Content Writer (Marketing)
Job Profile
Skills – Impeccable English
Generic
- Staying up to date with the digital industry and startup trends
- Create value driven content
- Read content and correct for errors in spelling, punctuation, and grammar
- Verify facts using standard reference sources
- Plan the content of digital media and publications according to the publication’s style and editorial policy
- Allocate space for the text, photos, and illustrations that make up a story. Cooperate and liaise with designers, photographers, advertising reps, writers, artists etc
- Recruit and manage writers, reporters, coordinators
- SEO Optimize all content
- Coordinate with Social Media team for getting best traction on post
- Working with writers and creating yourself – e-books, guides etc
Blog
- Rewrite copy to make it easier for readers to understand
- Develop story and content ideas while being mindful of the audience
- Write a blog articles
Contributor
- Evaluate submissions from writers to decide what to publish
- Work with writers to help their ideas and stories succeed
- Coordinate with writers on delivery of content
Email Marketing
- Creating timeline based emails for our database
- Creating and automating weekly emails for Events and Upcoming Courses
- Creating and sending weekly newsletters with knowledge/news based content