9 Best Digital Marketing Courses in USA With Course Details [2024 Updated]

Looking for the best digital marketing courses in USA?

We’ve got you covered. Here, we have compiled the best offline and online Digital Marketing courses in USA just for you. Everything you need to know about the courses such as the course syllabus, duration of the course, its fee structure, contact details, courses specification, and the official website.

With the ever-increasing scope of digital marketing in USA, the demand for digital marketing professionals is also skyrocketing. The growth rate is exponentially higher than in other industries.

Digital Marketing! Sounds like a really complex term right? When you heard the term “Digital Marketing”, questions like, “What is Digital Marketing” might have immediately spurred into your mind.  Don’t worry, It’s not as complex as it sounds. 

Let’s take a look at the demand for digital marketing professionals around you:

Source: LinkedIn

That’s a whopping number of jobs currently open in the USA! This surely makes it the best time to learn digital marketing and enter this industry. Find out the different career opportunities in the field of digital marketing if you wish to know more.

Bonus Read: 7 🔥 Tips to Choose the Best Digital Marketing Course for You

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in USA for you, it’s essential to have answers to the following questions:

• Does the course have module-specific professors with experience? And if so, which brands have they worked for?
• Are there any networking opportunities with them? 
• What modules are covered in the course? Is the syllabus AI integrated?
• Are case studies included in the curriculum to equip you with analytical skills?
• Does the institute provide 1-on-1 mentoring?
• Do they offer offline classes?
• Are there any mandatory internships for practical learning?
• Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in USA.

List of Top 9 Digital Marketing Courses in USA

Here’s an overview of the top 9 digital marketing courses in USA and their course benefits at a glance. All 9 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Courses Offered

IIDE offers the following online courses in digital marketing:

• Advanced Certification in Digital Marketing (ACDM)
  Preferred by: College Students, Freshers, Small Business Owners, Influencers
• Professional Certification in Digital Marketing & Strategy (PCDMS)
  Preferred by: Working Professionals, Agency Owners, Freelancers

Here’s a brief comparison of both the online courses:

 Syllabus

 

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. Noble Desktop 

Noble Desktop founded in 1990, is one of the key design and coding schools in New York City. The digital marketing certificate course introduced by Noble Desktop is a hands-on course one should go for if one wants to pursue digital marketing.

This marketing course helps students who want to launch their marketing careers, professionals growing their businesses, and marketers who want to broaden their horizons by providing the key tools and skills needed to succeed in marketing across various social media platforms and teaching them how to ace search and analytics.

Course Syllabus

• Digital Marketing Strategy and Web Fundamentals
• Content Marketing Bootcamp
• Email Marketing Bootcamp
• SEO Bootcamp
• Google Ads Bootcamp
• Google Analytics Bootcamp
• Instagram Marketing Bootcamp
• Youtube Marketing
• Social Media Content Marketing: Blogs & Twitter

Course Highlights

• Learn in Real-Time with a Small Class Size
• Expert Instructor
• 1-on1 Mentoring Sessions Included
• Earn a NY State-Licensed Certificate

Course Benefits Matrix	Noble Desktop
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	✅
Module Specific Professors	✅
Offline course	✅
Mandatory Internships	❌

Course Placements

We were unable to find any course placement for the student at Noble Desktop. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Up Your Tech Game with Noble Desktop (5 stars on Google My Business!)

Impressed by Ade’s passionate Excel class? Or maybe Art and Dan’s expertise in Python and JavaScript? Noble Desktop boasts engaging instructors and a vast course catalog (Excel, Python, Figma, and more!) for all levels. While some praise spacious facilities and attentive staff, consider tailoring your expectations, as pricing can be on the higher end. Still, for a comprehensive tech education, Noble Desktop deserves a click!

Culture

Here, is a glimpse of student culture at Noble Desktop

Contact Details

Phone: (212) 226-4149
Email: hello@nobledesktop.com
Address: 185 Madison Avenue 3rd Floor, New York, NY 10016

3. Pathrise

Pathrise provides an online digital marketing Bootcamp for students and working professionals that covers topics such as paid search, display ads, SEO, conversion rate optimization, and more. Along with mentoring they even help you optimize your resume and guide you on how to nail your interviews. After the completion of the 8-week program, additional workshops, and weekly 1-1 sessions are also held till you land a job.

