Types Of Digital Marketing Courses Offered By IIDE
We are a one-of-a-kind institute specializing in imparting digital marketing training. In order to meet the learners’ goals, we have designed multiple flexible programmes, taught by expert digital marketers. You can choose from one of the following.
1. Post Graduation Programme in Digital Marketing (Offline On-Campus)
Our 11-month MBA-Level Postgraduate Programme in Digital Marketing is specially designed to train a student holistically in digital marketing along with an innovative combination of communication, and managerial skills to help you gain an MBA equivalent exposure.
The curriculum is strategically formed to first equip you with all the basic to advanced digital marketing skills and then moves on to 2 distinct specialization tracks which will help students create a niche based on their skillset.
- Modules: 10+
- Duration: 11 months
- Course Level: Advanced
- Fees: ₹5,95,000
Here are a few individuals who should consider joining our MBA-Level Postgraduate Programme in Digital Marketing:
- Fresh graduates looking to boost their resume
- Working professionals interested in accelerating their career
- Professionals looking to switch their career paths
*Graduates and working professionals from all backgrounds are welcomed at IIDE:
In order to apply for this programme, a candidate must meet the following eligibility criteria:
- Students with (10+2+3) or equivalent bachelors qualification in any discipline from a recognized University with a minimum 6.0 CGPA
- Pass the IIDE Admissions Test & Personal Interview (PI)
- 600+ Learning Hours
- 1-on-1 Student Mentorship
- 13+ Live Projects
- 2 months Internship
- 100% Placements Assured
- 28+ Industry Relevant Skills
- 2 Specializations Available (Creative Strategy and Performance Marketing)
- Weekday & Weekend batches available
There are ample career opportunities after you complete our PG Program. With live projects, agency visits, soft skill training, and a 2-month mandatory internship, our students can directly enter the corporate world at mid to senior-level positions.
Some of the job profiles that you will be able to apply for after an Post Graduation in Digital Marketing are:
- Social Media Strategist
- SEO Strategist
- Paid Media
- Performance Marketer
- Influencer Marketer
- Client Servicing Associate
- Brand Strategist
According to Ambition Box, the average starting salary for Post Graduates in Digital Marketing is INR 3.5 LPA with an average growth of 20-30% per year in India.
As compared to the industry, IIDE has a track record of placing students at an average CTC of INR 5 LPA with a 40% higher growth rate than the industry average.
This is because of the curriculum & training which are designed according to MBA standards. Recruiters find IIDE students industry ready & often offer them packages higher than the average.
The highest package offered is INR 9 LPA, as of January 2023.
2. Online Digital Marketing Courses (Advanced + Professional Certification)
Our Online Digital Marketing Course offers 2 certifications – Advanced & Professional programme. The Advanced Certification will help you understand basic to advanced concepts of digital marketing within 4 months. It also gives an opportunity to learners to develop their interpersonal & corporate skills.
On the other hand, the Professional Certification gives an in-depth understanding of advance to strategic concepts of digital marketing within 6 months. It includes training in interpersonal, corporate & agency skills to make students industry-ready.
For Advanced Certification in Digital Marketing (ACDM):
- Modules: 20+
- Duration: 4 months
- Course Level: Intermediate
- Fees: ₹1,15,000
For Professional Certification in Digital Marketing & Strategy (PCDMS):
- Modules: 30+
- Duration: 6 months
- Course Level: Advanced
- Fees: ₹1,60,000
Our Advanced Certification in Digital Marketing (ACDM) is preferred by:
- College Students
- Small Business Owners
Likewise, our Professional Certification in Digital Marketing & Strategy (PCDMS) is preferred by:
- Working professionals looking to switch careers
- Marketing professionals looking to upskill
- Agency owners
In order to apply for this course, a candidate must meet the following eligibility criteria:
- The candidate must be a 12th Grade Pass (10+2) with a minimum of 50% marks in aggregate or equivalent.
- Any individual who is 16 years and above can also apply for the programme.
- AI based Mock Interviews
- 100% Placement Assistance
- 10+ Live Projects & Assignments
- Simulation & Case Studies (Only for PCDMS)
- 20+ Digital Marketing & AI Tools
- Trainers who’ve worked for Google, Amazon, GoZoop
- Soft & Corporate Skills Training
- Dedicated Hiring Portal
Career opportunities after IIDE’s online digital marketing courses depend on the certification you opt for.
If you opt for the Advanced Certification in Digital Marketing (ACDM), you can apply for entry-level jobs such as:
- Social Media Associate
- SEO Associate
- Content Writers
- Paid Media Associate
- Digital Marketing Intern
- Client Servicing Associate
The average starting salary for freshers after ACDM is INR 2.5-3.2 LPA. The package varies based on your skillset & work experience.
If you opt for the Professional Certification in Digital Marketing & Strategy (PCDMS), you can apply for mid-level jobs such as:
- Social Media Team Lead
- PPC (Pay Per Click) Executive
- Media Planning Associate
- Senior SEO Associate
- Campaign Planner
- Performance Marketing Associate
The average starting salary for freshers after PCDMS is INR 3.5-4.0 LPA. The package varies based on your skillset & work experience.
3. Short Term Certification Courses (Videos + Live Online)
To gain a competitive edge in a digitized world, we have curated 13+ short-term online certification courses for those wanting to master specific digital marketing skills. These short-term courses are ideal if you are unable to commit for a long period but still wish to upskill.
