digital marketing trainer deepa krishnan

Deepa Krishnan

Director – Marketing, Category, Loyalty, Digital

 starbucks logo

digital marketing trainer varun mishra

Varun Mishra

Growth & Analytics

paytm logo

digital marketing trainer abhishek bhasin

Abhishek Bhasin

Director, Brand Marketing & App Growth

make my trip logo

digital marketing trainer kapilesh prakash

Kapilesh Prakash

VP Ad Sales, Digital Ventures

viacom 18 logo

Digital Marketing Program Fees

Choose the certification of your interest. Along with that, you must also check the box for Campus Immersion if you would like to opt for it.

Hear It from IIDE Learners

chetan khanna online digital marketing course student

“Worth every penny. One of the best learning experiences I have ever had. The courses are well structured by giving each topic enough time. The faculty is really very helpful & the placements given by IIDE are also great. If you’re looking to get into digital marketing, IIDE is the way to go.”

Chetan Khanna

PivotRoots

ankita todwalkar online digital marketing course student

“I had a great experience with IIDE’s online course. Got my concepts of digital marketing cleared & learnt a lot of things important for a career. Also glad to have got placed for my preferred job role through IIDE’s placement cell, all thanks to the resume building session and career advice session.”

Ankita Todwalkar

Bright Brain

dhruvil shah online digital marketing course student

“The digital marketing course was completely online & still was really amazing! Lots of new learnings & the IIDE team was also very supportive. Special thanks to our course coordinator Saloni Thakkar for always being there & helping out whenever required.”

Dhruvil Shah

Steel Line

shruti thakkar online digital marketing course student

“At IIDE there wasn’t one moment where I found myself lost or wondering what’s next. I tried multiple marketing courses but none were as comprehensive as IIDE. Today, months after my course, I am able to close deals with international clients. ”

Shruti Thakkar

SocialShout

dillon dsouza online digital marketing course student

“IIDE – A great place to start your digital marketing learning! Well-organized lectures, exams, and presentations. The placement head involved, Rashi Shah, helped me find a good job in SEO to start my digital marketing career within no time!”

Dillon Dsouza

DigiMaze

“I completed my advanced digital marketing course from IIDE. Choosing IIDE was the best decision I took in my career. I was a software engineer for 5 years & leaving my IT job was really scary. The courses are so detailed & the faculties here are so knowledgeable. I had an amazing learning experience.”

Nimisha Jois Thomas

Tecfuge Business Solutions

chetan khanna online digital marketing course student

“Worth every penny. One of the best learning experiences I have ever had. The courses are well structured by giving each topic enough time. The faculty is really very helpful & the placements given by IIDE are also great. If you’re looking to get into digital marketing, IIDE is the way to go.”

Chetan Khanna

PivotRoots

ankita todwalkar online digital marketing course student

“I had a great experience with IIDE’s online course. Got my concepts of digital marketing cleared & learnt a lot of things important for a career. Also glad to have got placed for my preferred job role through IIDE’s placement cell, all thanks to the resume building session and career advice session.”

Ankita Todwalkar

Bright Brain

dhruvil shah online digital marketing course student

“The advanced digital marketing course was completely online & still was really amazing! Lots of new learnings & the IIDE team was also very supportive. Special thanks to our course coordinator Saloni Thakkar for always being there & helping out whenever required.”

Dhruvil Shah

Steel Line

shruti thakkar online digital marketing course student

“At IIDE there wasn’t one moment where I found myself lost or wondering what’s next. I tried multiple marketing courses but none were as comprehensive as IIDE. Today, months after my course, I am able to close deals with international clients.”

Shruti Thakkar

SocialShout

dillon dsouza online digital marketing course student

“IIDE – A great place to start your digital marketing learning! Well-organized lectures, exams, and presentations. The placement head involved, Rashi Shah, helped me find a good job in SEO to start my digital marketing career within no time!”

Dillon Dsouza

DigiMaze

nimisha thomas online digital marketing course student

“I completed my advanced digital marketing course from IIDE. Choosing IIDE was the best decision I took in my career. I was a software engineer for 5 years & leaving my IT job was really scary. The courses are so detailed & the faculties here are so knowledgeable. I had an amazing learning experience.”

Nimisha Jois Thomas

Tecfuge Business Solutions

sakshi sonkhiya online digital marketing course student

“Figured out my career path with IIDE’s help & got connected with big agencies.”

Sakshi Sonkhiya, Social Media Manager, Digital Yours

karamjeet singh online digital marketing course student

“IIDE goes above & beyond to make sure that students grasp all the important concepts.”

Karamjeet Singh, Ads Operation Specialist, Accel Digital Ad Operations

sukhmani kaur online digital marketing course student

“Challenging but fun projects that helped me develop practical skills, made me job ready.”

Sukhmani Kaur, Digital Marketing Intern, Marketing Mojito



Advanced Certification in Digital Marketing(ACDM)
Professional Certification in Digital Marketing(PCDM)

Batch Details

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Frequently Asked Questions

Online Certifications

Q. What are the two certifications offered by IIDE?

IIDE offers two certification tracks under our online digital marketing course : Advanced Certification in Digital Marketing & Professional Certification in Digital Marketing & Strategy. To understand the difference between the two, click here.