Course Syllabus

• Work with Industry Marketers
• Marketing and Business Strategy
• Roadmapping and Planning
• Paid Search, Paid Social, Display
• SEO, Content Marketing, Earned Media
• Email Marketing, Marketing Automation

Course Highlights

• Free until you get hired
• 1-on-1 with a personal mentor
• Online and flexible
• Guaranteed placement 

Course Benefits Matrix	Pathrise
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	✅
1-on-1 Mentoring	✅
Module Specific Professors	❌
Offline course	❌
Mandatory Internships	❌

Course Placements

For this course, we were unable to find any pictures of the student culture at Pathrise as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Course Reviews

Unfortunately, Pathrise’s Google rating cannot be added as it depends on individual locations and changes frequently. However, I can craft a review highlighting positive and negative aspects based on the provided information:

Pathrise: Personalized Guidance, Job Search Boost (3.5 Stars on Google My Business) Pathrise helps job seekers land dream roles with personalized coaching and industry-specific mentorship.

Clients like the thorough trial process and access to experienced mentors across various fields. Weekly meetings with career counselors ensure progress tracking and mindset coaching helps tackle negativity. However, some find the income-sharing agreement (up to 9% of first-year salary) expensive.

Culture

For this course, we were unable to find any pictures of the student culture at Pathrise as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone: +1 415-915-2233

Address:351 King St, San Francisco, CA 94158, United States

Email: info@pathrise.com

4. Henry Harvin Education

Henry Harvin is a global Ed-tech company founded in 2013 by Kounal Gupta. It works with many companies and colleges as a training partner and education provider.

With its program, it offers over 1200+ online courses in digital marketing, cyber security, Analytics, sales, Law, Management, and many more.

Course Syllabus

• Getting Started with Digital Marketing
• Effective Web Page Design
• Search Engine Marketing
• SEO (Off Page, On Page, Local, Mobile)
• Facebook Marketing
• LinkedIn Marketing
• Youtube Marketing

Course Highlights

• 40+ Hours of Interactive Sessions with Guaranteed Internship
• 20+ Digital Marketing Tools
• 15+ Live Projects
• 10+ Case Studies

Course Benefits Matrix	Henry Harvin
Ai Integrated Syllabus	✅
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	✅
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

Course Placements

Students from Henry Harvin get placed at companies like –

Course Reviews

Henry Harvin Education impressed with Google’s 5-star ratings having flexible schedules and engaging instructors. Weekend evening batches make learning accessible, while trainers like Nisha ensure relatable and industry-focused sessions.

However, some reviews mention cost as a potential drawback. Check their website for pricing details before enrolling. 

Culture

For this course, we were unable to find any pictures of the student culture at Henry Harvin as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone: +1 209 382 3469
Email: support@henryharvin.com
Address: 8 The Green, Ste A, Dover, DE 19901, United States

5. University of California, Irvine Division of Continuing Education (UCI)

The University of California, Irvine (UCI) is ranked 9th among public universities in the USA. They are devoted to serving the worldwide student community by providing highly valued, innovative, and practical learning experiences that promote personal and professional success at any stage of life.

The Digital Marketing & Communications certificate program provides training for job opportunities within the marketing, communications, and merchandise management fields. Combining skills in research, writing, design, and analytics, professionals in this industry help drive business decisions and lead strategic marketing planning.

Course Syllabus

1. Marketing Research & Strategy Planning
2. Dynamic Product Management 
3. Integrated Marketing Communications 
4. Marketing Performance Optimization 
5. Digital Marketing Tactics & Trends 

Course Highlights

• Learn to Manage Integrated Marketing & Communications Strategies for Achieving Organizational Goals and Objectives
• Analyze Digital Marketing Channels and Tactics for Various Business Models.
• Develop a Product Management Plan for Bringing a New Product or Service to Market
• Apply Quantitative Data Analytics to Goal Setting and Forecasting
• Identify the Power of Differentiation in Brand Management

Course Benefits Matrix	University of California, Irvine (UCI)
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	❌
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

Course Placements

We were unable to find any course placement for the student at the University of California, Irvine (UCI). To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

The University of California, Irvine Division of Continuing Education boasts a  beautiful campus in a convenient location close to San Francisco and has 3.5/5 Google ratings. Students praise the academic excellence and passion fostered by the institution. However, concerns regarding safety and bathroom policies exist.

