Master Digital Marketing
With An MBA Level Post Graduation Programme
The programme helps you Master intense managerial skills and cutting edge digital marketing knowledge to gain MBA equivalent exposure.
Program Commences: 24th Feb, 2021
Certification in Alignment with | 
Certification in Alignment with:
60,000+
Students Trained
11 Months
18 hrs/week
Feb 24, 2021
Start Date
100+
Hiring Partners
EMI Options
Starting at ₹32,50060000+
Students Trained
11 Months
18 hrs/week
EMI Options
Starting at ₹32,500100+
Hiring Partners
Key Highlights of the PG Programme
- 600+ Learning Hours
- 1 on 1 Student Mentorship
- 13+ Live Projects
- 2 months Internship
- Placements Assured
- 28+ Industry Relevant Skills
- Key Managerial Skills
- 0% EMI Option Available
Learn more about the Course Curriculum taught by the Leading Industry Experts.
Post Graduate Certification from IIDE
On successful completion of the Post Graduation Programme, you will be awarded an IIDE certificate which will certify you as a master in Digital Marketing. We are renowned amongst India’s top brands and ad agencies for being an MBA level intensive programme and hence this certification will go a long way to showcase your industry readiness. This Post Graduation shall also help you prepare for Google and Facebook certifications.
Learn from CXOs of Top Agencies and Brands, Industry Visits, Case studies and much more!
Mentors
Arpit Jain
Worked for:
7 Years of Experience
Rushabh Sheth
Worked for:
6 Years of Experience
Aayushi Bhotica
Worked for:
8 Years of Experience
Prachi Shah
Worked for:
7 Years of Experience
Take the first step towards your career in Digital Marketing Now
Download Course Brochure
What Makes Our Students Industry Ready
Our industry mentors help you carve out the best career path based on your skillset.
The placement committee handholds you through your resume and portfolio building process.
Multiple rigorous under pressure mock interviews.
Mandatory internships are part of the training to prepare you for the practical world.
A practical project in a simulated business environment will prepare you to enter the industry
Placement Opportunities Post Our PG Programme
Our 360° comprehensive learning-based model opens up multiple avenues and opportunities for our masters in Digital Marketing in India.
- Brand Manager
- Client Servicing Manager
- Content Marketer
- Account Manager
- Paid Media Expert
- SEO Expert
- Business Development Manager
- Media Strategist
Start your Digital Marketing Career with Industry level training.
Our Students Work At
Deuben Alvares
Prachi Desai
Sadhvi Arora
Tejaswini Gandhi
Shivansh Dubey
Kartik Mittal
Lochan Dabhi
Abel Matthew
Shivansh Dubey
Deuben Alvares
Prachi Desai
Sadhvi Arora
Lochan Dabhi
Tejaswini Gandhi
Kartik Mittal
Abel Matthew
IIDE's PG Digital Marketing Syllabus
IIDE’s MBA level Digital Marketing Programme has a comprehensive syllabus that will impart the right Digital Marketing skills and relevant Managerial skills needed to bag a job with India's leading brands and digital setups.
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Inbound Marketing
Introduction to Digital Marketing
Learn Why Digital Marketing is gaining traction and it’s scope in the coming decade.
- Traditional Media vs Digital Media
- Digital Marketing Possibilities
Website Creation
Learn to quickly build good looking websites and landing pages using WordPress.
- Website Planning
- Build your WordPress site
Search Marketing
Learn to leverage the power of Search Engines for paid advertisements
- Google Search Engine Optimization (SEO)
- Google Search Engine Marketing (SEM)
- Bing Search Engine Marketing
- App Store Optimization (ASO)
- Remarketing
Outbound Marketing
Content Marketing
Learn how to plan effective online campaigns to attract potential customers
- Popular Content Formats
- Content Calendar
- Copywriting
- Design Essentials
- Blogging & AdSense
- Detailed AIDA content marketing
Social Media Marketing & Management
Learn paid and organic Social Media Marketing to influence users on these platforms
- FB, Insta, Twitter, LinkedIn, Pinterest
- Social Media Marketing (Organic)
- Social Media Marketing (Paid) on all platforms
- Online Reputation Management
- Social Listening
Video Marketing
Learn to strategise video content that has the power to positively affect brand awareness
- Scripting
- What makes a Video go Viral
- Facebook, YouTube & TikTok
- YouTube (SEO)
Media Management & Automation
More forms of Digital Marketing
Learn some more Digital Marketing skills that are in demand now.