We offer a range of short-term certification courses in the field of digital marketing such as Email Marketing, Social Media Marketing, Search Engine Optimization, Content Marketing & Strategy, Facebook & Instagram Ads, WordPress Website Planning & Development, Copywriting, Conversion Rate Optimization, Online Reputation Management, Google Ads, Google Analytics, Media Planning, E-commerce Management, App Store Optimization, Ad Designing, and more.
- Modules: 1 per course
- Duration: 1 week
- Course Level: Beginner
- Fees: Starts from ₹6,500
Our short-term digital marketing courses are open to all aspiring learners, including:
- Business owners or entrepreneurs interested in utilizing digital channels
- Marketing professionals interested in updating their skills
- Sales and other business-related working professionals looking for career growth opportunities
- Aspiring learners looking to equip skills to make money online
*Graduates and working professionals from all backgrounds are welcomed at IIDE.
There is no such eligibility criteria to be met for our online short-term digital marketing courses
- Live Interactive Class
- Video Lectures by Industry Experts
- Attend lectures via any Device
- Access to Video Lectures for 30 days
- Practice Tests & Assignments
- Dedicated Q&A Support & Help
After doing these short-term courses in a particular digital marketing skill, you can :
- Upskill in the field of your choice
- Intern at a company
- Build your resume
Confused? Find The Right Digital Marketing Course To Get Started
Certifications and Its Importance
On successful completion of our digital marketing courses, you will receive a certificate from IIDE, along with training for google certifications making you a certified digital marketer.
IIDE’s certification is highly valued and recognized by the leading digital setups in India. By earning our certification, you can increase the credibility of your digital skills in the eyes of an employer; increasing your chances of securing a high-paying job.
Awards and Recognition
‘Best Digital Marketing
Institute’ by World Education Congress
‘Top Education based Content Creator’ by Career Change Maker Awards
‘Best Digital Learning
Institute’ by Indian Education Congress
‘Best Corporate Training Institute’ by CEO Insights Magazine
I want a free counselling session with IIDE’s Expert Career Counsellors
Why Join our Digital Marketing Courses?
Our curriculum is specially curated by digital marketing experts and all the modules are designed to meet industry demands. The aim is to prepare every learner practically for the business world.
Learn from Industry Experts
Our distinguished faculty includes top experts and practitioners from leading organizations. You will get the opportunity to learn and get mentored by the best in the industry.
Master the Tools of the Trade
Learn in-demand tools like Google Ads, Google Analytics, Facebook Ads Manager, WordPress, MailChimp, Databox, App Annie, Ubersuggest, Shopify, Ahrefs, WebEngage, and more.
100% Placement Assistance
Upon completion of our digital marketing courses, students receive Assistance placement support at the leading digital marketing organizations in the country.*T&C Apply
Mentored Capstone Projects
With our capstone projects on live brands, learners will get the opportunity to apply what they have learned, and gain the much-needed hands-on experience demanded by employers in the industry.
Personal Career Guidance
Get one-on-one career guidance, resume workshops, and interview training sessions from our experts to improve your chances of getting hired.
Our Students Work At
Still Confused? Let IIDE Experts help you make the right choice
IIDE Student Reviews
“When you study at IIDE, you reap the benefits for a lifetime. The industry-level training has helped me get an opportunity at Madison World at such a young age. Again, their 1-on-1 mentoring session is what personally helped me in understanding how can my career in digital marketing pave its way to the top.”
“IIDE has been a life-changing experience for me as I found my passion for digital marketing right in these classes. I especially enjoyed the super sessions every Saturday with experts from Ogilvy, McDonalds, Japan Airlines, and Disney+Hotstar talking to us about their experiences. For all those looking for a digital marketing course, I strongly recommend IIDE.”
“Digital Marketing is the hottest skill of this decade and I am grateful to my IIDE trainers for giving me the best education in the same. This is that one institute where I gave my 100% attention during online classes because the case studies and live projects were so much fun. And thanks to their placement assistance, I got an opportunity to work at White Rivers Media.”
“Learning at IIDE has been more than just a knowledgeable experience. The industry experts who trained us at IIDE were very honest and insightful about their experience. Something I loved the most was their live projects where we were forced to think on our feet. Those discussions were the most entertaining.”
Media Planner, Madison World
“Couldn’t have asked for a better start to my career. The curriculum is practical-oriented and the trainers are extremely helpful. I bagged a job in Madison World through IIDE’s placement cell. The SuperSessions, Live Projects, Cultural Events, Student Life all made for a wholesome learning experience! Made some life-long connections as well.”
Analyst – Biddable Media, Performics.Convonix
“I’m an engineer turned into a Digital Marketer, all thanks to IIDE. The teaching methods at IIDE are hands-on and practically oriented. I got to work on brand projects like Netflix, Hotstar & L&T. I also got an opportunity to be mentored by an expert from Hotstar which helped me gather sharper insights for my final project”
Sr. Executive – Media Planning & Buying, White Rivers Media
“From the start, I was passionate about digital marketing. Through the 11 months of training, I got access to so many industry experts who not just taught and assessed me but were also willing to mentor me 1-on-1 to be industry-ready. 7 months into the course and I bagged my internship with a leading Advertising agency.”
Strategy & Planning, Wavemaker
“One of the best places for digital education. I looked at one too many course structures until this- It’s perfect and has more practical training than theoretical. The vibe is young and energetic. Even the teachers are young but come with great experience in digital. If you are in for complete learning, I recommend this MBA level PG programme.”