Q. Does IIDE provide online digital marketing courses in hindi?

No, IIDE does not provide any digital marketing courses in Hindi as of now. Since IIDE’s digital marketing course caters to a diverse audience from different parts of the world, the common language for training is English for the comfort and better understanding of students.

Q. Does IIDE provide a free digital marketing course?

Yes, IIDE does have a free digital marketing course that you can enroll in if you want a demo on how digital marketing is taught at IIDE while also gaining some more knowledge about the field.

Q. What is the difference between Advanced Certification and Professional Certification?

The main difference between the Advance Certification in Digital Marketing and the Professional Certification in Digital Marketing lies in the learning experience and knowledge it provides to the learners
The Advance Certification in Digital Marketing is a 4-month program primarily preferred by college students, freshers, small business owners, and influencers. It does not specifically cover agency and leadership skills but does provide a holistic understanding of digital marketing.

On the other hand, the Professional Certification in Digital Marketing is a 6-month program primarily preferred by working professionals, agency owners, and freelancers. This course includes a focus on agency and leadership skills and provides simulations along with focus on digital marketing.

For a more detailed comparison of both certifications, click here.

Q. What is the eligibility criteria for both certification programs?

ACDM – The eligibility criteria is a 12th Grade Pass (10+2) with a minimum of 50% marks in aggregate or equivalent. However, any individual who is 16 years and above can also apply for the program.

PCDMS – The eligibility criteria is a Graduation in any field with a minimum of 50% marks in aggregate or equivalent. However, any individual who is 22 years and above can also apply for the program.

Q. What is the digital marketing course fee?

The fee for the Advanced Certification in Digital Marketing is ₹1,25,000 & the fee for the Professional Certification is ₹1,80,000. The fee can be paid in installments.
Whenever doing a course, it is important that you choose a course that has the highest ROI.

Your fee is an investment in your future & if a particular course provides all the assistance to get placed & has a good placement rate, you should invest in it.
If you are able to recover your investment in just 1 year after the course, the ROI of that course is high.

Q. What impact can digital marketing certification make on my career?

A digital marketing certification can have a significant impact on your career, both in terms of your skills and knowledge, and your job prospects. Some of them being:

1. Proof of your skills and knowledge: Having a digital marketing certification, ensures that whatever or digital marketing skills or knowledge you have are backed by some higher authority.
2. Competitive Edge: There are many free digital marketing certifications available on the internet and everyone does that. Having a specialized certification from a reputed institute makes you have a competitive edge in the job market.
3. Networking opportunities: Many digital marketing training programs offer networking opportunities with industry professionals via super sessions, seminars and guest lectures.
4. Enhanced earning potential: Professionals with digital marketing certifications reportedly earn more when compared to those who don’t.
5. Career Advancement: A certificate in digital marketing will help you get better job roles if you want to upskill in the industry or are aiming for a career change.

Q. I am from sri lanka, can I do this digital marketing course?

Yes, you can do this digital marketing course even if you are from Sri Lanka. An online course gives you the flexibility of learning digital marketing from your home.

Career Outcomes

Q. I am a digital marketer with 1-2 years of work experience. How will this course help me?

Being a working professional in the digital marketing industry, you know how rapidly trends change. Hence, there is always a knowledge gap between what you know & what’s happening in the industry. This course will help you stay updated & understand how modern digital marketing works. Also, this is a great opportunity for you to demand a better salary package & promotion during your annual appraisal review.

If you already know the basics of digital marketing, we recommend you to choose the Professional Certification in Digital Marketing & Strategy.

Q. What skills will I learn in these digital marketing courses?

You will learn both advance digital marketing skills as well as soft skills throughout these digital marketing courses.
Advance digital marketing skills such as Search Engine Optimisation, Social Media Marketing, Media Planning, Influencer Marketing, Google Ads, etc are essential to master if you want to high paying career in digital marketing.

On the other hand, soft skills like communication, pitching, brand building, etc will help you stand out from the crowd in this competitive field.

Q. Can a fresh graduate get a job after completing a digital marketing course?

You certainly can. By enrolling in a digital marketing program at a reputable institution that offers job placement assistance and can attest to your skills and abilities, such as institutes like IIDE. IIDE trains their students through activities like resume-building seminars, AI-powered mock interviews, and dedicated hiring portals.

Q. What will be my salary after doing digital marketing course in Pune ?

According to Ambition Box, digital marketing executive salary in Pune with less than 1 year of experience to 5 years ranges from ₹ 1.1 Lakhs to ₹ 4.6 Lakhs with an average annual salary of ₹ 2.5 Lakhs

Q. I am a college student & want to make a career in digital marketing. How will this course help me?

If you want to make a career in digital marketing, this course helps you to master digital marketing concepts and skills that are in demand. Additionally, with IIDE’s placement training & 100% placement assistance, you will get placed smoothly.