- Email Marketing
- Mobile Marketing (Notification, SMS, QR Code)
- Influencer Marketing
- Ecommerce Management
- Build an Ecommerce Site using Shopify
- Affiliate Marketing
- Podcast Marketing
- Innovations on Digital Platforms
- Customer Relationship Management Tools (CRM)
- Marketing Automation Tools
Integrated Marketing (Full Funnel Marketing)
Learn to lead the customer along the marketing funnel and measuring results of your efforts
- KPI Setting
- Media Planning (Self Served)
- Media Planning (Non-Self Served)
Managerial Skills and Soft Skills
Soft Skills
Learn to present your skills to potential recruiters
- Interview Skills
- Resume Making
- Presentation Skills
- Advanced Excel skills
- Advanced PPT skills
Agency Skills
Learn to package your digital marketing strategies and present them to clients
- How to approach a client brief
- Art of Pitching in the Media Industry
- Introduction to Departments in an Agency
- Agency Visits and Management Interaction
Compulsory Internship & Thesis
Internship & Mentoring
- Do a mandatory 2-month Internship with mentoring from Industry experts
- Submit a final year end thesis level project based on a real world brand
Learning Hours
Months Internship
Tools You’ll Master
Admission Process and Eligibility
Bachelor's degree (10+2+3/4) or equivalent qualification in any discipline from a recognized University with a minimum 55% score.
OR
Eligibility 2
Students who have appeared for their final year degree examination can also apply, however, their admission will be provisional and will be confirmed only after producing the results.
Check your eligibility, pay the fees for the IIDE Admissions Test, and fill in the application form in detail and take the Admissions Test. The test is designed to assess creativity, aptitude, communication, acumen, general knowledge to gauge the applicant’s vision & interest in Digital Marketing.
Step 2: Application review
All applications are thoroughly reviewed by the admissions committee. Shortlisted students will be called for a personal interview during which they can present their portfolios.
Step 3: Personal Interview
Each shortlisted applicant will be personally interviewed by the admissions committee. Qualified applicants will receive a letter confirming the admission to the Post Graduate Programme in Digital Marketing
No cost EMI’s available from Rs. 30,000/month
*inquire for more information
IIDE Student Reviews
Krishna Jindal
Social Media Intern, OnePlus
“Training with IIDE has been my favourite academic experience ever! The amount of practical learning and real life skills I gained here are priceless.”
Shivansh Dubey
Logistics Supply Chain AssociateAmazon
“Never have I ever experienced such personalised training and mentors who clear all your doubts, as many of them as you have! IIDE has truly changed my perception of education for better!”
Rajvi Gada
Content Writing Intern, The Minimalist
“The experience and knowledge I picked up from IIDE is unparalleled and has aided me tremendously in my digital marketing journey. I can’t thank the trainers enough!”
Sachi Pandya
Senior Account Director, Kinnect.
"“One of the best places for digital education. I looked at one too many course structures until this- It’s perfect and has more practical training than theoretical. The vibe is young and energetic. Even the teachers are young but come with great experience in digital. If you are in for complete learning, I recommend the advance course.””
Krishna Jindal
Social Media Intern, OnePlus
“Training with IIDE has been my favourite academic experience ever! The amount of practical learning and real life skills I gained here are priceless.”
Shivansh Dubey
Logistics Supply Chain AssociateAmazon
“Never have I ever experienced such personalised training and mentors who clear all your doubts, as many of them as you have! IIDE has truly changed my perception of education for better!”
Rajvi Gada
Content Writing Intern, The Minimalist
“The experience and knowledge I picked up from IIDE is unparalleled and has aided me tremendously in my digital marketing journey. I can’t thank the trainers enough!”
Sachi Pandya
Senior Account Director, Kinnect.
“One of the best places for digital education. I looked at one too many course structures until this- It’s perfect and has more practical training than theoretical. The vibe is young and energetic. Even the teachers are young but come with great experience in digital. If you are in for complete learning, I recommend the advance course.”
SuperSessions
Neelesh Jain
Executive Creative Director
Akira Mitsumasu
VP – Global Marketing
Rahul Vasu
Head Loyalty, Analytics, CRM
Avinash Janjire
VP Marketing