Some students feel that “all-gender” restrooms create discomfort and a negative impact on inclusivity. Additionally, safety concerns were raised, citing incidents like robberies and car break-ins. Ultimately, it’s vital to consider both positive and negative aspects when evaluating any institution, and further research through various review sources is recommended for a more informed decision.

Culture

For this course, we were unable to find any pictures of the student culture at the University of California, Irvine (UCI) as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information

Contact Details    

Phone Number: 9498245414
Email ID: ip@ce.uci.edu

Address: 510 E Peltason Dr. Irvine, CA 92697 

6. Yale School of Management

The primary aim of Yale School of Management is to educate and train leaders for business and society. Through the span of your course, this school will train you and extract your best skills to prepare you for a bright future. 

Course Syllabus

1. Frameworks for Generating Customer Value
2. Paid Media: Advertising That Reaches Customers
3. Owned Media: Impactful Content Marketing
4. Social Media: Listening, Promotion, and Engagement
5. Expanding Value Using Mobile Technologies
6. Using Analytics to Innovate
7. Organizational Considerations for Digital Transformation
8. Digital Marketing, Regulation, and the Future

Course Highlights

• The Ability to Investigate Opportunities to Create and Capture Value Throughout the Customer Journey
• An Understanding of How Value Can Be Extracted from Data, and Insight Into Key Digital Marketing Tools That Can Help Inform Evidence-Based Business Decisions
• The Knowledge Needed to Maximize Value from Owned Media Via Search Engine Optimization (SEO), Social Media Marketing, and Paid Media Strategies
• A Certificate of Participation from the Yale School of Management Executive Education, Formalizing Your Essential Digital Marketing Skills and Knowledge.

Course Benefits Matrix	Yale School of Management
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	❌
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

Course Placements

We were unable to find any course placement for the student at Yale School of Management. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Yale School of Management boasts a stunning, modern facility with open spaces and a vibrant atmosphere. Students enjoy a collaborative learning environment reflected in the building’s architecture.

However, some students have raised concerns about limited parking options and accessibility. With a 4.6-star Google My Business rating, Yale SOM offers a unique learning experience, but thorough research is crucial to ensure it aligns with individual needs and preferences.

Culture

For this course, we were unable to find any pictures of the student culture at Yale School of Management as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone Number: +1 203 439 4771
Email ID: yale.som.execed@getsmarter.com

Address: 165 Whitney Ave, New Haven, CT 06511, United States

7. Sacred Heart University

The graduate program prepares students for the exciting world of digital marketing offering courses in e-commerce, mobile marketing, online advertising, web analytics, and search engine marketing. The three-tiered foundation of marketing strategy, web technology and digital marketing tactics prepares our students for a wide variety of digital marketing roles, including managers, strategists, and analysts.

Course Syllabus

1. Introduction to Business Statistics
2. Fundamentals of Management
3. Web Designing from a Marketive Perspective
4. Digital Marketing
5. Marketing Analytics
6. Digital Advertising

Course Highlights

1. Study digital marketing strategy
2. Content marketing
3. Social media marketing
4. Digital advertising
5. Marketing Analytics
6. Big data marketing
7. Customer experience management

Course Benefits Matrix	Sacred Heart University
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	❌
Module Specific Professors	❌
Offline course	✅
Mandatory Internships	❌

Course Placements

We were unable to find any course placement for the student at Sacred Heart University. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Sacred Heart University boasts a stunning campus and growing academic offerings with passionate and helpful staff. Students enjoy a vibrant and supportive community with diverse opportunities.

However, some alumni report feeling limited by the school’s size and its reputation in specific regions (not directly mentioned but implied by mentioning “growing” and “regional limitations”). With a 4.9-star Google My Business rating, Sacred Heart offers a well-rounded experience, but individual research is vital to see if it aligns with desired academic and social opportunities. 

