From Beginners to Advanced

#1 Content Writing Course With Certification

Elevate your content creation skills with our in-depth Content Writing Course. Master content strategy, copywriting techniques, and ad design through expert-led modules and practical exercises.
 

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5,987 Students Enrolled

7+ Hours

24,000/-

19,999/-

Course Fees + Taxes

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Why IIDE Will Transform Your Career

At IIDE, we provide transformative learning experiences through courses crafted by industry experts and academic leaders. Our online content writing course offers in-depth knowledge and practical skills to elevate your career in digital marketing.

Content Writing Course Syllabus:

Unlock your content creation potential with our self-paced online content writing course. Develop strategic content, learn copywriting, and design impactful ads for various platforms.

2 Modules

Master the art of crafting impactful content strategies by aligning business goals, buyer personas, and customer journeys to drive meaningful engagement.

1. Introduction to Content Strategy and the Customer Journey

  • Defining Content Strategy and Its Importance
  • Aligning Content With Business Goals and Brand Identity
  • Using the AIDA Model to Map Content Needs at Each Stage

2. Buyer Persona Development and Example Studies

  • Creating Detailed Buyer Personas Using Market Research
  • Utilising Persona Templates to Guide Content Creation
  • Three Real-World Examples of Successful Content Strategy Implementation

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