Q. What is the salary of digital marketing freshers around the world?

There is no such global average for digital marketing freshers salary. However, let’s look at the top countries that have high demand for digital marketers and their average starting salaries:

Canada – CAD 53,169/year
India- INR 2,50,000/year
USA- USD 49,921/year
UAE- AED 14,000/year
Australia- AUD 90,100/year
Ireland – EUR 35,431/year
Phillippines- PHP 354,200/year
United Kingdom- GBP 24,000/year

Q. What is the salary package I can expect after completing the program?

The salary package after completion of the course depends on the experience of the candidate.
– If you are a student, you can expect a stipend between 5k and 15k.
– If you are a fresh graduate, then you can expect a salary between 3-4 LPA.
– If you are a working professional you can expect a 20-30% hike on your CTC.
– If you are a business owner, you can take your business online & create awareness with a larger audience, resulting in more sales.
– If you are a freelancer, this can help you to expand their skills and enhance their potential to attract clients
For more information, click here.

Course Features

Q. Does IIDE offer placement services?

Yes, IIDE offers 100% placement services. The placement team helps you to connect with openings in major global brands and digital agencies. This online digital marketing course also grooms you as a working professional through mock interviews & career support.

Q. Is there any criteria for placement assistance?

Yes, a digital marketing certificate from institutes like IIDE is worth it because it will help you add value to your CV. It also serves as a testament to your knowledge received during the course.

80% attendance in Live class & 80% completion of the Video Course
Appear for all MCQ exams
Submit ALL assignments including Final Project before the given deadline
To know more, get in touch with our counselors.

Q. I don’t want immediate placements after the online course ends. Will IIDE assist me with placements if I need help after a few months?

Absolutely. Our placements team will provide you placement assistance with up to 3 Interview Opportunities as & when required after the course completion.

To know more, get in touch with our counselors.

Q.What additional benefits do I get from IIDE’s online digital marketing course?

In addition to dedicated course managers who provide support throughout your training, you will also gain access to IIDE’s WhatsApp and Telegram community. This community keeps you updated on job opportunities and freelancing gigs. Via this group you also get notified about the super-sessions conducted by industry experts at IIDE.

Furthermore, apart from having a course manager, you will also have a 24/7 AI Assistant on IIDE’s learning platform to help you with any doubts anytime, anywhere.

Q. What if I can’t travel for the Offline Presentations to Mumbai?

If you can’t travel to Mumbai for Offline Presentations, you can opt to present it online.

Q. Will I get lifetime access to the video recorded lectures and live sessions?

As a part of the curriculum, you only get 180 days of access to the entire course.However, reference materials provided during the course can be downloaded & accessed for lifetime.

Q. If I don’t have any doubts, can I skip the LIVE Sessions?

No, you cannot skip the live sessions. We recommend you attend the live sessions because you get to learn while other students’ questions are being answered and take advantage of the networking opportunities. Moreover, the trainer will share many live examples and tips and tricks in the live class that will be helpful for you.

Q. Where is IIDE’s Campus located?

IIDE has two campuses – one in Mumbai & one in Delhi

Mumbai Campus Address: 1st Floor, Andheri Girls’ Education Society, S. V. Road, Opp. Bank of Baroda, Near GK Gokhale Bridge, Andheri West, Mumbai – 400058

Delhi Campus Address: Metro Exit no. 4, E-30, 2nd & 3rd Floor, above Regal Shoes, behind McDonalds, South Extension II, New Delhi, Delhi – 110049

Others

Q. What is a digital marketing certification?

A digital marketing certification is a certificate that you earn after completing a digital marketing course. The certificate is evidence for your future employers of your expertise in digital marketing skills.

Q. Is there MBA in digital marketing?

Yes, there is MBA in digital marketing. With digital marketing being termed as one of the highest paying careers by Forbes, its demand has increased among the GenZ and millennials. IIDE is one of the institutes that offers an MBA-Level PG in Digital Marketing with advance digital marketing knowledge, practical in-person training and assured placements.

Q. Can a 12th pass do digital marketing?

Yes, even a 12th pass can do digital marketing courses. Digital marketing is a lifelong skill that can be learnt by anyone of any qualifications, the only criteria would be the student must be 16 years or older.

Q. Which course should I do – Google’s Digital Garage course or IIDE’s digital marketing courses?

If you want to opt for free digital marketing course which will help you touch down on the fundamentals of digital marketing then, you can opt for Google Digital Garage course but if you you want learn digital marketing via practical experience with one-on-one guidance from mentors and make yourself job-ready then IIDE’s digital marketing course would be a better option.

Q. Is it worth doing online digital marketing courses with certificates in 2024?

Yes, and the reason is the rapid increase of internet users. According to Statista, the number of internet users is projected to increase to 6 billion by 2027. With the digital revolution taking over, the need for digital marketers will also increase, businesses are increasingly relying on digital channels to reach their target audiences. An online digital marketing certification course can help you learn the essential skills and knowledge you need to succeed in this field.