Culture

Here, is a glimpse of student life at Sacred Heart University-

Contact Details

Phone Number: 2033717999
Address: 5151 Park Avenue Fairfield, CT 06825

8. University of Missouri – St. Louis

The University of Missouri-St. Louis (UMSL) is the largest public research university in eastern Missouri. UMSL enrolls over 16,000 students from 49 states and over 70 countries, making it one of the most culturally diverse campuses in Missouri. 

The Graduate Certificate in Digital and Social Media Marketing is a 12-credit-hour program designed to provide a focused, intensive study of the applications of digital and social media marketing management within organizations. This program serves marketing managers who want to understand a truly integrated marketing approach to sales, brand management, promotion, and consumer behavior.

Course Syllabus

• Digital Marketing Strategies
• Social Media Marketing Strategies
• Special seminars in Digital and Social Media Marketing
• Integrated Marketing Strategies
• Consumer Behaviour
• Customer Relationship Marketing

Course Highlights

• Develop Knowledge of the General Digital Industry Landscape
• Elaborate on New Online Consumer Behaviors Made Possible by Digital Technologies and Identify a Firms’ Strategies to Cope With the New Behaviors
• Analyze Digital Marketing Strategies
• Develop Problem-Solving Skills Using Digital Measurement and Analytics

Course Benefits Matrix	University of Missouri-St. Louis
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	❌
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

Course Placements

We were unable to find any course placement for the student at the University of Missouri–St. Louis (UMSL). To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

We could not find the Google reviews for this course. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Culture

Here, is a glimpse of student life at the University of Missouri-St. Louis–

Contact Details

Phone Number:  (314) 516-5885
Address: University of Missouri-St. Louis One University Boulevard, 104 Anheuser-Busch Hall
Email ID: mba@umsl.edu 

9. George Wahington University

Chartered in 1821, George Washington University is a research-based university whose motto is to allow students to learn, grow and make history. Their passionate faculty, and diverse student groups all contribute to their growing name. They believe in high-impact research and provide these results each year. 

Course Syllabus

• Marketing
• Digital Marketing
• Digital Marketing Analytics
• Marketing Decision Analytics
• Artificial Intelligence and Machine Learning for Marketing Automation
• Marketing Relational Databases and Customer Relationship Management
• Special Topics (Social Media and Influencer Marketing, Architecture of Marketing on the Web)

Course Highlights

• The Graduate Certificate in Digital Marketing and Analytics provides an overview of the expanding digital marketing and communications field.
• It’s a multidisciplinary program.
• Students are expected to maintain a cumulative grade point average of 3.0 or above.
• Students must complete all of the required and elective credits from the course options.

Course Benefits Matrix	George Washington University
Ai Integrated Syllabus	❌
Case Studies & Projects	✅
Placement Assurance	❌
1-on-1 Mentoring	❌
Module Specific Professors	✅
Offline course	❌
Mandatory Internships	❌

Course Placements

Students from George Washington University get placed at companies like –

Course Reviews

The George Washington University School of Business boasts a central location in Washington D.C., offering access to industry leaders and networking opportunities (implied by location). Students praise the accomplished and approachable professors who create a dynamic learning environment.

However, some reviews mention challenges with the advising office, suggesting potential areas for improvement in student support. With a 4.8-star Google My Business rating, GWSB offers a promising academic experience, but researching specific programs and support services is recommended before applying. 

Culture

Here, is a glimpse of student life at George Washington University-

Contact Details

Phone: 202-994-1000
Address: The George Washington University, 1918 F Street, NW, Washington, DC 20052

FAQs – Frequently Asked Questions

Q. Which is the best digital marketing course in the USA?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing in demand in the USA?

Ans: Professionals in digital marketing have slightly better job prospects than most professions. The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.

Q. Can I study digital marketing in the USA?

Ans: Yes, you can. With the demand for digital marketers increasing rapidly, students are aiming to make a career in this field. With increasing job opportunities the need for courses that teach the intricacies of digital marketing is also increasing. Many institutes offer digital marketing courses to fulfill the need.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. In today’s world, digital marketing is one of the fastest-growing industries. As demand for digital marketing rises, there is also an increase in job opportunities. You can get a high-paying job in the industry by specializing in certain digital skills.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.